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Maximizing Hotel Revenue: Advanced Channel Manager Strategies for 2025

STAAH

GDS and Niche OTA Power b. Move Beyond Syncing, Start Scaling 1) The New Age of Hotel Distribution The hotel distribution landscape has changed. If youre only using it to manage availability, you’re missing out on serious ROI. Your rates drop automatically to drive last-minute bookings, across all OTAs.

Revenue 84
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OTAs ramped up their marketing investments in Q1 2025

Hospitality Today

With Booking leading in direct channel growth, Expedia testing AI tools on Instagram, Airbnb scaling localized expansion, and Trip.com targeting aging travelers with storytelling, the marketing arms race shows no signs of slowing. Key takeaways Marketing spend keeps rising OTAs spent $4.5B billion in 2024.

OTA 45
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5 Game-Changing Advantages of Automated Customer Service for Hotels

AskSuite

Manual processes in communication, especially at scale, introduce hidden costs: missed direct booking opportunities, staff overload, and fragmented service experiences. By delivering timely, contextual responses, hotels reduce dependence on OTAs and capture more direct bookings —with higher margins. Read the full case study here.

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How to choose the right CDP for your hotel in 6 steps

eHotelier

Setting measurable objectives, such as higher guest satisfaction scores or improved ROI from marketing campaigns, will guide your decision-making process and help you evaluate success later. CDPs make personalisation at scale not only feasible but highly efficient. Consider questions like: What do you want to improve with a CDP?

Scale 59
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How Hotels Can Use Data Analytics To Anticipate And Manage Peak Season Demands

Hotel Speak

Initial Costs and ROI Concerns While software investments may seem high, the ROI from optimized operationsfewer breakdowns, better guest scorescan quickly justify the spend. Booking Platforms & OTAs booking lead times, cancellation trends, channel performance. Training and simple tools are essential.

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2025 Hotel Marketing: Top Hospitality Digital Marketing Trends

Social Hospitality

These systems enable hotels to deliver personalized experiences at scale, ensuring every guest feels seen and valued without requiring additional work from employees. OTA Sync is one of the software solutions on the market that focuses on booking engine excellence. How Can Hotels Enhance Guest Experience with Innovative Marketing?

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The Future of AI in Hospitality is Now: Trends, Use Cases, and Opportunities for Hotels

AskSuite

Its a strategic asset for hotels seeking to scale personalized service and optimize commercial performance. Asksuites AI Reservation Agent: Real Impact at Scale With over 5,000 hotels worldwide, Asksuites AI Reservation Agent is helping hotels open more conversations and close more reservations. billion by 2026.