gcommerce

APRIL 12, 2023

If you’ve been a loyal Google paid search advertiser all these years and you’re not running Google Hotel Ads via metasearch advertising then you’re losing out on a very large portion of the Google hotel search ecosystem. One that could be driving a substantial amount of direct revenue for your hotel.

Hotels 52

Hotels OTA Digital Marketing Revenue 52

Xotels

AUGUST 15, 2022

Capturing more market share, or penetrating new markets was just not in their mindset. Especially in resort hotel markets, tour operators have for too long influenced hoteliers on how to run their business. What is your approach to protecting your hotel from brand hijacking by OTA?

Marketing 59

Marketing Market Hotels Target Marketing 59

Bookassist

NOVEMBER 4, 2022

But we also see that there is still a lot to be done in this area when it comes to the Polish market compared to our other markets. But I would say our goal for Poland is to be recognised as the strategic partner for hotels to boost their revenue and (price) distribution strategy and also to support them on a daily basis.

Marketing 52

Marketing Market Management Sales 52

Travel Media Group

SEPTEMBER 6, 2023

Ryan Embree: Welcome to Suite Spot, where hoteliers check in, and we check out what’s trending in hotel marketing. So, 61% of the sentiment on TripAdvisor left is positive, and that’s better than some of the OTAs and Google reviews. Before republishing quotes, we ask that you reference the audio. So right on.

Travel 98

Travel Services Marketing Market 98

Travel Media Group

MARCH 1, 2023

Ryan Embree: Welcome to Suite Spot, where hoteliers check-in and we check-out what’s trending in hotel marketing. Why did you and your team decide to make this upgrade and, and create video content for hotels? They’re looking for opportunity to capture more market share. Thank you for joining us today.

Hotels 59

Hotels Marketing Market Travel 59

MediaBoom

AUGUST 6, 2024

It encompasses everything from the hotel’s name, logo, and tagline to its overall atmosphere, service, and guest experience. A strong hotel brand builds trust, loyalty, and a lasting impression, ultimately driving revenue and market share. People have a high level of faith in OTAs. Let Mediaboom guide you.

Branding 92

Branding Hotels Services Marketing 92

Cloudbeds

SEPTEMBER 18, 2024

Data analytics is the process of examining data sets to search for patterns, draw conclusions, support decision-making, and predict future market trends. For hotels, that involves collecting and analyzing data across various sources, including your hotel website, social media channels, online travel agencies (OTAs), surveys, and more.

Operations 40

Operations Revenue Management Occupancy Revenue 40

SiteMinder

FEBRUARY 8, 2024

According to Statista research , revenue in the Travel & Tourism market is projected to reach US$184.50bn in 2024. Meanwhile, the largest Travel & Tourism market is the Hotels market with a projected market volume of US$93.62bn in 2024.

Marketing 52

Marketing Market Travel Tourism 52

Travel Media Group

JULY 19, 2023

Ryan Embree: Welcome to Suite Spot, where hoteliers check-in and we check out what’s trending in hotel marketing. This is Travel Media Group Marketing Director and host of the Suite Spot, Ryan Embree. Before republishing quotes, we ask that you reference the audio. I’m your host, Ryan Embree.

Hospitality 97

Hospitality Marketing Market Business 97

Travel Media Group

MARCH 22, 2023

Ryan Embree: Welcome to Suite Spot, where hoteliers check-in and we check-out what’s trending in hotel marketing. Before republishing quotes, we ask that you reference the audio. I’m your host, Ryan Embree. Hello everyone, and welcome to another episode of The Suite Spot. This is your host, Ryan Embree.

Hospitality 98

Hospitality Services Business Digital Marketing 98

Xotels

APRIL 3, 2024

Following best practices and a well-thought-out strategy is the only way to unlock the full potential of revenue for your hotel , with benefits including: Claim your fair market share: with more hotels forecasted to open every year , gaining a fair market share will become more difficul t each year.

Revenue Management 40

Revenue Management Revenue Management Ancillary Revenue 40

MediaBoom

AUGUST 5, 2024

A successful hotel advertising campaign will build brand awareness and encourage customer loyalty, whether you operate an international hotel chain or a single bed and breakfast. A clever, engaging social media presence can do more for your hotel’s brand at a low cost than anything else on this list.

Display Ads 52

Display Ads Consumer Digital Marketing Hotels 52

Xotels

APRIL 3, 2024

Advance Sales: The hotel product, represented by rooms, can be sold in advance, enabling revenue managers to strategically plan and optimize occupancy levels over time. Market Segmentation: The hotel market is intricately segmented, accommodating diverse customer groups, including groups and promotional segments.

Revenue Management 52

Revenue Management Revenue Management Forecasting 52

gcommerce

MAY 22, 2023

General Hotel Marketing FAQs Why is booking direct better than letting the OTAs (Online Travel Agencies) do all the work? Competing against the OTAs can be a daunting task with their multi-million-dollar budgets, loyalty programs, and great online booking experience, but for all hotels, it is worth the fight.

Digital Marketing 97

Digital Marketing Marketing Market Hotels 97

Xotels

SEPTEMBER 22, 2022

With the recent proliferation of new travel super apps, distribution Goliaths such as Google and Expedia updating their ranking algorithms at a frantic pace, and the seemingly unstoppable growth of metasearch engine traffic, building and executing an effective hotel marketing strategy can seem intimidating. Pick the right CMS for you.

Hotel Marketing 40

Hotel Marketing Marketing Market OTA 40

Travel Media Group

JANUARY 16, 2024

Ryan Embree: Welcome to Suite Spot, where hoteliers check in, and we check out what’s trending in hotel marketing. Uh, so from a priority standpoint, it’s always staying focused on revenue enhancement with the primary measure being, you know, market share changes, right? I’m your host, Ryan Embree.

Hospitality 52

Hospitality Digital Marketing Management Marketing 52

Little Hotelier

APRIL 14, 2025

Learn more Why small hotels should market to tourists Small hotel owners can no longer rely on listings alone. The level of competition on OTAs is becoming so great that your hotel risks getting lost in the noise, particularly with bigger players simply paying to push their listings up the results page.

Marketing 52

Marketing Market OTA Marketing Strategy 52