Anthony Cole Training

NOVEMBER 19, 2020

Translating Personal Goals into a Business Workplan from Anthony Cole Training on Vimeo.

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Experience Hotel

NOVEMBER 30, 2020

Chers hôteliers, Non, je ne vais pas vous proposer d’échanger autour du contexte actuel et des difficultés que l’on rencontre dans le secteur hôtelier. Tout a déjà été dit, il me semble. Vous avez sans doute déjà étudié la question de votre reprise d’activité et mis en place les mesures nécessaires dans vos établissements. Je vous propose plutôt de profiter de cette période creuse pour vous concentrer sur l’avenir et pour vous former sur un enjeu capital de notre secteur,

OTA 52

OTA Email Marketing Market Marketing 52

Savvy Hotelier

NOVEMBER 30, 2020

This is a list of companies in various categories of the hospitality industry that I recommend you follow to stay informed. It covers hotels, OTAs, apartment rentals, airlines, travel magazines, and industry research. It is NOT the one and only full list of companies to follow, there are many more companies out there and there are plenty more local and regional companies to where you are.

Hospitality 52

Hospitality Marketing Strategy OTA Travel 52

Clock Software Hospitality

NOVEMBER 24, 2020

Independent hotels have seen significant growth since online travel agencies transformed the hospitality market place. Independents, for the most part, can exclusively rely on distribution channels to build up their brand, as unlike hotel chains, most independent properties do not have a large marketing budget to build up their brand in the general public’s eye.

Upsell 52

Upsell Hotels Accommodation Events 52

Advertiser: ZoomInfo

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

B2B

eTourism

NOVEMBER 22, 2020

Christmas and New Year's Eve are right around the corner and it can be one of the busiest times of the year if you're a hotelier looking to make the most out of the end-of-year peak period.

Hotels 52

Hotels Hotel Marketing Market Marketing 52

Travel Media Group

NOVEMBER 18, 2020

In this episode of the Suite Spot, host Ryan Embree helps hoteliers prepare for the upcoming 2020 winter season and shares his thoughts on what to expect. Ryan takes a look at two major factors impacting travelers' booking decisions this winter: the weather and area-specific COVID-19 restrictions. He walks through multiple examples of social posts and marketing strategies that properties can implement to give them the best opportunity to attract and capture leisure travelers.

Travel 52

Travel Marketing Strategy Occupancy Market 52

Experience Hotel

NOVEMBER 24, 2020

Comme vous le savez, il est très rare qu’un projet débouche sur les résultats escomptés sans une préparation attentive. Dans toutes les stratégies, un plan minutieux vaut bien mieux qu’un plan tiré sur la comète. La marketing par mail n’échappe pas à cette vérité. Pour toucher votre cible et générer le trafic espéré, dans votre ou vos établissement(s), il faut donc définir et maîtriser toutes les étapes qui constituent la ligne de production d’un e-mailing.

ROI 52

ROI Email Marketing Market Marketing 52

Savvy Hotelier

NOVEMBER 23, 2020

Podcasts became the perfect partner for my walks in April this year during the first lockdown. I was trying to find a new way to consume industry information and to distract myself in the new world that 2020 was becoming. As a hospitality student, you’ve got to stay informed with what is going on in the industry today. Because it ultimately impacts you, if not today, it will eventually when you enter the working world.

Hospitality 52

Hospitality General Manager Business Consumer 52

Clock Software Hospitality

NOVEMBER 10, 2020

During 2020 loyal guests have doubled their value to the establishment they frequent. The lifespan of a guest’s loyalty is at the foundation of revenue optimization strategies, which is why during a travel drought such guests increase their value exponentially. What keeps a guest loyal is a topic of debate which never dies down. The circumstances of hospitality change so rapidly and with greater frequency than ever before so keeping track of what appeals to guests and what goes too far can often

Hospitality 52

Hospitality Services Upsell Cancellation 52

eHotel Management

NOVEMBER 9, 2020

, Guest Journey Mapping to enhance customer experience. Customer loyalty leads to better profitability since It is cheaper to sell existing customers compare to finding new customers. You can build better loyalty by enhancing the customer experience. Guest Journey mapping is one tool to achieve customer experience . Online Hotel Management Courses and Training.

Management 52

Management Hotels 52

Speaker: Lauren Fernandez - CEO & Founder, Full Course

Companies all over the world, including Marriot International and Hilton Worldwide, are aware of the value of including DEI in their talent acquisition strategy. However, despite these initiatives, there is still plenty that the hospitality sector can do to promote DEI. When comparing the hospitality industries in India, Iraq, the UK, and the US, you will see that there is a consistent underrepresentation of persons from different ethnic, gender, and disability origins across all levels of the i

Hospitality

Travel Media Group

NOVEMBER 4, 2020

In this episode of the Suite Spot, we highlight the launch of Travel Media Group’s OneView® Feed 2.0. Jason Lee, VP of Product & Technology, joins host Ryan Embree to talk about this exciting update and what it means for TMG’s hotel partners. Jason shares how social media and online reputation have evolved since the initial launch of TMG OneView® back in 2018.

Travel 52

Travel Hotel Marketing Market Marketing 52

Anthony Cole Training

NOVEMBER 12, 2020

H. Personal Goal Setting from Anthony Cole Training on Vimeo.

Sales 294

Sales 294

Experience Hotel

NOVEMBER 10, 2020

Après une discussion très enrichissante à propos des metasearch avec Quentin Lederer, spécialiste dans le domaine et COO de WIHP Hotels , j’ai décidé de vous partager ses conseils. Sujet crucial du monde de l’hôtellerie 2.0, les Metasearch doivent être connus et utilisés par tous les gérants d’établissement. Mais leur utilisation doit être pratiquée en bonne intelligence.

OTA 52

OTA Market Marketing Hotels 52

Odysys

NOVEMBER 29, 2020

Odysys The Odysys customer success team joins the podcast to go over a few questions and topics we hear from customers. In this podcast we discuss: Tips for Responding to Reviews Why there are no Keywords in Google Analytics Does changing your content ruin your rankings? These are just a few of the questions our team gets all the time. We thought we’d share our thoughts.

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Branding

Clock Software Hospitality

NOVEMBER 3, 2020

Presenting excellence is the goal of hospitality. Whatever the guest’s needs or wants, hoteliers will try to anticipate and meet at the drop of a hat. Throughout the years this has led to countless innovations in the industry, culminating with the adoption of hotel property management systems (PMS) which now act as the centre of a hotel’s daily operations.

Hospitality 52

Hospitality OTA Revenue Management Hotels 52

Odysys

NOVEMBER 23, 2020

Odysys Samantha Irwin of Kaizen.Zone joins the podcast to talk about the “Trifecta” for an amazing customer experience that she and her staff focused on to grow the Historic Balch Hotel. The Balch Hotel, in the middle of nowhere, is now a destination unto itself for weddings, group events and quiet getaways. Samantha Irwin , former owner of the Historic Balch Hotel, is now an independent small business coach and passionate supporter of small business.

Small Business 40

Small Business Events Hotels Business 40

Odysys

NOVEMBER 16, 2020

Odysys Full-time content creator Jennifer Hansen joins the podcast to walk through why last-minute getaway deals are hot for independent lodging properties during the pandemic. We talk about some of the research behind it and things all B&B’s, Inns & Boutique Hotels can be doing right now to take advantage of the trend.

Hotels 40

Hotels 40

Experience Hotel

NOVEMBER 4, 2020

Parlons d’e-mailing ! D’entrée de jeu, précisons qu’il existe des outils comme MailChimp, SendingBlue ou Sarbacane dont les qualités ne sont plus à démontrer. Avec leur éventail de fonctionnalités, ces logiciels répondent à la plupart des besoins. L’idée-clé de cet article est de comparer l’utilisation de ces solutions génériques avec celle d’un logiciel d’e-mailing 100 % hôtelier, centré sur les besoins spécifiques de notre industrie.

ROI 40

ROI Market Marketing Email Marketing 40

Advertiser: ALHI

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Travel

Clock Software Hospitality

NOVEMBER 17, 2020

Hoteliers are always on the lookout to amend their practices according to guest demand, and in recent years an increasing number of guest prospects are choosing to make environmentally conscious choices. Hoteliers see many benefits to going green, the two biggest ones being budget-saving on utilities, and of course the chance to label yourself as a green hotel.

Hotels 52

Hotels Services Consumer Small Business 52