Lodging

MAY 14, 2024

DALLAS, Texas—Omni Hotels & Resorts announced the appointment of Michael Innocentin as its chief marketing officer. Innocentin will oversee the planning, development, and execution of all brand marketing initiatives, including advertising, public relations, social media, the website, and digital campaigns.

Resorts 146

Resorts Market Marketing Hotels 146

Lodging

APRIL 11, 2024

PHOENIX, Arizona—BWH Hotels introduced new eco-conscious brand partnerships while continuing to encourage individual properties to prioritize localized sustainability efforts in their respective markets.

Branding 187

Branding Hotels Market Marketing 187

Hotel Management

MAY 13, 2024

Accor Chief Commerical Officer Premium, Midscale, Economy for MEA APAC, Kerry Healy, discusses refreshing iconic brands to drive growth. The 19 brands that we operate in PME need to have personality because the new consumer is changing. Can you share some examples of the new directions these brands are taking?

Branding 147

Branding Consumer Market Marketing 147

Hospitality Net

FEBRUARY 19, 2024

Hyatt’s luxury lifestyle brand, Andaz, launched a brand awareness campaign in November called Be Like No One’s Watching. The campaign illustrates the many challenges and opportunities that hotel groups face as they market brands in today’s noisy media ecosystem. So Skift checked in to see how it’s been going.

Branding 243

Branding Hotels Market Marketing 243

Lodging

MARCH 27, 2024

ATLANTA—IHG Hotels & Resorts announced the availability of new prototype options for its three suites brands—Staybridge Suites, Candlewood Suites, and Atwell Suites. The new options emphasize space optimization and the potential for new efficiencies while retaining features from current designs.

Branding 287

Branding Resorts Market Marketing 287

Hospitality Net

MAY 13, 2024

IHG Hotels & Resorts, one of the world’s leading hotel operators, is proud to debut two Luxury & Lifestyle brands in Vietnam this year as it introduces Hotel Indigo and Vignette Collection to the market as part of its growth strategy.

Branding 183

Branding Resorts Operations Market 183

Hotel Management

JANUARY 31, 2024

Ovolo Hotels has entered a strategic partnership with Small Luxury Hotels of the World (SLH) which will see seven of its properties join the 500-strong independent global collection. Ovolo Hotels operates eight boutique hotels across Hong Kong, Australia, and Bali with a strong focus on design and sustainability.

Branding 259

Branding Hotels Operations Market 259

Skift Blog

JANUARY 9, 2024

Skift Take: We predicted the new brand would be named Livsmart based on trademark filings. Our next prediction is that there will be rapid uptake of this brand given trends in the extended-stay market. Sean O'Neill Read the Complete Story On Skift

Branding 273

Branding Market Marketing Hotels 273

Skift Blog

JANUARY 9, 2024

Skift Take: We predicted the new brand would be named Livsmart based on trademark filings. Our next prediction is that there will be rapid uptake of this brand given trends in the extended-stay market. Sean O'Neill Read the Complete Story On Skift

Branding 260

Branding Market Marketing Hotels 260

Hospitality Net

FEBRUARY 23, 2024

Choice Hotels International, Inc. announces the opening of Cambria Hotel Burbank Airport. The new hotel offers 150 well-appointed rooms, a host of upscale amenities and is conveniently located just a mile from Burbank airport and a short distance from West Hollywood and Beverly Hills.

Branding 244

Branding Hotels Market Marketing 244

Hospitality Net

JULY 4, 2023

IHG Hotels & Resorts, one of the world’s leading hospitality companies, today announces the signing of Hotel Indigo Satu Mare, a brand debut in Romania. This latest signing delivers the lifestyle brand’s market debut in the Balkan nation and strengthens the brand’s presence in Eastern Europe.

Branding 263

Branding Hotels Resorts Market 263

Hospitality Net

MARCH 14, 2024

Hilton (NYSE: HLT) today announced an agreement with Adventurous Journeys Capital Partners (“AJ Capital”) to acquire the fan-favorite Graduate Hotels® brand, adding a significant growth opportunity for the global hospitality leader in the fast-growing lifestyle hotel market.

Branding 257

Branding Hotel Marketing Hotels Market 257

Hospitality Net

MARCH 20, 2024

Amidst the prevailing focus on AI’s impact on marketing, I sought to steer one of our HSMAI Marketing Advisory Board discussions toward a core hospitality topic. How can we integrate enhanced guest experiences into our marketing strategies to stimulate demand and enrich the stay?

Marketing Strategy 189

Marketing Strategy Market Marketing Hotel Marketing 189

Hospitality Net

MAY 14, 2024

Everhome Suites Continues to Grow with its Third Opening and Over 60 Hotels in the Pipeline

Pipeline 226

Pipeline Branding Market Marketing 226

Hospitality Net

JANUARY 28, 2024

Any marketing content that describes your product - in this case your hotel - must be original, authentic, enticing and believable. Your marketing content should tell a consistent "story" about your hotel’s value proposition and brand, and inspire travelers to consider and eventually book your property.

Market 189

Market Marketing Hotel Marketing Digital Marketing 189

Hospitality Net

MARCH 19, 2024

Accor, a world leading hospitality group, today announces the opening of Swissôtel Tbilisi, which marks the debut of the premium brand in Georgia and the South Caucasus region.

Branding 162

Branding Shopping Closing Hotels 162

Hospitality Net

OCTOBER 25, 2023

IHG Hotels & Resorts, one of the world’s leading hotel companies with more than 6,000 hotels across 19 brands, announces a slate of voco™ hotels properties across its European markets as the brand’s fast-paced growth continues.

Branding 241

Branding Resorts Hotels Market 241

Hotel Management

MAY 25, 2023

Hilton is seeking to capitalise on growth in the US$300 billion corporate travel market with the launch of a new extended stay brand, under the working title Project H3, in the US. The post Hilton launches extended stay brand to capitalise on corporate market appeared first on Hotel Management.

Branding 130

Branding Market Marketing Retail 130

Skift Blog

APRIL 17, 2023

Skift Take: The first three hotels in Maisons Pariente’s portfolio focused on understated luxury in resort destinations. But, can the family owned company succeed in Europe's capital of luxury hotels? Sean O'Neill Read the Complete Story On Skift

Branding 238

Branding Market Marketing Hotels 238

Hotel Management

AUGUST 31, 2023

Minor Hotels have rapidly taken the accommodation world by storm in recent years and are now the tenth largest operator on the planet. The group, led by popular CEO Dillip Rajakarier, have had major growth and interest across the portfolio that includes Anantara, NH Hotels, NH Collection, Oaks, Avani, Tivoli and more.

Branding 246

Branding Accommodation Hotels Operations 246

Hospitality Net

MAY 7, 2024

IHG® Hotels & Resorts, one of the world’s leading hotel companies with more than 6,300 hotels worldwide across 19 brands, announces the opening of voco Jim Corbett - India’s first voco hotel. This also marks the introduction of the 7th brand from IHG’s global portfolio to the Indian market.

Resorts 241

Resorts Hotels Branding Market 241

Skift Blog

DECEMBER 13, 2023

Skift Take: In today’s increasingly competitive branded residential market, Accor is banking on the idea that investment partners and home buyers want to align with hotel brands that offer turnkey support at every phase, from planning and design to sales and operations. Accor Group Read the Complete Story On Skift

Branding 235

Branding Sales Operations Market 235

Hotel Management

NOVEMBER 21, 2023

White-label hotel management company 1834 Hotels is breaking into the Sydney market with the signing of new management contracts for two properties under Accor brands, Breakfree on Broadway and Mantra Castle Hill. We are eager to apply our extensive expertise to these hotels and drive their future success. “Our

Branding 147

Branding Revenue Management Hotels Management 147

Catala Consulting

APRIL 3, 2024

Introduction In the competitive landscape of the B2B hotel industry, establishing and nurturing brand loyalty has never been more critical. As businesses increasingly seek partnerships that offer more than just a transactional relationship, hotels must innovate their marketing strategies to meet these evolving expectations.

B2B 52

B2B Marketing Strategy Hotel Marketing Branding 52

Hospitality Net

MARCH 26, 2024

IHG Hotels & Resorts (IHG), one of the world’s leading hotel companies with more than 6,300 hotels across 19 global brands, today announces the availability of new prototype options for its three suites brands – Staybridge Suites, Candlewood Suites and Atwell Suites.

Branding 130

Branding Resorts Market Marketing 130

Hotel Management

MARCH 14, 2024

In the 22 nd edition of the HM Industry Leaders Forum, HM invited leading hoteliers, tourism professionals and suppliers across Asia Pacific and the world to their insights into the hotel landscape and their outlook for the year ahead. focused on refining our offerings to ensure we remain relevant.

Branding 130

Branding Accommodation Hotels Tourism 130

Travelboom Marketing

MARCH 11, 2024

Connecting with potential guests using immersive, experiential advertising can build a hotel’s brand recognition and customer base. An accomplished experiential marketing agency knows how to push the boundaries of traditional advertising to generate brand awareness and customer loyalty using creative, innovative services.

Market 98

Market Marketing Events Hotels 98

Hospitality Net

JANUARY 23, 2024

Hyatt Hotels Corporation (NYSE: H) highlighted today Hyatt’s expected growth trajectory for 2024 and beyond, across Europe, Africa and the Middle East (EAME), underscored by a record year of deal signings in 2023. This record pipeline represents nearly 40% of existing rooms in the Hyatt portfolio.

Branding 253

Branding Pipeline Hotels Market 253

Skift Blog

MARCH 17, 2023

Skift Take: The hotel brands have largely captured market share in the upscale segment and are now expanding their portfolios into the relatively un-penetrated luxury and midscale/premium economy space that offer the greatest opportunity for further branded share gains. Pranavi Agarwal Read the Complete Story On Skift

Branding 269

Branding Market Share Hotels Market 269

Hotel Management

JUNE 15, 2023

Fund manager Salter Brothers is taking its hotels business to the next level with the launch of its very own hospitality brand, Ardour, after 24 months of research and development. Salter Brothers intends for the brand to be positioned in some of the most iconic destinations in Australia, as well as internationally.

Branding 264

Branding Real Estate Scale Events 264

Hospitality Net

MAY 26, 2023

A magnificent location for a boutique hotel that deserves no less. With this philosophy in mind, Meliá Hotels International continues to expand its renewed vision of luxury hotels in Milan, a city renowned for its art and design, and one of the must-visit destinations in Southern Europe.

Branding 229

Branding Market Marketing Hotels 229

Lodging

APRIL 17, 2023

As hotels continue to move away from traditional full-service food & beverage outlets in the wake of the pandemic, Grab & Go markets or food pantries have emerged as the ‘go to’ for today’s guests.

Market 276

Market Marketing Hotels Services 276

MediaBoom

FEBRUARY 22, 2024

Luxury marketing isn’t rocket science. At its core, luxury marketing is a specialized target approach for high-end goods and services aimed at affluent consumers seeking a sense of exclusivity. So, how can you compete with the top brands in the affluent market and stay ahead of the competition? Well, not exactly.

Branding 83

Branding Market Marketing Digital Marketing 83

Hotel Management

JANUARY 23, 2024

SH Hotels and Resorts is ramping up global expansion of its portfolio with properties in the works across four continents and 13 countries and territories, including two brand debuts in Australia. Launched in 2015, 1 Hotels claims to be the first mission-driven lifestyle hotel brand inspired by nature.

Branding 147

Branding Resorts Hotels Market 147

Hospitality Net

JANUARY 9, 2024

Choice Hotels International, Inc. NYSE: CHH) launched its newest multichannel national marketing campaign, "A Stay for Any You." The largest in Choice Hotels’ history, the campaign stars actor and writer Keegan-Michael Key in national TV and streaming TV ads and social media content.

Market 255

Market Marketing Travel Hotels 255

Hospitality Net

MAY 15, 2024

Leading hospitality management firm, Hotel Equities (“HE”), is thrilled to announce its selection as the management partner for the highly anticipated Hampton by Hilton hotel in St. The hotel is the first new hotel development in the U.S. Thomas, U.S. Virgin Islands. Virgin Islands in over 30 years.

Management 147

Management Branding Hospitality Management Hotels 147

Skift Blog

MARCH 29, 2023

Skift Take: TUI's ability to move beyond its safe middle-market playground through an expanded luxury offering came under the spotlight at the Skift Future of Lodging Forum. Ultimately, a brand's market share is way more than customer segments — it's really rooted in experience and value.

Branding 246

Branding Market Share Hospitality Market 246