Boutique Hotel News

NOVEMBER 15, 2022

Together with the staffing crisis that the industry is grappling with, one theme has dominated discussions over the last few months – what are hotels doing to service the post-Covid traveller? How have you adapted your sales and marketing strategy to attract these new segments? . Are you present on these channels? . •

Market Share 52

Market Share Market Marketing Consumer 52

eZee Absolute

JANUARY 19, 2023

They can also take advantage of internal resources and assets, like staff and equipment, to create marketing materials and campaigns, which can save on production costs. Additionally, if they want to conduct market research and gather customer data, they can leverage the hotel’s existing customer base.

Hotel Marketing 81

Hotel Marketing Market Marketing Hotels 81

Xotels

APRIL 3, 2024

Understand your Hotel´s Market The success of your revenue management strategy depends on how well you understand your market. This is one of the first steps when creating a revenue management strategy, performing thorough market research. Have both on and- offline marketing/sales content available to entice group stays.

Revenue Management 76

Revenue Management Revenue Management Ancillary Revenue 76

MediaBoom

APRIL 5, 2024

With this in mind, understanding the full impact of travel marketing has never been more essential. Travel marketing targets potential tourists by promoting unique destinations, accommodations, and services through digital channels. Cross-Promotion : Hotels and airlines can cross-promote each other’s services.

Marketing Strategy 89

Marketing Strategy Market Marketing Travel 89

SiteMinder

JUNE 12, 2024

Reservations management can be defined as a service role which includes tasks such as assigning room categories, dealing with VIP guests, customer interaction, converting calls to bookings, updating availability, and managing upgrades. Cross-selling, on the other hand, promotes additional services, such as spa treatments or dining packages.

Yield Management 98

Yield Management Management Revenue Management Revenue 98

Little Hotelier

FEBRUARY 22, 2023

Options include branding, levels of amenity and target audience. Management Consider the upfront and ongoing costs for maintaining your property’s facilities, equipment, supplies and services. Price up any outsourced services, such as cleaning, gardening and laundry. You need to know the type of guest you’re targeting.

OTA 52

OTA Business Hiring Market 52

Xotels

APRIL 3, 2024

Understand your Hotels Market The success of your revenue management strategy depends on how well you understand your market. This is one of the first steps when creating a revenue management strategy, performing thorough market research. Have both on and- offline marketing/sales content available to entice group stays.

Revenue Management 40

Revenue Management Revenue Management Ancillary Revenue 40