June, 2018

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Driving Sales Growth and Asset Management – A Blinding Glimpse of the Obvious Part II

Anthony Cole Training

In my previous blog article, I discussed the importance of looking at your sales production in terms of the 80/20 rule and flipping it so you can see the impact your bottom performers are having on your overall sales growth goal. If you have not already done so, click here to read the article.

Sales 138
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4 Surefire Ways to Measure Audience Engagement at Live Events

Social Tables

In this post, we’ll show you how to measure audience engagement using four very different tactics that any planner or event marketer can employ. Event planning isn’t easy. In fact, it takes our all sometimes: energy, time, effort, ideas, management, and even some sweat and tears. So when it’s all said and done, it’s only natural to that planners want to make sure that all of those efforts are validated.

Events 134
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Sales MYTH Busted – Extrovert vs Introvert

A Sales Guy

There is a myth in sales that says salespeople need to be extroverts, to be gregarious and outgoing to be successful. Well, I call b t. Your personality has little to do with how well you sell. In this LinkedIn video, I break down why that’s the case and what really matters. Selling has nothing to do with being an extrovert and everything to do with being able to solve problems.

Sales 120
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03 – HITEC Special Edition

Travel Media Group

In this special edition episode of Suite Spot, we discuss the recent 2018 HITEC conference in Houston, TX. This episode serves as a great technology blueprint for the modern-day hotelier. In this special edition episode of Suite Spot, we discuss the recent 2018 HITEC conference in Houston, TX. This episode serves as a great technology blueprint for the modern-day hotelier.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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How To Use SEO Data To Boost Your Hotel's Content Campaigns

eTourism

Most hotel marketers are aware by now that producing high quality content on a regular basis plays an integral role in getting noticed by the right people online.

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Quelle sera la quatrième révolution informatique du monde hôtelier ?

Experience Hotel

L’informatique fait aujourd’hui partie intégrante de notre quotidien : iPhone, ordinateur portable, agenda synchronisé, Internet, Netflix, etc. Ce formidable outil a révolutionné nos vies et continue de le faire jour après jour. Mais qu’en est-il pour le monde hôtelier ? De très nombreux outils ont aussi été créés. Certains ont été si révolutionnaires qu’ils sont désormais des incontournables pour votre hôtel.

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Elevate Outdoor Events With This Year’s 4 Hottest Design Trends

Social Tables

Hosting outdoor events is a fun way to gather and celebrate the new season. After all, as warm weather approaches, we all look to spend more time outdoors. But just because an event is outside, that doesn’t mean the need for a theme or decor goes away. So as you look to plan spaces for outdoor events this summer, consider playing up a selection of the season’s hottest decor trends to design the perfect event experience.

Events 119
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Elevate Outdoor Events With This Year’s 4 Hottest Design Trends

Social Tables

Hosting outdoor events is a fun way to gather and celebrate the new season. After all, as warm weather approaches, we all look to spend more time outdoors. But just because an event is outside, that doesn’t mean the need for a theme or decor goes away. So as you look to plan spaces for outdoor events this summer, consider playing up a selection of the season’s hottest decor trends to design the perfect event experience.

Events 101
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4 Surefire Ways to Measure Audience Engagement at Live Events

Social Tables

In this post, we’ll show you how to measure audience engagement using four very different tactics that any planner or event marketer can employ. Event planning isn’t easy. In fact, it takes our all sometimes: energy, time, effort, ideas, management, and even some sweat and tears. So when it’s all said and done, it’s only natural to that planners want to make sure that all of those efforts are validated.

Events 92
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02 – Compete with Rentals and Private Accommodations

Travel Media Group

In this episode of Suite Spot, we examine the growing impact of vacation rentals and private accommodations on today’s hotel industry. Host Ryan Embree is joined by guest Amber Wojcek, Marketing Coordinator at Travel Media Group and author of many of our blogs and white papers. In this episode of Suite Spot, we examine the growing impact of vacation rentals and private accommodations on today’s hotel industry.

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Diving into Diversity: Decoding the Foundations of Inclusion in Hospitality Talent Acquisition

Speaker: Lauren Fernandez - CEO & Founder, Full Course

Companies all over the world, including Marriot International and Hilton Worldwide, are aware of the value of including DEI in their talent acquisition strategy. However, despite these initiatives, there is still plenty that the hospitality sector can do to promote DEI. When comparing the hospitality industries in India, Iraq, the UK, and the US, you will see that there is a consistent underrepresentation of persons from different ethnic, gender, and disability origins across all levels of the i

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01 – Reach Millennial Travelers On Social Media

Travel Media Group

In the first episode of Suite Spot, we explore the state of millennial travel. Host Ryan Embree is joined by guest Anne Sandoval, Marketing Director at Travel Media Group and adjunct instructor of Social Media at UCF. In the first episode of Suite Spot, we explore the state of millennial travel. Host Ryan Embree is joined by guest Anne Sandoval, Marketing Director at Travel Media Group and adjunct instructor of Social Media at UCF.

Travel 52
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How The TripAdvisor Algorithm Works and How To Boost Your Ranking

eTourism

No hotelier really needs to be reminded of the essential role reviews play in the holiday shopping process.

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How To Use Social Media As An Online Reputation Management Tool

eTourism

What is your hotel's digital reputation?