Hotel Business

MAY 16, 2024

With an estimated 39% of business travelers reporting accessibility requirements that impact their travel experience, travel managers are seeking guidance to incorporate these needs into their corporate travel policies. Why a toolkit?

Travel 115

Travel Business ROI Management 115

MediaBoom

MARCH 29, 2024

With the global luxury travel market poised to rake in $1.48 trillion by 2024 , the need for luxury travel experiences hasn’t slowed one iota, necessitating luxury travel ads. What makes a travel ad “luxury? What makes a travel ad “luxury?” Here is a list of 40 luxury travel website examples.

Travel 90

Travel Target Marketing Digital Marketing Market 90

Amadeus Hospitality

MARCH 17, 2023

The Challenge By early 2022, following two years of pandemic-related travel restrictions, tourism to the Canary Islands had dramatically fallen off, but the travel industry worldwide had swung into full recovery mode. The campaign focused entirely on travelers from two of the destination’s top origin markets – Germany and the UK.

Travel 97

Travel Tourism ROI Market 97

Webrezpro

JUNE 9, 2023

Online travel agencies (OTAs) like Expedia and Booking.com can bring a significant proportion of revenue to a lodging business, but they also demand high commission fees. Ultimately, the relationship should be determined by the ROI generated from your OTA channels. Do you love ’em or hate ’em?

OTA 87

OTA ROI Revenue Business 87

MediaBoom

MARCH 9, 2023

There is a clear and voracious appetite among the global population to travel. While the tourism umbrella encompasses a wide range of consumers, there exists at the top a robust luxury travel demographic. Luxury travel is a thriving industry. As such, the competition amongst companies in the luxury travel sector is fierce.

Market 52

Market Marketing Travel Marketing Strategy 52

MediaBoom

JUNE 5, 2023

The travel and tourism sector is currently undergoing significant expansion, with companies fiercely vying for customer attention. To thrive in this highly competitive environment, it is vital to set your brand apart through the implementation of impactful travel content marketing. In fact, in 2022, this industry made an astounding 7.6%

Market 80

Market Marketing Travel Email Marketing 80

Q4Launch

OCTOBER 3, 2023

Request Your Marketing Grader Everything You Need to Know About Travel Industry Email Marketing Strategies 1. Travel Email Marketing Examples Email has generated the highest ROI for marketers for the past 10 years. Build a Connection Email marketing is more than just sending messages to multiple recipients.

Email Marketing 52

Email Marketing Market Marketing Travel 52

Amadeus Hospitality

MAY 2, 2024

Although the chain offers a variety of accommodation options to suit the needs of travelers and residents alike, it specializes in catering to business travelers. Setting the Scene With over 170 metropolitan, regional and suburban properties throughout Australia, New Zealand, Fiji, and the U.K.,

Hospitality 52

Hospitality Display Ads Travel Business 52

Hotel Business

APRIL 1, 2024

As drivers look for solutions to their charging challenges that will improve their overall travel experience, next-generation EV chargers allow hoteliers to meet those needs while generating new revenue opportunities for their location. The guest experience is the most important aspect of the hospitality industry.

ROI 75

ROI Revenue Consumer Operations 75

Hotelogix

DECEMBER 7, 2023

The advent of Online Travel Agencies (OTAs) has revolutionized the hospitality sector. It allows travellers to compare rates and services of multiple properties.   Understanding OTAs OTAs refer to Online Travel Agencies, which are online hotel booking websites for travelers and online sales channels for hotels.

OTA 107

OTA Overbooking ROI Hotels 107

Little Hotelier

AUGUST 29, 2023

The aim is to generate a hotel return on investment (or hotel ROI); money that you can either reinvest in the business or extract as profit. A hotel investment that delivers the goods Little Hotelier’s all-in-one booking and hotel management software can deliver an incredible ROI for your small, independent hotel: up to 63x!

ROI 98

ROI Average Length of Stay Hotels Revenue 98

STAAH

MARCH 14, 2024

She relishes the opportunity to contribute to the success of accommodation providers in Thailand, facilitating their journey towards optimized online distribution and enhanced ROI. These travels enrich her understanding of different cultures and enhance her global perspective.

Business 82

Business Management ROI Accommodation 82

Hotel Speak

MARCH 13, 2024

Search Engine Optimisation (SEO) Over 80% of travellers begin their journey with online research. Keyword research: Understand the search terms travellers use to find hotels like yours. High-Quality Visual Content Travellers are drawn to captivating visuals.

Marketing Strategy 79

Marketing Strategy Hotels ROI Travel 79

Fuel Travel

MARCH 28, 2023

For hotels, that’s a major ROI booster, and a big indication that mobile technology is becoming more vital than ever in the hospitality industry. Think of stay anniversaries and birthday messaging as unique, personalized opportunities for building loyalty and ROI. Book a demo today of the Fuel Digital Key.

Ancillary Revenue 78

Ancillary Revenue ROI Revenue Hotels 78

BCV

AUGUST 19, 2021

Labor Day is traditionally an occasion to travel. Last year, Labor Day travel broke passenger records at airports nationwide as we witnessed consumers itching to get away after many months spent in lockdown. Here are BCV’s top tips for hotels and resorts looking to increase online awareness leading into the holiday weekend and beyond.

Consumer 52

Consumer Travel Market Marketing 52

Hotel Business

JULY 21, 2023

“It’s at its highest point since the ’80s so that ROI thesis that someone went into when an owner purchased the site is not exactly coming to fruition because of the cap stack and equity required,” she said. And then we still believe in the Great American Road Trip, where people travel the highways and byways.

Construction 97

Construction ROI Resorts Market 97

eZee Absolute

SEPTEMBER 13, 2023

In today’s digital age, we all know that travellers are more likely to grab their smartphones and start searching for the perfect hotel online. Consider collaborating with online booking platforms to expand your reach and cater to the modern traveller’s needs. That said, travellers are more eco-conscious than ever.

Consumer 59

Consumer Hospitality Accommodation Hotels 59

Intelity

FEBRUARY 2, 2023

Hotels that adapt their guest experience to technology the fastest will be better positioned to reap the benefits and see serious ROI in the process. According to Skift Research , a whopping 83% of global travelers think sustainable travel is vital. And in positive guest satisfaction.

ROI 52

ROI Dining Consumer Hotels 52

MediaBoom

APRIL 5, 2024

Did you know that nearly 70% of travelers turn to search engines when planning their trips. With this in mind, understanding the full impact of travel marketing has never been more essential. Travel marketing targets potential tourists by promoting unique destinations, accommodations, and services through digital channels.

Marketing Strategy 83

Marketing Strategy Market Marketing Travel 83

Little Hotelier

MAY 31, 2023

Go back a decade or two, and it might have been at the offices of your local travel agent. Guests of all generations have become used to reserving rooms online, with half of travellers doing so from a mobile device. If you lack a digital presence, travellers will discount your B&B in favour of competitors that are active online.

Digital Marketing 98

Digital Marketing Market Marketing Marketing Strategy 98

Fuel Travel

MARCH 28, 2024

Travel is up, but so are guest expectations. When considering your marketing output and ROI, there are often too many interfaces to log in and keep track of. Fuel Travel helps hoteliers unlock new revenue opportunities, enhance guest satisfaction, and drive sustainable RevPAR growth. Contact us today. Contact us today.

Revenue 90

Revenue Average Daily Rate Occupancy Digital Marketing 90

TravelNet

JUNE 22, 2023

The uncertain economy, combined with the increased supply of vacation rental properties, not to mention more online travel aggregators (OTAs) and direct booking options, is creating more competition than ever among vacation rentals. To that end, he signed up one unit for Rented’s services, but not the other.

Revenue Management 52

Revenue Management Revenue Management ROI 52

Amadeus Hospitality

APRIL 19, 2024

This way of thinking is supported by new Amadeus research , which shows 91% of travel companies expect ‘moderate to aggressive’ increases in technology investment in their organization in 2024. It is essential to consider what matters most to today’s travelers. How easily will the new technology become engrained into their daily lives?

Hospitality 52

Hospitality ROI Business Travel 52

Hotel Speak

MARCH 8, 2024

More ROI (benefit vs cost) analysis pre- and post-implementation, and use cases for leadership buy-in are also important,” she adds. To encourage further digitalization of the industry, Loh believes that a seamless end-to-end solution for the customer is essential. “It

Revenue Management 88

Revenue Management Revenue Digital Marketing Hotels 88

Travelboom Marketing

MARCH 21, 2024

Improve Audience Response and ROI Hotels can also benefit from pay-per-click ads based on the capability to segment and target guests by demographics, location, as well as many additional factors. The more tailored the advertising, the better your return on investment (ROI), because the ads home in on the searchers most likely to convert.

Market 52

Market Marketing Cost Per Click Marketing Strategy 52

Inn Quest

JUNE 13, 2023

Consider the age, location, interests and travel preferences of your ideal guests. Social media platforms, search engine optimization (SEO), email marketing, and online travel agencies (OTAs) all play vital roles in reaching and engaging with potential guests. Demographic and psychographic factors play a significant role here.

Hotel Marketing 56

Hotel Marketing Market Marketing Digital Marketing 56

Travelboom Marketing

MARCH 27, 2024

Establishing Authority and Expertise A hotel blog provides an opportunity to showcase your expertise and knowledge about your destination, local attractions, events, and travel tips. Measuring ROI While blogging can contribute to overall marketing goals, measuring its direct impact on revenue or bookings can be challenging.

Hotels 52

Hotels Events ROI Accommodation 52

MediaBoom

SEPTEMBER 5, 2023

Marketers who use a variety of audience lists through the Meta platform and first-party email lists find they get a better ROI on their retargeting efforts. Return On Investment (ROI): Return on investment is a classic metric you may be familiar with. From there, divide the number by the cost to find an ROI percentage.

Cost Per Click 52

Cost Per Click ROI Display Ads KPI 52

Hotel Business

OCTOBER 16, 2023

Elegant identified a gap in the luxury market and is designed to reflect a renewed perspective on high-end travel. The group will operate on a pay-on-performance model biased toward results-based pricing rather than prohibitive fixed costs, delivering measurable ROI. “We

Hotels 59

Hotels Branding Consumer ROI 59

BCV

JANUARY 7, 2022

The Extended Surge in Revenge Travel. Everyone is traveling–and customers and hotel staff alike need to rally around safety and community to ensure that awesome experiences and travel opportunities can get back to pre-Covid levels. Media Choices Must Drive ROI.

Hospitality 52

Hospitality General Manager ROI Retail 52

Hotel Operations

JANUARY 12, 2024

This post is sponsored by Pure Wellness In a world where wellness is becoming a priority for a rapidly growing number of travelers, adapting to cater to these guests is becoming increasingly crucial for hotel operators today. Today’s travelers demand amenities that align with their lifestyle, and wellness is a big part of that.”

Revenue 59

Revenue Operations Travel ROI 59

BCV

JUNE 14, 2022

I’m confident in stating that most travel consumers will not know what metasearch is. They should also have a KPI-based approach to metasearch and SEM that aligns with the property’s ROI targets for these channels. How is Metasearch Different Than Online Travel Agencies (OTAs)?

Consumer 52

Consumer ROI KPI OTA 52

Xotels

AUGUST 15, 2022

Incorporate channel distribution costs like travel agent commission, agency fees and marketing investments, payroll for sales, marketing, and reservation, to determine the true net value of each segment. How will we measure the effect and ROI of all our marketing actions? Links from local and travel directories.

Hotels 59

Hotels Market Marketing ROI 59

Intelity

MAY 23, 2023

If a business traveler comes back to their room after attending a full-day conference, send them a customized message with a discount to a spa treatment or a cocktail at the bar. Something as simple as a fun promotion themed around a big sporting event or a convention can have an ROI far higher than expected.

Revenue 70

Revenue Intent Dining Events 70

Hotel Business

DECEMBER 19, 2022

In the latest Hotel Business Hot Topics session, “Improve your assets: Increase ROI with the right technology infrastructure,” in partnership with Corning, panelists discussed the importance of technology, both guest-facing and back-of-house, and why making sure it is supported with the right infrastructure is essential. “Our

ROI 59

ROI Resorts Operations Business 59

Hotel Business

NOVEMBER 27, 2023

But many still question the ROI of deploying voice technology, when in fact, voice-enabled devices provide measurable business value to the hotel operator, as well as enhance the guest experience. New revenue opportunities Delivering value is paramount as travelers demand more for their money, especially in a tight economy.

Business 64

Business Services Operations Upsell 64

MediaBoom

FEBRUARY 22, 2024

Real Estate : Luxury real estate companies that provide high-end homes and exclusive commercial properties Aviation: Air travel services like private jets and charters. In the past, we’ve had to navigate these special challenges in numerous cases, from luxury travel brands to real estate investment companies.

Branding 83

Branding Market Marketing Digital Marketing 83