Social Hospitality

AUGUST 9, 2023

We’re going to dive into ways you can gather data efficiently to elevate your marketing strategies. Research social listening tools that can accommodate what you need. After implementing your chosen tool, be sure to train your marketing team on how to use it to ensure they get the data they need for better marketing.

Market 130

Market Marketing Events Occupancy 130

gcommerce

DECEMBER 5, 2023

With travelers planning their year-end getaways and holiday celebrations, it's crucial for establishments to optimize their marketing strategies. In this joint blog with Maison 140 , we'll explore effective hotel marketing tactics to maximize end-of-year bookings for hotels and resorts.

Market 92

Market Marketing Resorts Shopping 92

SiteMinder

MARCH 4, 2024

Berlin, Germany – SiteMinder, the name behind the only software platform that unlocks the full revenue potential of hotels, has today released its industry-leading platform on mobile, to give accommodation providers the power to execute their property’s revenue management strategy and mitigate real-time risks, free from their desk.

Revenue Management 59

Revenue Management Revenue Management Accommodation 59

gcommerce

MARCH 25, 2024

In the highly competitive hospitality industry, increasing direct bookings is crucial for hotels and other accommodation providers. Implement a Robust Hotel Email Marketing Strategy Build and maintain a database of past and potential guests, and leverage email marketing to stay connected with them.

OTA 59

OTA Email Marketing Digital Marketing Accommodation 59

Hotel Speak

MAY 10, 2023

And with the digital nomad market alone worth an estimated $787 billion per year globally., Growing Demand for Digital Nomad-Friendly Accommodations The rise of remote work has propelled the growth of digital nomads. it’s high time hotels capitalized on this opportunity.

Market 52

Market Marketing Travel Marketing Strategy 52

Hotel Business

MAY 2, 2023

Graduate Hotels has appointed Michaella Solar-March as chief marketing officer. Based in the brand’s Nashville headquarters, she will drive global marketing strategy for the company’s more than 33 hotels across the U.S.

Real Estate 98

Real Estate Retail Branding Market 98

MediaBoom

JULY 5, 2023

If your current hotel marketing initiatives are falling short, you’re likely frustrated after investing significant time and effort with little to show for it. Achieving optimal results requires a tactical blend of solid marketing fundamentals with fresh, innovative ideas designed to draw in travelers.

Hotel Marketing 77

Hotel Marketing Market Marketing Marketing Strategy 77

Hotel Business

MARCH 6, 2024

Available in eight languages, the release of SiteMinder’s mobile app follows a Beta period that saw more than 800 users in more than 60 countries sign up despite no marketing or promotion. It’s an experience where hoteliers can execute their end-to-end revenue management and marketing strategies at speed, when on the move.

Revenue Management 64

Revenue Management Revenue Forecasting Marketing Strategy 64

Cloudbeds

DECEMBER 12, 2023

One of the best ways to keep up with the latest trends, innovations, and technology is by attending industry events that connect you with peers, partners, vendors, and more. Why attend hospitality events? During the event, in-person networking will allow you to meet specialized vendors, suppliers, advisors, artists, and creators.

Tourism 98

Tourism Events Hotels Operations 98

Hotel Speak

JANUARY 11, 2024

Flexible Accommodation Options Investigate to ascertain the optimal combination of lodging categories, encompassing budget-friendly alternatives as well as opulent residences, with the intention of satisfying market demands.

Consumer 52

Consumer Market Research Accommodation Online Marketing 52

Social Hospitality

SEPTEMBER 10, 2023

If you’re new to AI, start with simple, profit-boosting automation strategies like: Targeted Emails : Personalization is king in the hospitality marketing game. Automation can speed up the personalization process by enabling automated triggers and highlighting user behavior or specific events in your inbox.

Market 130

Market Marketing Consumer ROI 130

Travelboom Marketing

MARCH 27, 2024

Establishing Authority and Expertise A hotel blog provides an opportunity to showcase your expertise and knowledge about your destination, local attractions, events, and travel tips. Competitive Landscape The hospitality industry is highly competitive, and many hotels have blogs or content marketing strategies.

Hotels 52

Hotels Events ROI Accommodation 52

Hotelogix

NOVEMBER 19, 2023

  Local area events: Local area events can significantly impact your hotel occupancy. If the event is popular and attracts many people from out of town, you will experience increased demand. You can increase your rate and occupancy as many people will be looking to book their accommodations.

Occupancy 59

Occupancy Maximum Length of Stay Minimum Length of Stay Revenue Management 59

MediaBoom

MARCH 14, 2024

In today’s swift digital landscape, hotels must adopt innovative online strategies to stand out. With over 80% of leisure travelers globally booking accommodations online in 2024, as per Statista, the shift towards online travel booking is unmistakable.

Digital Marketing 64

Digital Marketing Services Market Marketing 64

Catala Consulting

NOVEMBER 18, 2023

Additionally, it involves exploring alternative revenue streams such as events, culinary experiences, wellness services, and partnerships with local attractions. In today’s fast-evolving hospitality landscape, consumer demands, economic conditions, and even global events can quickly change the rules of the game.

Revenue Management 52

Revenue Management Revenue Management Hotels 52

eZee Absolute

MARCH 19, 2024

Traditionally, hotels primarily focused on accommodating guests for overnight or extended stays, considering them the most common and profitable booking options. Similarly, leisure travellers may opt for micro-stays to rest and recharge during a long layover or to freshen up before attending an event or exploring a new city.

Revenue 52

Revenue Consumer Accommodation Hotels 52

Social Tables

JANUARY 12, 2023

Whether planning private celebrations, non-profit fundraisers, or corporate conferences, the goal of the event planner is to visualize their client’s idea and then bring that vision to life. But how do event planners accomplish this task? What does an event planner do, exactly? So what does an event planner do?

Events 145

Events Management Business Services 145

Little Hotelier

AUGUST 29, 2023

When travellers only get to enjoy one or two getaways each year, they may not go back to the same destination and stay in the same accommodation. To help with the challenges, this blog will give you a complete guide to marketing your bed and breakfast, including a number of helpful tips to get more guests through the door.

Market 95

Market Marketing Target Marketing Marketing Strategy 95

MediaBoom

JULY 25, 2023

Financial services companies can use many marketing strategies to achieve their goals, including PPC ads, content marketing, case studies, and referral programs. What is Marketing of Financial Services? Your unique marketing strategies can set you apart. Keep the messaging simple and accommodating.

Services 81

Services Market Marketing Digital Marketing 81

Amadeus Hospitality

JUNE 20, 2023

They want promotions and offers tailored for them, a wide range of accommodation options to choose from, and technology to enhance and remove friction from their trips. How can hospitality organizations best adapt to accommodate long traveler wish lists and evolving tastes?

Hospitality 52

Hospitality Travel Occupancy Revenue 52

eZee Absolute

NOVEMBER 10, 2023

For example, in a family-oriented hotel, designing experiences might involve kid-friendly amenities and spacious accommodations. Meetings & Events In the era of workation and bleisure, the significance of hotels goes beyond just leisure stays. Providing spaces for meetings and events has become a game-changer.

Hotels 59

Hotels Events Travel Business 59

eZee Absolute

MAY 9, 2023

Strong Online Presence As digital natives, the younger generation heavily relies on the internet to research and book their travel accommodations. So, when a guest is at your property, you should recommend local places, events or food to them as it can enhance the guest experience and build trust.

Travel 52

Travel Hospitality Marketing Strategy Consumer 52

SiteMinder

JANUARY 8, 2024

Through marketing strategies, you’re able to highlight how it benefits visiting guests and with innovative business strategies, you’re able to drive quality leads. With customers expecting some sort of dining service from hotel accommodations, it has become almost a standard practice to provide.

Operations 59

Operations Management OTA Hotels 59

SiteMinder

JANUARY 8, 2024

Through marketing strategies, you’re able to highlight how it benefits visiting guests and with innovative business strategies, you’re able to drive quality leads. With customers expecting some sort of dining service from hotel accommodations, it has become almost a standard practice to provide.

Operations 52

Operations Management OTA Hotels 52

MediaBoom

NOVEMBER 3, 2023

It quietly aids travelers of all levels in finding new destinations, accommodations, and experiences. The global tourism market is booming, set to surpass 2.29 So, how can you boost your digital marketing strategy for your travel website? SEO is important in tourism because travel is an uber-competitive market.

Travel 86

Travel Digital Marketing Market Marketing 86

MediaBoom

MARCH 15, 2024

An Hotel SEO Strategy encompasses a tailored approach to search engine optimization specifically designed to enhance the online visibility and ranking of hotels and accommodation providers in search engine results pages (SERPs). Adapt SEO strategy to capture national search traffic effectively.

Hotels 88

Hotels Accommodation Target Marketing Business 88

eZee Absolute

AUGUST 31, 2023

Enhancing Guest Engagement Curate Culinary Packages: Design enticing culinary packages that include accommodations, dining experiences, and perhaps even guide food tours of the surrounding area. Highlight Local Festivals and Events: Use local food festivals, fairs and events and align your promotional activities with these occasions.

Tourism 52

Tourism Hotels Travel Dining 52

The Cosmos

JANUARY 19, 2023

A resort property needs to deploy many marketing strategies as they are meant to entertain their guests rather than just provide a room for a mere stay. Therefore, it is important for a resort to create an experience that goes beyond offering accommodation services and covers the whole range of services that a resort has to offer.

Marketing Strategy 52

Marketing Strategy Resorts Market Marketing 52

eZee Absolute

JULY 31, 2022

How can small accommodation providers keep revenue flowing? In this article, I will discuss some sales and marketing strategies to increase revenue for small hotels and stay afloat. Following are some of the fail-safe tactics that accommodation businesses can use to improve the revenue flow. Wait, there’s also a bonus.

Revenue 52

Revenue Hotels Occupancy Events 52

SiteMinder

OCTOBER 11, 2022

Around 65% of people watch videos when planning a trip and choosing a destination, with a further 54% opt for videos when searching for accommodation. Video marketing should be an integral part of any hotel’s marketing plan and is largely becoming the most important aspect of content marketing. SEO and rankings.

Market 52

Market Marketing Consumer Hotels 52

MediaBoom

JUNE 30, 2023

Among various digital marketing strategies, one stands out as exceptionally effective: real estate email marketing. Real estate email marketing is a potent marketing approach that revolves around the act of sending targeted emails to customers and potential prospects.

Real Estate 78

Real Estate Email Marketing Market Marketing 78

Hotelogix

OCTOBER 18, 2023

What is a Hotel Reservation System A Hotel Reservation System is a software solution designed to facilitate and manage booking accommodations and other guest-related services at your hotel.  This data empowers hoteliers to make informed decisions, refine marketing strategies, and allocate resources effectively.

Business 40

Business Global Distribution System Cancellation Hotels 40

eZee Absolute

JANUARY 9, 2023

This financial stability often translates to a higher willingness to pay for quality accommodations and amenities. In addition to exploring a new segment, hosting digital nomads can also help accommodation providers diversify their investments, potentially increasing the overall revenue. How to Attract Digital Nomads To Your Property?

OTA 52

OTA Hotels Accommodation Travel 52

MediaBoom

APRIL 23, 2024

You can do this by using luxury words for marketing such as “timeless,” “pristine,” “classic,” and “opulent” to set the tone of an irresistible luxury experience. You should also consider that a large part of your consumer base may have to stretch their budget to accommodate your brand. Schedule Your Free Consultation 8.

Branding 81

Branding Consumer ROI Digital Marketing 81

Inn Quest

OCTOBER 25, 2023

This data can be harnessed to refine marketing strategies, optimize service offerings, and boost overall operational efficiency. Moreover, multilingual capabilities will break down language barriers, accommodating the diverse international clientele that hotels host.

Hotels 52

Hotels Services Hospitality Operations 52

BCV

AUGUST 4, 2021

When it comes to making accommodation decisions, 8 in 10 travelers say that the implemented hygiene procedures will be top-of-mind. A solid influencer marketing strategy puts your hotel in the spotlight among a targeted community of engaged followers. From corporate transient to bleisure and leisure. Influencers.

Market 52

Market Marketing Intent ROI 52

Xotels

APRIL 3, 2024

Market Segmentation: The hotel market is intricately segmented, accommodating diverse customer groups, including groups and promotional segments. This segmentation provides opportunities for targeted pricing and marketing strategies. Always keep an eye on emerging markets.

Revenue Management 52

Revenue Management Revenue Management Forecasting 52