MediaBoom

FEBRUARY 23, 2024

These consumers seek out exclusivity, sophistication, and prestige in the products and services they choose to indulge in. This article will discuss the characteristics and preferences of this unique market segment. Key Takeaways: Highlighting luxury consumer preferences for exclusivity and personalization.

Consumer 90

Consumer Branding Market Research Market 90

MediaBoom

MARCH 28, 2023

However, healthcare organizations that are not investing in digital marketing techniques are missing out on a sizeable market. To ensure your business is getting as much visibility as it can, it can definitely be worthwhile to focus some efforts on digital healthcare marketing.

Digital Marketing 77

Digital Marketing Market Marketing Marketing Strategy 77

Hotel Business

JUNE 22, 2023

Lomanno, and Dave Roberts The hotel industry faces disruption from dominant tech companies in the digital marketplace. Coupled with limited access to labor, rising costs, and changing consumer behavior, hoteliers must adapt to new demand profiles with fewer staff to improve profitability and grow asset value.

Digital Marketing 105

Digital Marketing Market Marketing Consumer 105

Hospitality Net

APRIL 9, 2024

With the rise of digital channels and ever-evolving consumer behavior, it’s crucial to adopt a holistic approach that combines revenue management, digital marketing, and customer relationship management (CRM) strategies.

Revenue 189

Revenue Digital Marketing Revenue Management Consumer 189

MediaBoom

APRIL 22, 2023

Digital marketing helps all types of companies reach new customers. The hard part is developing your marketing strategies for family law. Family law digital marketing is crucial in contemporary legal practice. Remember this while creating your family law digital marketing plan.

Digital Marketing 83

Digital Marketing Market Marketing Consumer 83

MediaBoom

MARCH 14, 2023

A solid digital marketing for construction companies plan helps to bring more clients into your business. Modern construction companies can’t afford to ignore the importance of digital marketing. If you don’t have a strong digital presence, you risk getting left behind by your competitors.

Digital Marketing 93

Digital Marketing Construction Market Marketing 93

MediaBoom

MARCH 14, 2024

A staggering 75% of consumers admit to judging a business’s credibility based on its website design. A r obust local SEO strategy helps travelers find your hotel when they’re searching for accommodations in your vicinity, making it a critical component of your digital marketing efforts.

Digital Marketing 67

Digital Marketing Services Market Marketing 67

MediaBoom

SEPTEMBER 28, 2023

In today’s digital marketing landscape, capturing and converting current and potential customers takes more than just a visually appealing website. Your entire digital presence must also be optimized to deliver the great user experience consumers today have come to know and expect. The key to accomplishing that?

Digital Marketing 52

Digital Marketing Market Marketing Marketing Strategy 52

Up Hotel

JULY 5, 2023

The hospitality industry is a highly competitive market, with hotels fighting to attract guests and expand their customer base. Optimising your hotel digital marketing plays a vital role in gaining visibility and driving more customers to your website and, most importantly, completing a booking. What is image alt text?

Digital Marketing 52

Digital Marketing Services Market Marketing 52

gcommerce

MARCH 16, 2023

Like Jordan, we’re in a continuous state of reinvention and improvement, developing new ways to put the ball in the basket or, in the case of marketers, looking for novel ways to connect consumer and business. Consumers and businesses; the two sides of the fundamental marketing equation.

Digital Marketing 98

Digital Marketing Business Market Marketing 98

gcommerce

APRIL 5, 2023

Now let's discuss the differences between the two areas of digital marketing. This process takes time, and even after all of that, it can still be hard to see results since there are so many outside factors to take into account, such as competition, property changes, consumer reviews, and more. This is because ads are instant.

Digital Marketing 98

Digital Marketing Market Marketing Intent 98

Hotel News Resource

MARCH 7, 2024

The changes proposed by Alphabet to Google Search should ensure a level playing field among all market participants and offer the best options to consumers.

Digital Marketing 40

Digital Marketing Market Marketing Consumer 40

The Hotels Network Blog

MARCH 22, 2023

The tech industry is experiencing rapid change due to technological advancements, changes in consumer behavior, and the impact of the pandemic. This creates challenges and opportunities for how the industry adapts to the changing landscape.

Digital Marketing 52

Digital Marketing Consumer Market Marketing 52

Lure Agency

OCTOBER 5, 2022

“If you’re not engaging your consumer to get them to speak about what made them choose your hotel, your product will not be right.” ” Ed says, “If you don’t understand what your consumer wants. You’re not correctly putting out the story to attract other consumers.”

Consumer 52

Consumer Market Marketing Digital Marketing 52

Social Hospitality

OCTOBER 17, 2023

In the ever-evolving landscape of B2B marketing, the pursuit of qualified leads remains a paramount challenge for businesses. Success in the B2B space now hinges on adapting to the changing dynamics of digital marketing. Of course, there are pros and cons to both traditional and influencer marketing.

B2B 32

B2B Digital Marketing Market Marketing 32

Hotel News Resource

APRIL 9, 2024

With the rise of digital channels and ever-evolving consumer behavior, it's crucial to adopt a holistic approach that combines revenue management, digital marketing, and customer relationship management (CRM) strategies.

Revenue 45

Revenue Digital Marketing Revenue Management Consumer 45

MediaBoom

APRIL 18, 2024

With a projected market value of US$368.9 Consumers are craving authenticity, experiences, and a deeper connection with the brands they invest in. A recent Bain & Company repor t found that 70% of global luxury consumers are now willing to pay a premium for well-made, durable items that will stay relevant for years to come.

Consumer 96

Consumer Branding Shopping Retail 96

Social Hospitality

SEPTEMBER 22, 2022

Companies worldwide adapt to new social media trends to bring new momentum to their marketing strategies and breathe life into engagement with their consumers. If your organization needs a boost in its social media marketing tactics, here are a few great social media themes to implement this year: 1. Wrapping Up.

Consumer 246

Consumer Marketing Strategy Business Market 246

Hotel Business

FEBRUARY 22, 2024

‘s AI Marketing Transformation Index, Part IV, 52% of U.S. digital marketing professionals list privacy as their top concern regarding the adoption of artificial intelligence (AI) for hotels. Privacy concerns often stem from how companies collect, store, and use consumer data for marketing purposes,” said Ho.

Digital Marketing 121

Digital Marketing Consumer Marketing Strategy Market 121

Hospitality Tech

NOVEMBER 5, 2023

As CIMO, Kupferman will lead all marketing functions, menu innovation, communications, as well as the brand's digital marketing and consumer journey initiatives for Chuck E. Cheese and its virtual kitchen brands, including Pasqually's Pizza & Wings.

Hiring 52

Hiring Market Marketing Digital Marketing 52

gcommerce

SEPTEMBER 29, 2023

It is constantly transforming and adapting to the ever-evolving marketing landscape. Shift from Traditional to Digital Marketing Platforms Performance marketing previously relied on channels such as print, television, and radio. To optimize your business's data most effectively, ensure you have transitioned to GA4.

Market 59

Market Marketing Digital Marketing Consumer 59

MediaBoom

FEBRUARY 22, 2024

At its core, luxury marketing is a specialized target approach for high-end goods and services aimed at affluent consumers seeking a sense of exclusivity. The question is, who are the consumers purchasing these goods and services, and how can we tap into their preferences and desires? Well, not exactly.

Branding 88

Branding Market Marketing Digital Marketing 88

MediaBoom

APRIL 23, 2024

In 2024, as it remains crucial to captivate the attention of the 67% of consumers , mastering the craft of copywriting for luxury brands emerges as an art form. Learn how to craft a compelling copy to attract and persuade luxury consumers to spend more time (and money) on your website. Words have power. But, how does it work?

Branding 86

Branding Consumer ROI Digital Marketing 86

MediaBoom

MAY 3, 2024

In 2024, Bain & Company reports 70% of luxury consumers prioritize brands reflecting their values. Luxury, historically associated with wealth and opulence, now embodies ultimate comfort and value-driven consumer behavior. From knowing your audience to market analysis, they can deliver top-notch methods to improve your business.

Branding 52

Branding Consumer Market Research Target Marketing 52

Hotel Management

AUGUST 7, 2023

As previously reported by HM , Alexander Barnett has been appointed Marketing Communications Director for Australia. He will work in collaboration with Howard and alongside new Group Digital Marketing Manager, Kate Tulloch.

General Manager 237

General Manager Digital Marketing Management Market 237

Hotel Speak

FEBRUARY 15, 2024

80 DAYS Hall 10.1 | Stand 109 80 DAYS is an award-winning, full service creative and digital marketing agency that specialises in hospitality, working with some of the world’s most respected hotel and travel brands.

Digital Marketing 110

Digital Marketing Revenue Online Sales Revenue Management 110

Social Hospitality

JANUARY 16, 2023

Let’s face it: today’s market is more crowded and competitive than ever before. The advent of e-commerce, for example, has expanded possibilities for consumers. And that means businesses no longer only compete with local retailers and the Big Box store on the corner for their fair market share. But it doesn’t just happen.

Market 162

Market Marketing Marketing Strategy Consumer 162

Travelboom Marketing

FEBRUARY 21, 2024

Anyone Can Do It Digital marketing isn’t rocket science , however the industry is layered with niche channels that are typically better left to the professionals. Unfortunately, digital marketing for hotels is not a one-size-fits-all approach, and assuming that “anyone can do it” oversimplifies the complexities involved.

Hotel Marketing 52

Hotel Marketing Market Marketing Digital Marketing 52

gcommerce

APRIL 16, 2024

Consumers are swayed by discount feals While we don’t think this is very surprising news, discount offers also topped the list for most commonly booked across our portfolio of clients. Seasonal Offers + Flash Sales Consumers are conditioned to look for seasonal offers during holidays.

Average Length of Stay 105

Average Length of Stay Consumer Hotels Resorts 105

MediaBoom

FEBRUARY 26, 2024

Explore effective digital marketing strategies tailored specifically for luxury brands Understand the importance of quality, emotional connections, and offering a comprehensive luxury lifestyle experience to ensure brand success. This niche segment should be lucrative enough and have enough opportunities for the brand to grow.

Branding 98

Branding Digital Marketing Market Marketing 98

gcommerce

MAY 22, 2023

Do you find yourself asking the same hotel digital marketing questions over and over again? Whether you’re a fellow digital advertiser or a hotelier, this list of commonly asked hotel digital marketing questions will be one that you should bookmark for a later date! Don’t worry, you aren’t alone!

Digital Marketing 97

Digital Marketing Market Marketing Hotels 97

Social Hospitality

MAY 12, 2023

Hire Marketing Pros One of the ways to maximize your online visibility is through digital marketing. If your brand targets locals, hiring local business marketing services is an effective way to reach out to your target audience. Conduct market research, data analysis, and customer interviews.

Business 162

Business Hiring Marketing Strategy Market 162

Social Hospitality

JUNE 1, 2023

Hire Marketing Pros One of the ways to maximize your online visibility is through digital marketing. If your brand targets locals, hiring local business marketing services is an effective way to reach out to your target audience. Conduct market research, data analysis, and customer interviews.

Business 147

Business Hiring Marketing Strategy Market 147

Hotel Speak

MARCH 8, 2024

To encourage further digitalization of the industry, Loh believes that a seamless end-to-end solution for the customer is essential. “It It is vital for technology partners to sit in the consumer lens to assess that the problem is sizable enough for the leadership to act on it,” she says.

Revenue Management 88

Revenue Management Revenue Digital Marketing Hotels 88

Social Hospitality

DECEMBER 11, 2023

Marketers are leveraging AR filters and VR simulations to create interactive content that captivates audiences. According to Jessica Chen, a leading digital marketing strategist, “ Immersive content is not just a trend; it’s a paradigm shift.

Market 147

Market Marketing Shopping Branding 147

In1solutions

MAY 2, 2024

Along with our sister company, The Brand Mix, we have accrued decades of experience in the digital marketing realm. But if you’re an In1 Solutions client that handles marketing in-house, this is the post for you! For more information on our digital marketing services, visit The Brand Mix website.

ROI 52

ROI Digital Marketing Sales Branding 52

Social Hospitality

JUNE 1, 2023

Hire Marketing Pros One of the ways to maximize your online visibility is through digital marketing. If your brand targets locals, hiring local business marketing services is an effective way to reach out to your target audience. Conduct market research, data analysis, and customer interviews.

Business 130

Business Hiring Marketing Strategy Market 130