Remove Branding Remove OTA Remove Upsell
article thumbnail

New behavioral framework exposes the real threats to hotel rate integrity

eHotelier

Drawing on pricing activity data from 188 OTAs and metasearch engines in June, the report analyzes how often — and how aggressively — each intermediary undercuts the direct hotel booking channel. 123Compare has identified this group to include major OTAs like Booking.com or Expedia and high-risk resellers like Traveluro or Super.com.

OTA
article thumbnail

Direct Booking Strategies: How to Promote Your Booking Engine Effectively

STAAH

If they see better rates on online travel agencies (OTAs) , they’ll lose trust and likely bounce. Custom Branding : Your booking experience should look and feel just like the rest of your website. Upsell & Promo Tools : Drive more revenue per booking with add-ons, promo codes, and package deals. How is it useful?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to maximize hotel revenue without discounting

Hotel Speak

But a lot of hoteliers have gotten stuck in a loop of constantly slashing prices, offering direct channel discounts, OTA promotions, and special rate packages to drive occupancy. The problem is, this can actually hurt your brand, lower rate integrity, and compress margins. can result in a stable revenue stream.

article thumbnail

What Is a Hotel Booking Engine and Why It Is Important

STAAH

Here’s why a booking engine should be at the heart of your hotel’s digital strategy: Own the Guest Relationship: Unlike online travel agents (OTAs) , direct bookings give you full access to guest data, ideal for personalization, upselling, and loyalty-building. Anything less, and they’ll bounce.

article thumbnail

Maximizing Hotel Revenue: Advanced Channel Manager Strategies for 2025

STAAH

GDS and Niche OTA Power b. With consumer behaviours evolving, and the lines between tech platforms, marketing, and operations blurring, a modern strategy goes far beyond just listing rooms on online travel agents (OTAs). Pooled Inventory: Smart Inventory Distribution Forget manually allocating rooms to different OTAs.

article thumbnail

Beyond the Website: Powering Mobile App Personalization

The Hotels Network Blog

By adapting the online experience to each visitor’s needs, preferences, and behaviors, hotels can capture attention, build trust, and guide travelers more effectively toward conversion, reducing their reliance on OTAs in the process. In-Stay Upsell Offer App personalization doesn’t stop once the guest checks in.

article thumbnail

Songkran Booking Boom: Make Your Hotel the First Choice This Festive Season

eZee Absolute

Plus, dont forget to promote them through your website, OTAs, and social media platforms well ahead of the festival to drive bookings and create buzz. This approach not only increases brand awareness but also boosts guest interaction and loyalty. Enjoy benefits like: Real-Time Updates : Prevent double bookings and inventory mismatches.