MediaBoom

FEBRUARY 26, 2024

In the sphere of the high-end market, understanding and utilizing all those words associated with luxury brands is crucial. Yet, the right ensemble of words — a carefully curated array of letters — can be the key to unlocking an exclusive and discerning market.

Branding 82

Branding Market Marketing Digital Marketing 82

Intelity

MARCH 8, 2023

Integrating existing casino loyalty programs and in-app gaming into a branded mobile app for your property enhances the guest experience and drives additional revenue When it comes to casino hotel customer retention, casino loyalty programs are key. Enter branded mobile apps. Enter branded mobile apps. Request a demo today.

Casinos 56

Casinos Branding Dining Revenue 56

MediaBoom

JULY 19, 2023

But what exactly makes luxury travel brands so appealing? Luxury travel brands focus on fostering one-on-one relationships with clients with a greater emphasis on providing superior experiences. What Defines a Luxury Travel Brand When we think of luxury travel , our minds naturally lean toward images of opulence and style.

Branding 59

Branding Travel Services Target Marketing 59

Inn Quest

MARCH 2, 2023

This means identifying who your target market is, their needs and preferences, and how you can best serve them. For example, your target market is mainly business travelers. Develop a Strong Marketing Strategy Once you clearly understand your target market, developing a solid marketing strategy is next.

Management 89

Management Target Marketing Marketing Strategy Revenue Management 89

eZee Absolute

SEPTEMBER 13, 2023

Running a hotel is a fantastic journey, but it also requires you to stay on your toes as the hospitality landscape continuously evolves. Alternative Accommodations Changing consumer behaviour in choosing alternative accommodations in the hospitality industry is marked by a significant shift away from traditional hotels.

Consumer 59

Consumer Hospitality Accommodation Hotels 59

Hotel Speak

MARCH 14, 2024

In the ever-evolving landscape of luxury hospitality, even established hotels must consider strategic rebranding to stay relevant and attract discerning guests. Redefining the Brand Essence: Understanding the Core The journey begins with introspection. This refined understanding becomes the foundation for crafting a unique brand story.

Branding 77

Branding Hotels Target Marketing Email Marketing 77

Hotel Business

JANUARY 16, 2024

.” He added, “Having operated hotels for more than 40 years, Wurzak Hotel Group understands how to manage lifestyle, full-service and extended-stay hotels in high-barrier-to-entry markets. “This strategic move is not just a business decision,” said Howard Wurzak, co-CEO, WHG.

Services 64

Services Management Target Marketing Operations 64

MediaBoom

MARCH 29, 2024

Discover who your target market should be when creating travel ads for luxury audiences and what elements the ads require. Along the way, we’ve peppered in plenty of examples from luxury travel brands to benefit your ideation: we’ll share our favorite ads on Google, YouTube, Facebook, and Instagram.

Travel 90

Travel Target Marketing Digital Marketing Market 90

Hotel Business

APRIL 4, 2024

At the 2024 AAHOA Convention & Trade Show at the Orange County Convention Center in Orlando, brand leaders took to the stage during the first General Session to discuss the issues affecting the hotel industry. “All of us have extended-stay brands on this stage, me in particular,” he said. Cuculic was quick to respond.

Target Marketing 111

Target Marketing OTA Scale Resorts 111

Social Hospitality

JULY 15, 2023

In the fast-paced, highly interconnected world of today, influencer marketing isn’t just a buzzword in the B2C space anymore. More than ever, businesses recognize the significant role that industry thought leaders can play in driving brand awareness, boosting lead generation, and enhancing credibility.

B2B 100

B2B Market Marketing Branding 100

Social Hospitality

MARCH 27, 2023

They allow brands to reach potential customers on the world’s largest online marketplace. Sponsored Products, Sponsored Brands, and Sponsored Display ads are some of the various advertising formats that marketers can use to target customers based on their search terms, interests, and behaviors.

Cost Per Click 130

Cost Per Click ROI Market Research Target Marketing 130

STAAH

MARCH 19, 2024

In the competitive hospitality industry, securing direct bookings is vital for hotel success. They enable personalized experiences, data collection, and targeted marketing efforts. Direct bookings foster brand loyalty and give hotels control over pricing and policies.

Target Marketing 84

Target Marketing Accommodation Market Marketing 84

Hotel Management

DECEMBER 20, 2023

Veriu Collingwood is part of a mixed-use development with 95 studio apartments operating under the Veriu brand and 45 Built to Sell luxury residential apartments above us, which Tim Gurner has developed under the Atelier brand. A lot of the target [market] was around project-focused corporate opportunity. It is a mix.

Construction 267

Construction Shopping Pipeline Occupancy 267

Intelity

MARCH 2, 2023

5 reasons your property should implement a branded mobile casino app Hospitality technology dates back to 1894 when the Netherland Hotel in New York City introduced the first in-room telephones for its guests. The use of a branded mobile casino app can actually help keep guests — and their dollars — on your property.

Casinos 52

Casinos Target Marketing Branding Hotels 52

Social Hospitality

MARCH 6, 2023

Pay Attention To Your Brand The marketplace is crowded. Developing a strong brand identity is one way to ensure you stand out. Include your business name, tagline, color scheme, and logo in your brand identity. Maintain A Good Reputation Your brand shapes how your products and services are perceived.

Small Business 173

Small Business Business Market Marketing 173

Xotels

MAY 27, 2022

The hospitality industry has undergone a seismic transformation since 2020. As a hotel management company with clients around the world, we have seen these trends in the tourism and hospitality industry take shape and evolve. This article about Hospitality Trends includes: Total guest experience. Growing non-core markets.

Hospitality 52

Hospitality Business Market Marketing 52

Inn Quest

JULY 10, 2023

Wondering how to map out the perfect hotel market segmentation strategy that keeps your hospitality business ahead of the curve? As markets continue to prioritize brands that cater to individual preferences the best, every business’s success depends on how well it offers personalized experiences to end-users.

Hotel Marketing 52

Hotel Marketing Market Marketing Target Marketing 52

Inn Quest

JUNE 13, 2023

When it comes to running a hotel, a well-executed marketing campaign can make all the difference. It drives bookings, increases brand awareness and boosts revenue. Or enhance brand visibility in your target market? These goals should be specific, measurable, attainable, relevant, and time-bound (SMART).

Hotel Marketing 56

Hotel Marketing Market Marketing Digital Marketing 56

MediaBoom

MARCH 28, 2024

With almost 60 percent of hotel bookings happening online , luxury hotel advertising remains paramount for hospitality brands of all sizes. Advertising affords you the opportunity to increase your leads , improve your visibility and brand awareness, elevate engagement, and earn more bookings, boosting your revenue.

Hotels 52

Hotels Branding Market Marketing 52

MediaBoom

MARCH 27, 2023

Luxury hotel marketing is designed to tell the story of your luxury resort brand and set you apart from competitors by building awareness of what makes your brand exceptional. It’s not limited to digital marketing, and uses various mediums. They also have different values that influence which luxury brand they favor.

Hotel Marketing 52

Hotel Marketing Market Marketing Consumer 52

Little Hotelier

FEBRUARY 25, 2024

In terms of hotel revenue management consulting, this guidance usually takes the form of more effective pricing – identifying and setting room rates that are alluring to your target market and result in more bookings, while maximising the amount you earn from each booking. Benchmarking against the market and key competitors.

Revenue Management 52

Revenue Management Revenue Services Management 52

MediaBoom

MARCH 15, 2024

National Keywords: Understand the distinction between local and national keywords, targeting broader audiences across the country or internationally. Brainstorm relevant terms related to the hotel’s broader offerings, services, and target market. Adapt SEO strategy to capture national search traffic effectively.

Hotels 88

Hotels Accommodation Target Marketing Business 88

Cloudbeds

JUNE 23, 2023

They are also a great resource to streamline processes and a valuable solution for the ever-going staffing crisis in the hospitality industry. This article will discuss why chatbots are crucial in the hospitality sector, the benefits of implementing this technology, and the essential features to consider when selecting a provider.

Upsell 98

Upsell Services Hotels Target Marketing 98

Little Hotelier

AUGUST 29, 2023

Bed and breakfast marketing is important for building awareness of your B&B brand, and also instilling trust in the customers that have stayed with you before. Bed and breakfast advertising benefits Advertising and marketing your bed and breakfast has a number of benefits. This is called retargeting.

Market 95

Market Marketing Target Marketing Marketing Strategy 95

Hotelogix

SEPTEMBER 21, 2022

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Revenue 64

Revenue Branding Target Marketing Hotels 64

Social Hospitality

JULY 5, 2022

Buying ad space in newspapers and magazines helps bring awareness to your brand. Broadcasting your ads on television or radio is the most widespread traditional type of marketing. If your goal is to increase your brand awareness or announce your upcoming promotion/sale/event, this method is the best one to implement.

Market 189

Market Marketing Branding Services 189

MediaBoom

MARCH 9, 2023

Destination marketing is a must for travel and hospitality businesses looking to market services toward specific locales. What kinds of strategies should a travel and hospitality company use in its campaigns? Destination marketing strives to inspire customers to travel to specific locales.

Market 59

Market Marketing Tourism Marketing Strategy 59

Little Hotelier

OCTOBER 11, 2023

And they can grow brand awareness – and ultimately bookings – by pushing your hotel’s website to the top of the search engine results page (SERP). Key things to consider in hotel blogging From boutique hotel blogs to general hospitality blogs, your blogging can take on a wealth of themes and perspectives. Hospitality industry blogs?

Hotels 52

Hotels Travel Motels Accommodation 52

Catala Consulting

DECEMBER 28, 2023

In the hospitality industry, hoteliers are constantly seeking innovative strategies to enhance guest satisfaction, optimize operations, and boost revenue. In recent years, the hospitality industry has seen rapid changes in guest expectations, largely driven by technological advancements and changing consumer values.

Management 52

Management Revenue Management Revenue Hotels 52

MediaBoom

MARCH 14, 2024

Marketing strategies in the hotel sector are designed to enhance brand visibility and broaden reach. Elevate Your Luxury Brand Today Schedule Your Free Consultation Seeking to elevate your luxury business? Secure your exclusive, free consultation with our luxury marketing experts today. Let Mediaboom guide you.

Digital Marketing 64

Digital Marketing Services Market Marketing 64

MediaBoom

JULY 5, 2023

Achieving optimal results requires a tactical blend of solid marketing fundamentals with fresh, innovative ideas designed to draw in travelers. A hotel marketing strategy outlines a path to enhance the brand, charm guests, and boost bookings. We have marketing strategies and ideas that are proven to work.

Hotel Marketing 77

Hotel Marketing Market Marketing Marketing Strategy 77

Travel Media Group

AUGUST 21, 2019

On this episode of Suite Spot, we have the distinct pleasure of welcoming special guest Mike Parent, Senior Vice President of Sales & Marketing at Coakley & Williams Hotel Management Company, to the podcast. Mike also shares his approach to implementing effective marketing campaigns for new acquisitions and new-build properties.

Market 52

Market Marketing Sales Hotel Sales 52

Hotelogix

DECEMBER 7, 2023

The advent of Online Travel Agencies (OTAs) has revolutionized the hospitality sector. Understanding your target audience: Different hotels cater to different markets, and different OTAs cater to different regions and audiences. To be very precise, it has shaped the way guests book their accommodations at hotels.

OTA 107

OTA Overbooking ROI Hotels 107

Little Hotelier

JUNE 26, 2023

It will also discuss factors like budget , target markets, and brand vision. This will usually also include a mission statement, brand vision , and breakdown of your goals. Industry analysis The industry analysis will look close at the tourism and hospitality industry. How are travellers behaving ?

Business 52

Business Target Marketing Consumer Accommodation 52

MediaBoom

MARCH 12, 2024

With clear, user-friendly navigation options highlighting various sectors like Residential and Hospitality, UBBS London sets a high standard for industry websites. What really makes a top commercial real estate website stand out is the way the brand bolsters its background with case studies and evidence. Let Mediaboom guide you.

Real Estate 83

Real Estate Market Marketing Branding 83

SiteMinder

JANUARY 8, 2024

The difference between hotel management vs hospitality management Hotel management and hospitality management can be different terms for the same thing: managing a hotel. Learn more Different parts of hospitality management operations Hospitality is an umbrella term to many industries.

Operations 59

Operations Management OTA Hotels 59

eZee Absolute

JANUARY 19, 2023

This level of control and flexibility enables accommodation businesses to stay ahead of the competition and make the most of their marketing efforts. Better understanding and targeting of the market Just like any other department of a hotel, the in-house marketing team also has the privilege to enjoy a typical hospitality environment.

Hotel Marketing 81

Hotel Marketing Market Marketing Hotels 81