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But a lot of hoteliers have gotten stuck in a loop of constantly slashing prices, offering direct channel discounts, OTA promotions, and special rate packages to drive occupancy. Think TRevPAR over ADR Shifting focus toward optimizing total revenue per available room (TRevPAR) instead of purely occupancy or ADR can unlock performance gains.
If there’s a sudden change, for example, an influx of last-minute bookings hits the system, the platform can enable revenue managers to adjust room rates dynamically to maximize revenue. Decision intelligence unifies the full range of pricing decision-making through both OTAs and direct bookings. Why it’s important for hotels?
Advanced Strategies to Maximize Revenue a. Dynamic Pricing: Real-Time Revenue Optimization c. GDS and Niche OTA Power b. With consumer behaviours evolving, and the lines between tech platforms, marketing, and operations blurring, a modern strategy goes far beyond just listing rooms on online travel agents (OTAs).
The right sales tactics can help increase revenue, boost occupancy rates , and ensure guests have a positive experience. Maximize Direct Bookings to Reduce Dependence on OTAs When guests book through Online Travel Agents (OTAs) like Booking.com or Expedia, hotels often have to pay hefty commission fees, sometimes up to 20%.
To keep travelers on your site and away from OTAs, hotels must seamlessly integrate their booking engin e to facilitate online bookings. Include add-ons and upsells on your property’s website to increase revenue and allow guests to customize their stay with you. Watch the full session from Passport 2024.
While many hotels still rely on the traditional reservation playbook to handle a growing volume of inquiries, others are investing in automated customer service as a way to regain control, cut response times, and unlock new revenue streams. Upselling : Offer room upgrades, packages, or early check-in. Read the full case study here.
If they see better rates on online travel agencies (OTAs) , they’ll lose trust and likely bounce. Upsell & Promo Tools : Drive more revenue per booking with add-ons, promo codes, and package deals. It’s not just a booking engine; it’s a direct revenue driver. If it takes more than a few clicks, you’re losing them.
Today’s digital-first guests demand convenience, speed, and seamless experiences making a booking engine more than just a helpful tool, it’s a necessity Why Every Hotel Needs a Booking Engine System If your hotel isn’t offering direct bookings online, you’re missing out on revenue, on guest data, and on control.
Ancillary revenue to the rescue! For property management companies looking to expand profitability without adding inventory or dramatically increasing workload, alternative revenue streams can be a game-changer. This post will show you how to convert those opportunities into revenue. The good news?
Drawing on pricing activity data from 188 OTAs and metasearch engines in June, the report analyzes how often — and how aggressively — each intermediary undercuts the direct hotel booking channel. 123Compare has identified this group to include major OTAs like Booking.com or Expedia and high-risk resellers like Traveluro or Super.com.
Gone are the days of dealing with multiple systems for reservations, revenue management, and guest engagement. Spreadsheets for revenue tracking. Simplified Distribution: Managing room inventory across multiple Online Travel Agencies (OTAs) can be complex. Identify upselling opportunities to boost revenue.
A hotel commercial strategy is a coordinated business approach that integrates sales, marketing, revenue management and distribution efforts to maximise total hotel revenue. Your hotel commercial strategy should therefore work to enhance your visibility across GDSs, OTAs and metasearch.
Hotel management can often feel like youre spinning plates – online travel agents (OTAs) sending bookings, guests booking directly on your site, and your front desk needing real-time updates to avoid the dreaded overbooking. With a properly integrated channel manager, booking engine and PMS, you will unlock revenue optimisation gold.
Plus, dont forget to promote them through your website, OTAs, and social media platforms well ahead of the festival to drive bookings and create buzz. Seamless Integration : Connect effortlessly with OTAs and payment gateways for smooth transactions. Dynamic Pricing : Adjust rates instantly based on demand.
With features like multi-property search, real-time availability updates, and upselling options, hotels can showcase everything they have to offer and capture more revenue per guest. SHRs EBE delivers the full functionality of a powerful booking platform, but in a modern, user-friendly modal design.
But here’s the good news: a streamlined, intuitive PMS UX can turn hotel operations around—boosting staff productivity, enhancing guest satisfaction , and improving hotel revenue management. Channel Management Real-time inventory syncing across OTAs and direct booking platforms enhances accuracy and reduces overbooking.
As a result revenue was missed and the guest experience in bookings was below par. With STAAHs Channel Manager , the team gained a single command centre to manage rates, inventory, and availability across all online travel agents (OTAs). Manual update of rates and availability across multiple channels was error-prone and inconsistent.
Smart upsells: Unlocking additional revenue Beyond the basics, some travelers are willing to pay more for added comfort or convenience – on average, 12% more than the Average Daily Rate (ADR) for specific amenities. The choice of booking channel isn’t always straightforward.
Let’s be honestrunning a hotel while managing its revenue at the same time is a balancing act. From making sure staff, guests, and smooth operations are all attended to, we can understand why revenue management so frequently gets put on the back burners. What Are Revenue Management Tools? Thats where outsourcing comes in.
A single missed or miscommunicated reservation can mean losing critical revenue, not to mention the brand damage that comes from frustrated guests who are caught up in an overbooking or a missed reservation. What to do next: Personalise messages and highlight relevant upsell offers. Body: Hi Alex, thanks for booking with us!
According to Google, businesses make an average of $2 in revenue for every $1 they spend on Google Ads. Upselling opportunities : Offer add-ons and packages during the booking process to increase revenue. . Upselling opportunities : Offer add-ons and packages during the booking process to increase revenue.
EBITDAR formula explained One way to calculate EBITDAR is first to determine earnings by subtracting all expenses from revenue and then adding back five cost categories. EBITDAR is calculated using details from the income statement, which presents a company’s revenues and operating expenses over a specific period.
Todays digital-first guests demand convenience, speed, and seamless experiences making a booking engine more than just a helpful tool, it’s a necessity Why Every Hotel Needs a Booking Engine If your hotel isnt offering direct bookings online, youre missing out on revenue, on guest data, and on control.
How Do AI Assistants Boost Direct Bookings and Revenue? AI agents are powerful revenue enablers and can enhance direct bookings because they operate 24/7, engage website visitors, and take over non-sales tasks. Let’s break down the key ways AI drives direct revenue. check-in instructions, upsells, loyalty offers).
Available in 50+ languages, it delivers fast, personalized responses that drive higher conversions , reduce booking abandon rates, and capture direct bookings that may otherwise go to OTAs. Receive daily leadership insights and stay ahead of the competition.
For example, does your reservation team struggle with outdated guest preferences, leading to missed upselling opportunities? Engage with key teams, such as reservations and marketing, to gather insights into the challenges they face. Is your marketing team having difficulty segmenting data or using it effectively for personalisation?
It acts as a virtual concierge, answering common questions, sharing booking links, promoting special offers, and even upselling services without staff intervention. It can also share booking links, promote special offers, and upsell services all within the same conversation. How does Visito support guest messaging across platforms?
The new partnership and integration will unlock a powerful set of AI-driven toolsâincluding contactless mobile check-in and checkout, real-time guest messaging, identity verification, and revenue-generating upsellsâseamlessly embedded within the Visual Matrix PMS environment. The joint solution is now available to restaurant partners.
This not only streamlines the ordering process but also increases revenue opportunities for hotels by encouraging upselling and cross-selling. In-Stay Enhancements During their stay, guests can utilize SABA’s mobile ordering system, which enables them to order food, drinks, and services directly from their devices.
By listing your property on Tryp.com, you appear where these younger travellers are already researching trips, without relying solely on the usual OTAs. Bundled bookings that lift revenue. Many hotels on packaged itineraries report longer stays compared with traditional OTA bookings. Think room-service brunch or late checkout.
With new categories like Marketplaces and Social Media with Booking, the chart reflects an industry increasingly focused on flexibility, direct revenue growth, and technology that delivers measurable returns.
The rise of OTAs and the ease of comparison shopping have significantly impacted guest behaviour. This enables your team to provide more relevant and valuable upsells. How can hoteliers adopt this approach and what benefits can they expect from focusing on revenue per available guest? Of course, you can segment by spend too.
Available in 50+ languages, it delivers fast, personalized responses that drive higher conversions , reduce booking abandon rates, and capture direct bookings that may otherwise go to OTAs. Lets Guests Reserve Package Entitlements With Zero Staff Involvement Agilysys Inc. announced the launch of Agilysys Book with S.P.E.N.D.
âWhat truly makes Gametime stand out is its ability to meet the specific needs of limited-service hotels while aligning seamlessly with our overall revenue management strategy. With 1Huddle, were helping our partners train faster, drive adoption, and ultimately boost revenue." GameTime is already in use.
How many direct bookings are you losing to OTAs due to poor integration? Double bookings , incorrect charges, and missed upsell opportunities can result in revenue loss and negative guest reviews. Revenue Maximization with Dynamic Pricing Would you sell a room at the same price during peak and off-season?
Some of the most impactful integrations include: Booking engines PMSs CRMs Communication channels Upselling tools With these integrations in place, every traveler interactionwhether it’s an inquiry, booking, update, or follow-up is automatically synchronized across systems. Are you in the know?
Your cost to acquire an OTA guest is going up. Focus on portfolio-level ROI, not just top-line revenue It’s tempting to chase growth for its own sake—more listings, more channels, more exposure. That’s how you increase revenue without increasing overhead or cutting corners on service. They’re early signals.
When your room rates differ across OTAs and your website, it erodes guest trust, impacts booking conversions, and weakens your revenue strategy. Rate disparity often results in reduced visibility on OTAs, loss of direct bookings, and a fractured guest experience. Enhances visibility and ranking on OTA search results.
With the help of SiteMinder, you can connect your hotel to all major vendors on the GDS, including Sabre and Amadeus, to generate more visibility, bookings and revenue than ever before. Efficient upselling opportunities A GDS grants your hotel the opportunity to upsell without needing to put much effort in at all.
An AI agent powered by large language models (LLMs) can respond instantly, confirm availability, upsell a suite with pet amenities, and share relevant reviewsall within the same conversation. Real-Time communication that potentializes revenue growth Travelers demand immediate, accurate answers.
No endless scrolling through OTAs. A slow response isn’t just poor form—it’s a business leak, dripping revenue and eroding brand perception, one missed message at a time. It’s part of your revenue engine. Make it fluent in upsell. In luxury travel, they’re not just influential—they’re transformative.
Technoheavenâs Bed bank solution enables hotel inventory to be distributed across a global network of B2B buyers, including OTAs, travel agents, DMCs, TMCs and more from a single platform. The tablets also drive revenue by upselling dining, spa services, and experiences.
A skilled reservations manager can directly influence your revenue by ensuring your rooms are always accurately represented across booking channels, minimising missed opportunities due to errors or delays. Efficiently managing OTAs and direct bookings is key to maintaining high occupancy rates.
Our AI solutions transform this human-centered data into tools that not only address critical pain points like high OTA commissions and labor costs, but also free hospitality staff to focus on what technology cannot replicate genuine human connections with guests.”
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