This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
For years, the gold standard guiding business strategies for hotels has relied heavily on historical data, analyzed a few times a year (at best), making it difficult to swiftly respond to changing market conditions. For hotels, this includes making dynamic rate suggestions and identifying segments and offers for marketing campaigns.
Managing a hotel isnt just about filling rooms; its about making your systems and operations work together seamlessly. The channel manager integration allows RMS-generated rates go live across OTAs in real time, allowing you to react faster to market shifts and booking patterns. Enter the channel manager.
With the right technology, these contactless experiences can not only enhance guest satisfaction , making it easier for travelers to get what they need, but also streamline internal workflows, making day-to-day hotel operations effortless for teams. Discovery Guests expect to be able to book a hotel stay without having to pick up the phone.
A hotel booking engine is more than a plug-in, its the digital front door to your hotel. Boost Profitability: Save on hefty OTA commissions (which can reach 25%) and increase your margins. Custom Branding: Keep the look and feel consistent with your hotels website. Anything less, and theyll bounce.
Houston TX, January 29 2025 Hotel technology specialist SHR has today launched the next generation of its booking engine, specifically designed to reduce booking abandonment by keeping guests fully immersed in a branded booking experience. An earlier study found that bookings in the hotel and lodging industry are abandoned 78.3%
Hotel distribution today is a different game. The New Age of Hotel Distribution 2. GDS and Niche OTA Power b. Move Beyond Syncing, Start Scaling 1) The New Age of Hotel Distribution The hotel distribution landscape has changed. Your rates drop automatically to drive last-minute bookings, across all OTAs.
For hotel chains and resorts managing high service volumes across multiple properties, the pressure to respond faster — without sacrificing quality — has made automated customer service not just an operational upgrade, but a financial necessity. Let’s check it out! What Is Automated Customer Service in Hospitality?
And hotels and resorts have definitely caught on to this, offering tons of discounts to get people to book. But a lot of hoteliers have gotten stuck in a loop of constantly slashing prices, offering direct channel discounts, OTA promotions, and special rate packages to drive occupancy. Okay, so we all love a good deal, right?
With STAAH’s booking engine and Get Google, Hotel Royal Hoi An in Vietnam turned things around—now more than half their bookings come direct! Nestled in the heart of Vietnam’s cultural capital, Hotel Royal Hoi An – Gallery is more than just a place to stay, it’s a story waiting to be experienced.
But luckily, there is a solution: Single-solution platforms that consolidate all essential hotel management tools into one complete system. The Power of Single-Solution Platforms Single-solution platforms integrate key hotel functions into one user-friendly system. Identify upselling opportunities to boost revenue.
A hotel booking engine is more than a plug-in, it’s the digital front door to your hotel. Boost Profitability: Save on hefty OTA commissions (which can reach 25%) and increase your margins. Hotel Booking Engine Key Features: Is Your Current System Holding You Back? Anything less, and they’ll bounce.
In the competitive world of hospitality, having a strong sales strategy is key to ensuring your hotel's success. This blog outlines simple, actionable strategies that hotels of all sizes can use to grow their business, from direct bookings to pricing strategies and everything in between.
The world of hotel digital marketing is evolving rapidly. To remain competitive, hotels must adapt to the evolving expectations of tech-savvy travelers, who are increasingly demanding personalized guest experiences. What Are the Key Hotel Marketing Trends for 2025? What Role Does Personalization Play in 2025 Hotel Marketing?
From rate updates to reviews, STAAH gave Sentrim Hotels & Lodges the tools to work smarter, not harder. With offerings tailored for both leisure and business travellers including well-appointed rooms, conference facilities, swimming pools and authentic culinary experiencesSentrim is more than a hotel group.
If they see better rates on online travel agencies (OTAs) , they’ll lose trust and likely bounce. Upsell & Promo Tools : Drive more revenue per booking with add-ons, promo codes, and package deals. STAAH Tips: STAAH’s RateStalk allows you to display OTA rates alongside your direct price. How is it useful?
What is a hotel commercial strategy? A hotel commercial strategy is a coordinated business approach that integrates sales, marketing, revenue management and distribution efforts to maximise total hotel revenue. It aims to drive profitability and improve competitiveness in the market for a hotel business.
From points to power player Historically, Chases involvement in travel was mostly tied to rewards redemptionâUltimate Rewards points used for flights or hotels. Why hotels should care Chase isnât just trying to replicate the OTA model. But a quieter revolution is underwayâone hoteliers would be wise to watch closely.
For Hotels For Professionals For Education Solutions Courses Certifications Immersive Learning Baseline Integrations Ritrovo Integration Maestro Integration Pricing Hotels and Education Individuals Resources News and Insights Tech.Ex All these capabilities confirm that a CDP is a necessity for modern hotels.
Hotel distribution has always been a critical aspect of the hospitality industry. Effective hotel distribution strategies enable hotels to target the right audience, optimise occupancy rates, and enhance revenue management. We look at where hotels can review distribution strategies to maximise market potential.
Every year during Songkran, Thailand welcomes millions of travelers eager to experience the fun and tradition, filling up streets, temples, and yes, hotel rooms! Plus, dont forget to promote them through your website, OTAs, and social media platforms well ahead of the festival to drive bookings and create buzz.
What is Hotel Rate Parity and Why it Still Matters Hotel rate parity means offering the same room rate for the same room type across all distribution platforms —whether on your own website, Booking.com, Expedia, or Google Hotels. Limits pricing flexibility on your hotel’s direct website.
Hotel management system provider RoomRaccoon has unveiled its annual global report, RoomRaccoon Report 2022, “A Year of Impact: What’s Next?” Hotels are generating better revenue. The post Report: Independent hotels see record-breaking occupancy appeared first on hotelbusiness.com.
10 Game-Changing Hotel Trends to Prepare for in 2025 1. As technology advances, so does the modern guest’s expectation for a seamless, tech-driven hotel experience. From virtual concierges offering 24/7 support to mobile check-ins and dedicated hotel apps, these innovations are redefining convenience and personalisation.
Hotel integration connects core systems to minimize manual tasks and unify data. Running a hotel today involves managing a complex network of systems from reservations, sales operations, communication channels , marketing tools, and distribution. Thats where hotel integrations come into play. Whats hotel integration?
Galileo is a travel distribution platform that utilises a global distribution system (GDS) to allow travel agents to book hotels, flights and other travel services. While Galileo is mainly used for airline bookings, its also used by travel agents to book hotels, car hire and other travel services for their clients.
Direct bookings are reservations guests confirm directly with a property without using an online travel agency (OTA) or 3rd party intermediary. They’re typically made on a hotel’s website or other direct booking channels, like email, the sales team, social media , or through messaging tools like WhatsApp or Messenger.
âWhat truly makes Gametime stand out is its ability to meet the specific needs of limited-service hotels while aligning seamlessly with our overall revenue management strategy. Built from the ground up for this segment, GameTime offers a fast, scalable solution tailored to brands that prioritize efficiency and agility.
Hotels in over 15 countries already use Visito, supporting guests from more than 140 countries worldwide. By simplifying communication and enhancing the guest experience, Visito allows hotels and rental properties to focus more on hospitality while cutting down on operational overhead.
Klook SEA-based and global activities platform branching into hotels. Almosafer Saudi-based OTA with a strong position in GCC. Rehlat Kuwait-based OTA with a strong presence in the GCC countries. Convergent International One of China’s leading B2B platforms for overseas hotels with strong direct contracting ability.
Key takeaways AI is ubiquitous: AI is now integrated across nearly all hotel tech categories, powering personalization, upselling, and predictive analytics. Marketplaces and alternative distribution rise: A new âMarketplaceâ section underscores the shift beyond OTAs, with hotels diversifying distribution through emerging platforms.
Price and value for money top the list, with nearly half of travelers surveyed (49%) identifying this as the most important feature when choosing a hotel. Reviews and ratings influence 30% of travelers, while a quarter of those surveyed find hotel amenities and the hotel brand to be important in their decision making.
In the hotel business, repeat guests are gold. That’s why loyalty programs have become a cornerstone strategy for independent hotels, boutique properties , and growing chains alike. According to a Cornell University study, hotel guests enrolled in a loyalty program increased their booking frequency by over 50%.
If the goal of hotels used to be to make guests feel at home, we all know now that those same guests have been home a little too much! In-room, in-hotel – you can even add experiences outside your hotel. Another hotel offering in-house events saw 20% of bookers add an event Add-on as part of their stay.
Let’s be honestrunning a hotel while managing its revenue at the same time is a balancing act. So, let’s provide you with a list of revenue management tools to simplify managing your hotel so much easier: What are Revenue Management Tools? Proven results: Hotels working with Xotels have seen ADR increases of 10-25%.
Despite positive experiences, many travellers are not returning to hotels they’ve enjoyed. The rise of OTAs and the ease of comparison shopping have significantly impacted guest behaviour. Raffles Hotel, Singapore To that end, 73% of APAC travellers highlight personalisation and loyalty programs as significant drivers of rebooking.
Hotel management apps are one way of both increasing performance at your business and generally making life easier. What are hotel management apps? Hotel management apps are software tools that make the everyday running of your property easier. Why is app technology important for your hotel? Table of contents.
Let’s delve into some of the key trends shaping the future of revenue management in the hotel industry: 1. Hotel Revenue Management using Omnichannel Data In today’s interconnected world, harnessing omnichannel data is essential for optimizing revenue management strategies.
What are hotel brochures? A hotel brochure is a marketing tool that showcases a hotel’s amenities, services and location to drive more bookings. As sales collateral, hotel brochures are distinct from other documents like welcome books and local directories, which are simply there to provide information to guests.
The future of AI in hospitality is no longer a distant realityit’s starting now, transforming how hotels communicate with travelers, drive direct bookings, and streamline key functions in daily operations. Its a strategic asset for hotels seeking to scale personalized service and optimize commercial performance. billion by 2026.
What are hotel promotions? Hotel promotions are tailored offers aimed at attracting guests and enhancing bookings. Table of contents Why should hotels offer booking promotions? Not only that, but they may spread the word to other potential guests, earning your hotel powerful social proof. Valentine’s Day or Christmas).
The Indian hotel no longer struggles with the aftermath of manual inventory and rate management, including overbookings and loss of staff efficiency. Plus, there are no more uncomfortable conversations about rate parity with OTAs or revenue loss to manage due to clunky management.
Setting the right price for your hotel rooms is crucial for driving revenue and maximizing profitability. However, there are many factors that can influence your hotel’s pricing strategies. What is Hotel room pricing? What is Hotel room pricing? Hotel room pricing is a critical element of revenue management for hotels.
Moreover, a hotel room can’t be returned if it doesn’t meet expectations. Here we share strategies and best practices for capturing more bookings through hotel eCommerce. What is hotel eCommerce? In the hotel industry, eCommerce refers to the buying and selling of accommodation and related services over the internet.
We organize all of the trending information in your field so you don't have to. Join 19,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content