Inn Quest

JUNE 6, 2023

When it comes to the future of online travel agencies (OTAs) and their role in the hospitality industry, there are a few key trends and factors to consider. In this post, let us focus on the reasons that will point toward the predictions and trends that have impacted OTAs.

OTA 52

OTA Hospitality Cancellation Consumer 52

Little Hotelier

APRIL 21, 2025

Carrying a back-to-nature concept, Wawowows accommodations invite guests to reconnect with nature and themselves. At that time, Wawowow wasnt listed on any online travel agent (OTA) platforms. This process was not only time-consuming but also made it nearly impossible to attract international guests. Thats incredibly risky.

Operations 52

Operations OTA Management Consumer 52

STAAH

JULY 8, 2024

The hospitality industry faces seasonal challenges and fluctuating market conditions, including reduced consumer spending and increased competition. Accommodation providers can navigate these by leveraging online bookings and digital marketing strategies. Tip: Optimise your Google My Business (GMB) listing.

Digital Marketing 52

Digital Marketing Accommodation Market Marketing 52

Hospitality Today

JULY 2, 2024

HOTREC's 2024 Hotel Distribution Study explores the latest trends in the European accommodation industry and reveals how consumers book hotel rooms

OTA 45

OTA Consumer Accommodation Hotels 45

eZee Absolute

SEPTEMBER 13, 2023

As society undergoes profound changes, so does the behaviour of consumers, and this transformation has a significant impact on hotels. According to Hotel Mize , online travel agencies (OTAs) accounted for 40% of global hotel bookings in 2023. Many guests actively seek eco-friendly accommodations that align with their values.

Consumer 59

Consumer Hospitality Accommodation Hotels 59

Hotel Speak

SEPTEMBER 4, 2024

Booking.com is an Online Travel Agent (OTA), and its services are widely used by hoteliers to reach new and existing customers. The popular accommodation booking platform Booking.com has been identified as a gatekeeper after submitting its self-assessment on 1 March 2024, based on the DMA criteria. What’s next?

Digital Marketing 59

Digital Marketing Consumer Market Marketing 59

Hospitality Tech

JUNE 9, 2025

It enables schedule and rule enforcement, over-the-air (OTA) firmware and setting updates, notifications, as well as analytics and reporting for smarter energy management. In hospitality, 41% of consumers say a great booking experience makes them more forgiving of bad reviews. For more information on Quore, visit www.quore.com.

Operations 52

Operations Management Consumer Branding 52

SiteMinder

OCTOBER 23, 2023

SiteMinder’s Changing Traveller Report 2023 shines a spotlight on the most critical challenges the accommodation industry is facing when it comes to satisfying guest expectations. The product of 10,000 traveller interviews across 12 markets globally, it’s the largest consumer research on accommodation conducted anywhere in the world.

Travel 105

Travel Accommodation OTA Hotels 105

STAAH

OCTOBER 4, 2022

A staggering number of OTA users believe they’ll find better prices or deals on an OTA. Price is one of the main reasons guests use OTAs to book. Yet, the online hotel prices are equal or cheaper than in OTAs. OTA Commissions can you cut it back? Are you an accommodation provider who needs a website?

OTA 96

OTA Intent Hotels Online Marketing 96

Cloudbeds

MARCH 15, 2023

Direct bookings are reservations guests confirm directly with a property without using an online travel agency (OTA) or 3rd party intermediary. Direct bookings are beneficial because they connect lodging businesses directly with potential customers and increase hotel revenue through money saved from OTA commissions.

OTA 98

OTA Revenue Sales Hotels 98

Hospitality Tech

JUNE 9, 2025

It enables schedule and rule enforcement, over-the-air (OTA) firmware and setting updates, notifications, as well as analytics and reporting for smarter energy management. In hospitality, 41% of consumers say a great booking experience makes them more forgiving of bad reviews. For more information on Quore, visit www.quore.com.

Consumer 52

Consumer Branding Hotels Operations 52

Hotel Speak

JULY 24, 2024

Hotels have worked with third parties such as airlines, travel agents, online travel agents (OTAs) and the Global Distribution System (GDS) for decades. While the OTA owns the customer in the first instance, hotels can put in place systems to win over the customer and earn more revenue from each guest’s stay.

OTA 101

OTA Hotels Revenue Market 101

STAAH

APRIL 23, 2024

From online travel agencies (OTAs) to direct booking engine , hotels must effectively manage distribution channels to maximize revenue and minimize distribution costs. Hotel Revenue Management using Omnichannel Data In today’s interconnected world, harnessing omnichannel data is essential for optimizing revenue management strategies.

Revenue Management 110

Revenue Management Revenue Ancillary Revenue Management 110

SiteMinder

OCTOBER 19, 2022

That was the key message from SiteMinder’s recent Changing Traveller Report, the world’s largest accommodation consumer survey, highlighting the major traveller trends transforming the world of accommodation. – Inflation is having less of an impact on their travel and accommodation decisions than other travellers.

Travel 98

Travel Accommodation Hotels Consumer 98

Social Hospitality

MAY 8, 2025

AI-powered personalization tools handle tasks that used to consume staff time, such as sorting guest data or sending personalized offers. OTA Sync is one of the software solutions on the market that focuses on booking engine excellence. What Role Does Personalization Play in 2025 Hotel Marketing?

Digital Marketing 130

Digital Marketing Hotel Marketing Market Marketing 130

Hotel News Resource

JANUARY 16, 2025

The 2024 Hotel Distribution Study focuses on developments in the European accommodation sector, shedding light on how consumers book hotel rooms and the rising dominance of Online Travel Agencies (OTAs).

OTA 45

OTA Consumer Accommodation Hotels 45

Hotelogix

JANUARY 12, 2025

Whether it’s a well-crafted website, partnerships with OTAs, or engaging social media, creating a strong online footprint is how you turn searches into bookings. Online Travel Agencies: Expanding Your Reach When travelers search for a place to stay, they usually turn to Online Travel Agencies (OTAs) like Booking.com, Expedia, or Agoda.

OTA 52

OTA Hotels Travel Services 52

SiteMinder

SEPTEMBER 6, 2023

This seamless process is powered by sophisticated yet user-friendly online booking systems, hotel websites, and online travel agencies (OTAs). OTA booking : This is when a guest books through an online travel agent, such as Expedia or Booking.com. Hotels must be listed on the given OTA to appear as an option for that guest.

OTA 98

OTA Hotels Travel Addendum 98

Hotel Business

JANUARY 4, 2023

The consumer is also starting to treat them the same, as travelers already consider both hotels and short-term rentals in their booking journey, which is evident in the way OTAs offer both options when travelers search destinations for properties. is going to be increasingly tied to the accommodation they select.

Accommodation 105

Accommodation Travel Business Shopping 105

STAAH

NOVEMBER 15, 2022

In fact, OTAs such as Expedia have updated their algorithms to give preference to properties that have been called out by guests for their fantastic guest experience. Align your accommodation to meet the needs of everyone in the family – accessibility for seniors, creche or bunk beds for kids, etc. Focus on customer experience.

Hospitality 98

Hospitality OTA Travel Cancellation 98

STAAH

APRIL 10, 2023

Our team at STAAH has successfully established connections with numerous new OTA channels, PMS solutions, and payment gateways. AltoVita powers the corporate accommodations sector with enterprise software layered with a human-centric approach, providing every traveller with exactly what they need. Rejeki Berkah Nusantara.

B2B 98

B2B OTA Services Travel 98

SiteMinder

OCTOBER 22, 2024

Corporate Living Accommodation (CLA) offers tailored living solutions for professionals, government workers, and project staff across two prime Melbourne locations: Abbotsford and Hawthorn. Each residence is designed with modern, functional amenities, creating a home-away-from-home experience for guests seeking convenience and comfort.

Accommodation 52

Accommodation Operations Revenue Management Revenue 52

Cloudbeds

MARCH 23, 2023

These days, more consumers are going online to make purchases, and travel is no exception. In the hotel industry, eCommerce refers to the buying and selling of accommodation and related services over the internet. However, booking a trip online is much different from purchasing other products like clothing and electronics.

OTA 98

OTA Digital Marketing Market Marketing 98

SiteMinder

MAY 21, 2023

With a selection of 80 rooms, encompassing suites, pool villas, and infinity pools, this exceptional property provides guests with exclusive and nature-inspired accommodations. With a two-way connection between the hotel and online travel agents (OTAs), the PMS automatically updates reservations made through any online booking channel.

Resorts 98

Resorts Overbooking Yield Management OTA 98

STAAH

JANUARY 29, 2024

” Holidu boasts higher than average booking value compared to other leading OTAs with an average of seven nights stay. Owners and managers of vacation rentals have long been challenged with gaining the same connectivity that owners of more traditional forms of accommodation have had access to.

OTA 103

OTA Management Consumer Services 103

SiteMinder

JULY 13, 2024

It involves the use of data and analytics to help you keep track of supply and demand so you can make predictions on consumer behaviour. This then allows you to make informed decisions on what accommodation to promote to the right client, at the right time, with appropriate pricing through the most suitable distribution channel.

Revenue Management 98

Revenue Management Revenue Management OTA 98

SiteMinder

DECEMBER 3, 2023

Holiday bookings refer to the reservations made by individuals or groups for accommodation, travel, and other related services during their vacation period. Booking a trip is evolving into a metrics-driven process as travellers assess a combination of star ratings, consumer review scores, and price. What are holiday bookings?

Cost Per Click 105

Cost Per Click Travel OTA Consumer 105

gcommerce

JANUARY 7, 2025

The Path to Profitability in 2025: A Hotel Marketer's Guide In today's dynamic hospitality landscape, understanding consumer behavior is crucial for hotel marketers to thrive. Battling OTAs for Direct Business As hospitality digital marketing has progressed, so have the strategies and tactics used by hotels and OTAs to win customers.

OTA 52

OTA Digital Marketing Hotel Marketing Market 52

SiteMinder

SEPTEMBER 4, 2023

From exquisite rooms, amazing dining options, and fabulous event venues, Chatrium is truly a premium accommodation choice. Our constant struggle has been efficiently managing availability, inventory, task management, and online travel agencies (OTAs),” said Pawarisa. We wish you all the best for the future.

Operations 98

Operations Revenue Hotels OTA 98

Hotel Speak

MARCH 13, 2024

A distribution strategy refers to the methods and channels a company uses to deliver its products or services from the point of production to the end consumer. Sustainability priorities: Consumers and governments alike prioritize sustainability , from eco-friendly shipping materials to reduced carbon emissions.

Global Distribution System 104

Global Distribution System Retail Shopping Consumer 104

TravelNet

JUNE 28, 2023

Maybe you’re simply fed up with the commission fees you have to pay when guests book directly through an OTA? If so, you might not be fully aware of the Billboard Effect —the phenomenon in which listing on OTAs can effectively drive bookings to your website. OTAs often include reviews and ratings for their listed properties.

OTA 52

OTA Branding Market Marketing 52

MediaBoom

AUGUST 1, 2024

Unsurprisingly, 97 percent of today’s consumers report learning about local businesses online. Your content should be quickly and voraciously consumed by your audience, leaving them wanting more. Think vacation packages, bundled accommodations, and travel experiences. Accommodate their interests and you’ll win their business.

Tourism 95

Tourism Market Marketing Hospitality 95

Little Hotelier

APRIL 26, 2023

These accommodation comparison sites usually send users to the hotel’s website and booking system or various booking sites to reserve their room – they don’t take bookings themselves. Shopping online grants consumers access to everything all at once, helping them to track down the very best product or service at the very best price.

OTA 59

OTA Hotels Shopping Management 59

SiteMinder

APRIL 25, 2024

The gap, observed and experienced by many, suggests that the industry has far from realised the full potential that the practice holds for today’s accommodation businesses. Fast forward to 2020, the “Great Reset” prompted by the pandemic rapidly changed how consumers and businesses embraced technology.

Revenue Management 111

Revenue Management Revenue Management Hotels 111

Cloudbeds

MAY 15, 2024

With rate parity in the hotel industry, if you sell a room on Booking.com for $100 per night, you will have to set the same rate on all other booking platforms, whether it’s other online travel agencies (OTAs) , metasearch engines, brick-and-mortar travel agents or your own website.

OTA 52

OTA Hotels Revenue Management Revenue 52

Cloudbeds

JULY 15, 2023

These sites may vary to include online travel agencies (OTAs) such as Booking.com , Expedia, Tripadvisor, or Agoda; travel metasearch engines such as Google, Kayak, and Trivago; GDSs such as Amadeus and Sabre; bed banks such as Hotelbeds, or online marketplaces such as Airbnb, Vrbo (former HomeAway), etc.

Management 76

Management OTA Cancellation Overbooking 76

Cloudbeds

OCTOBER 5, 2023

While cash used to be king, today’s consumer has adopted more convenient payment methods that are readily available on their phones, watches, and laptops. In the past, consumers would’ve paid a friend back or made a quick transaction in cash, but today, they are using Venmo or tapping their Apple Watch. Does anyone carry cash anymore?

Consumer 52

Consumer OTA Hotels Operations 52