Anthony Cole Training
JULY 29, 2021
The best cold calling strategies involve doing the work necessary to warm your cold calls up. In this blog, we discuss the top 5 cold calling sales tips that you can implement into your sales process today.
Social Tables
JULY 31, 2021
Successfully marketing an event relies on creating and capturing demand throughout the entire event registration process. Breaking down event marketing into stages allows event planners to appeal to different audiences at different times throughout the registration process. Starting with early bird registration offers, successful event planners generate buzz and accelerate sales in the earliest stages of the event.
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A Sales Guy
JULY 13, 2021
We’ve been giving away too much money in sales over the past century. Why? We’ve been trained to think the buyer’s budget matters. For years, when a buyer says my budget is X, we assume and operate from the fact that that’s all they have to spend and that if we don’t meet their budget we’ll lose. In other words, we make the buyer’s budget problem our problem and we need to stop doing that.
Travel Media Group
JULY 27, 2021
In this episode of the Suite Spot, host Ryan Embree is joined by Travel Media Group's Content Manager, Marissa Kinzel, to discuss how to market a hotel property's new renovations and updates. With some hotels seeing 2020 as an opportunity to make updates and changes to their property, this episode is a great roadmap for how to advertise them to travelers online.
Advertiser: ZoomInfo
Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
BCV
JULY 20, 2021
You may be surprised to learn that only 56% of travel and tourism brands respond to customer messages on social media. These stats, which come from Sprout Social, don’t get any better when you consider that 40% of consumers expect a response within the first hour, and 79% expect that answer in the first 24 hours. In other words, if your hotel isn’t responding to messages on social media within the first day, you’re disappointing 79% of customers.
eTourism
JULY 6, 2021
Luxuriousness and location aren't the fast solutions to being remembered by your guests. A luxury hotel can feel lacking if the service is unwelcoming and reserved.
Hotel Sales Focus brings together the best content for hotel sales and marketing professionals from the widest variety of industry thought leaders.
eHotel Management
JULY 19, 2021
, WEF_Future_of_Jobs_2020. WEF Future Job Survey. Online Hotel Management Courses and Training.
A Sales Guy
JULY 26, 2021
We have a saying here ASG, Complete flexibility, ruthless accountability. The idea is we want people to feel they have the freedom to achieve their goals the way they best see fit and with as much autonomy as possible, with the understanding that with that freedom comes the responsibility of meeting goals and expectations. The environment we’ve created to do that is called R.O.P.E.
Travel Media Group
JULY 15, 2021
In this episode of the Suite Spot, host Ryan Embree partners up with Content Manager Marissa Kinzel to count down their Top 5 summer social media ideas for hotels. Ryan and Marissa discuss the type of social content that travelers are looking for – especially during the summer – and what impact these posts can have on guest conversion. They talk about how this summer is different from years' past and how highlighting these differences using social media can instill confidence in travelers search
BCV
JULY 13, 2021
Social media is an essential element of any hotel marketer’s playbook, and creation of a strategic social plan has become more critical than ever in order to drive awareness and consideration and stay ahead of competition. Evolving consumer behaviors are showcasing a rise in social usage, including the evolution of ecommerce; social shopping has become prominent, and platforms have become the new go-to marketplace.
Speaker: Lauren Fernandez - CEO & Founder, Full Course
Companies all over the world, including Marriot International and Hilton Worldwide, are aware of the value of including DEI in their talent acquisition strategy. However, despite these initiatives, there is still plenty that the hospitality sector can do to promote DEI. When comparing the hospitality industries in India, Iraq, the UK, and the US, you will see that there is a consistent underrepresentation of persons from different ethnic, gender, and disability origins across all levels of the i
Anthony Cole Training
JULY 1, 2021
As we approach the upcoming Fourth of July holiday, our own Walt Gerano shares his thoughts regarding the obstacles holding us back from experiencing the sales success we desire.
Anthony Cole Training
JULY 8, 2021
On average, salespeople possess only 15% of the attributes required to sell consultatively.
BCV
JULY 27, 2021
Brand spending on influencer marketing is up 34% this year, rising to $3.7 billion. That figure is only increasing: By 2023, brands will spend $4.6 billion – nearly double what they spent in 2019. The expansion of sponsored content means that brands will be competing for attention on an entirely new level: organic brand placement within feeds of the most influential stars.
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