SiteMinder

AUGUST 29, 2023

For hoteliers, hotel costs encompass everything from the cost of construction, to the cost of insurance, to the everyday operational costs of establishing, running and ultimately growing a hotel business. Controlling operating costs doesn’t necessarily mean cutting corners or compromising on guest experience.

Revenue 52

Revenue Hotels OTA Operations 52

STAAH

DECEMBER 18, 2023

It plays a key role in the overall success of a hotel’s operations. Read full blog 6 Hotel Sales Strategies To Increase Occupancy and Revenue A hotel sales strategy is a plan of action designed to increase hotel revenue and bookings. These top Hospitality Trends can help you prepare for your hotel marketing strategy.

Hospitality 86

Hospitality Occupancy Target Marketing Marketing Strategy 86

Hotel Business

AUGUST 11, 2023

.” The company said it already has 1,800 target markets identified in the U.S. & Canada, Marriott, said, “Marriott has been working closely with owners and franchisees to develop a product that has a compelling value proposition and a highly efficient operating model. and Canada.

Branding 98

Branding Target Marketing Closing Revenue 98

SiteMinder

NOVEMBER 22, 2023

Pricing & marketing Developing a strategic pricing model is key to attracting the right audience while maximising revenue. Tip : Leverage social media for targeted marketing. Proper training and clear communication of roles and expectations are vital to ensure smooth operation and excellent guest service.

Events 59

Events Revenue Hotels Management 59

Hotel Business

JANUARY 16, 2024

” He added, “Having operated hotels for more than 40 years, Wurzak Hotel Group understands how to manage lifestyle, full-service and extended-stay hotels in high-barrier-to-entry markets. “Such a strategic move underscores our commitment to adaptability. .

Services 64

Services Management Target Marketing Operations 64

Hotelier Magazine

JANUARY 24, 2024

Established in 2005, the brand currently operates nine pet-friendly hotels across Canada, including locations in Kelowna and Prince George in B.C., Royalty fees are five per cent of Gross Room Revenue (GRR), while the marketing fee is 3.5 per cent GRR.

Target Marketing 59

Target Marketing Real Estate Branding Market 59

gcommerce

DECEMBER 4, 2023

We will explore effective ways to maximize your hotel's GA4 implementation, enabling you to make data-driven decisions, improve operational efficiency, and drive revenue growth. Leverage GA4’s Audience Insights for Targeted Marketing GA4's audience insights feature offers a wealth of information about your hotel's website visitors.

Average Daily Rate 52

Average Daily Rate Target Marketing Marketing Strategy Hotels 52

Inn Quest

SEPTEMBER 5, 2023

Managing your hotel’s inventory efficiently can significantly impact your bottom line, guest satisfaction and overall operational effectiveness. Food and Beverage: Restaurants, bars and room service are vital revenue streams. At a glance: What is Hotel Inventory Management?

Management 87

Management Overbooking Revenue Hotels 87

A Sales Guy

APRIL 10, 2013

Today we’re going to go a little deeper and talk about the difference between an operating expense and a capital expense and why it matters. It also spent 25,000 dollars for the ice cream, and another 15,000 in operating expenses (electricity, payroll, napkins, cups, plastic spoons etc.). can be deducted against revenue.

Operations 106

Operations B2B Sales Shopping 106

Catala Consulting

JANUARY 9, 2024

Although simple, this formula is incredibly insightful, offering a transparent view of the efficacy of marketing endeavours. Effective Strategies for CAC Optimization Targeted Marketing Approaches Customizing marketing initiatives for specific customer segments can notably reduce CAC.

Hotel Marketing 52

Hotel Marketing Market Marketing Real Estate 52

SiteMinder

OCTOBER 10, 2023

For hoteliers, understanding cost-based pricing as a method for hotel pricing is crucial for setting room rates that not only cover the costs of operations but also provide a healthy profit margin. Master cost-based pricing and boost revenue Take the guesswork out of pricing.

Target Marketing 59

Target Marketing Revenue Yield Management Market 59

Cloudbeds

MAY 8, 2024

After reading this article, you will learn how an effective analysis of your property’s booking performance will help you better understand your property’s demand patterns and how to leverage them to maximize revenue and occupancy. What is booking performance? As opposed to ADR, RevPAR takes into account your occupancy rate.

Cancellation 52

Cancellation Revenue Occupancy Revenue Management 52

Catala Consulting

DECEMBER 28, 2023

In the hospitality industry, hoteliers are constantly seeking innovative strategies to enhance guest satisfaction, optimize operations, and boost revenue. To meet these evolving demands, hoteliers must adopt an innovative mindset, continuously seeking new ways to delight guests, improve operations and increase hotel performance.

Management 52

Management Revenue Management Revenue Hotels 52

Xotels

APRIL 3, 2024

We have written extensively about hotel revenue management strategies and tactics here throughout the years. As strategy is one of the most essential parts of revenue management, we have made a summary of all the top advice from our perspective as a hotel revenue management consulting company.

Revenue Management 76

Revenue Management Revenue Management Ancillary Revenue 76

SiteMinder

SEPTEMBER 6, 2023

The more you can funnel guests through your own website, the more you retain full control over the revenue and the guest experience. Any hiccups or delays can lead to booking abandonment, leaving potential revenue on the table. This data-driven approach can give you a competitive edge in an increasingly crowded market.

Hotels 98

Hotels Revenue Occupancy Services 98

SiteMinder

NOVEMBER 14, 2023

It offers tools for reservations and property management, but its strength lies in its comprehensive suite of solutions aimed at maximising a hotel’s revenue potential. Comprehensive platform Amenitiz promotes itself as an all-in-one solution, primarily targeting independent hoteliers.

OTA 52

OTA Revenue Management Overbooking 52

Little Hotelier

NOVEMBER 20, 2023

Hotel CRM software can be an effective tool for improving your hotel’s reputation, revenue, and efficiency. In hospitality, guest satisfaction reigns supreme and hoteliers face the constant challenge of fostering lasting relationships and maximising revenue. Let’s look at some of the best options available to your hotel.

Upsell 59

Upsell Hotels Occupancy Revenue 59

Hotelier Magazine

MAY 4, 2023

The use of technology was accelerated in hotel operations during the pandemic and now, with myriad challenges still facing the industry, the implementation of new tech to fill the labour gaps and increase guest satisfaction shows no sign of slowing. Simple tasks they miss, also means potentially massive missed revenue.

Operations 105

Operations Hotels Services Upsell 105

Intelity

JULY 6, 2023

As travel continues to ramp up to pre-pandemic levels, hoteliers must use AI advancements and data science to their advantage to streamline workflow and drive additional revenue. They shared the potential dangers of relying solely on KPIs like RevPAR, or revenue generated per available room, as a profitability indicator.

ROI 52

ROI Target Marketing Revenue Hospitality 52

Xotels

AUGUST 15, 2022

Get a clear overview of what drove revenues each day. Perform displacement calculations on all segments, channels, and accounts to uncover hidden revenue potential. Hotels in vacation markets for many have been influenced (indoctrinated) by tour operators on how to manage their property. Hold on, it gets even funnier.

Hotels 59

Hotels Market Marketing ROI 59

STAAH

JUNE 6, 2023

It plays a key role in the overall success of a hotel’s operations. To make this possible having a robust online booking system is really important to help you reach your revenue goals. 2) Boost your Revenue: Direct bookings generated through a hotel booking engine can significantly boost revenue.

Cancellation 72

Cancellation OTA Global Distribution System Revenue 72

Hotelier Magazine

JANUARY 24, 2024

We used to take out ads in the newspaper and Yellow Pages,” says Edward Keenan, vice-president, Resort Operations for Clique Hotels & Resorts, of early efforts to attract guests. Keenan says he’s already able to track how much revenue is generated from certain email campaigns. “We

Business 59

Business Hospitality Email Marketing Management 59

STAAH

FEBRUARY 21, 2023

It’s an area where distribution and revenue managers spend most of their time. Here are some things to consider when building your distribution strategy: 1) Understand your target market. It drives demand and revenue growth because the more you distribute your hotel’s rooms and services, the more guests you will attract.

Hotels 71

Hotels Target Marketing Management Revenue Management 71

SiteMinder

NOVEMBER 15, 2022

It’s a key hotel metric to track if you want to optimise your distribution, reduce costs and increase revenue. It also differs depending on the property type, location and target market. Second, knowing how your ALOS shifts during the year lets you run your operations more efficiently. Table of contents. What is ALOS?

Average Length of Stay 59

Average Length of Stay Minimum Length of Stay Revenue Target Marketing 59

Hotelogix

OCTOBER 18, 2023

It's a comprehensive solution that empowers your hotel to optimize operations, deliver exceptional guest experiences, and thrive in a competitive industry.  👉At its core, a Hotel Reservation System centralizes and automates the booking process, simplifying guest interactions and hotel operations. 

Business 40

Business Global Distribution System Cancellation Hotels 40

Cloudbeds

JUNE 23, 2023

In a world that can not wait, hotel chatbots have become hoteliers’ best allies in providing excellent guest experiences while generating bookings and additional revenue. It means that the higher the service score from a client, the higher the revenue they will bring to your hotel.

Upsell 98

Upsell Services Hotels Target Marketing 98

Hotelogix

SEPTEMBER 21, 2022

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Revenue 64

Revenue Branding Target Marketing Hotels 64

SiteMinder

OCTOBER 11, 2022

Hotel management software is technology that allows hotel operators and owners to streamline their administrative tasks while also increasing their bookings in both the short and long-term. Your hotel management system is not only important for your own day-to-day operations, but it’s a vital part in improving overall guest experience.

Hotels 52

Hotels Management Revenue Management Revenue 52

eZee Absolute

SEPTEMBER 13, 2023

Investing in technological infrastructure to offer these services, not only enhances your guest experiences but improves operational efficiency. Target Market Understanding the preferences of your target market is essential. However, if your guests seek affordability, high-tech amenities may not be a priority.

Consumer 59

Consumer Hospitality Accommodation Hotels 59

Little Hotelier

AUGUST 29, 2023

What is bed and breakfast marketing? Bed and breakfast marketing is a specific approach to marketing your B&B business for attracting potential guests, getting more bookings, and increasing room revenue. Marketing your bed and breakfast is the only way to consistently get bookings and earn revenue.

Market 95

Market Marketing Target Marketing Marketing Strategy 95

MediaBoom

MARCH 14, 2024

Explore how these 15 services can elevate your property’s online presence, drawing in more visitors and boosting revenue: 1. This direct interaction not only boosts your revenue by cutting out the middleman but also allows you to establish a direct line of communication with your guests from the outset.

Digital Marketing 64

Digital Marketing Services Market Marketing 64

SiteMinder

OCTOBER 10, 2022

As a hotel operator, you might have come across STR reports at one point or another. Falling short of your competitors when it comes to guest experience, accommodation standards or your marketing and advertising strategy can quickly lead to lost revenue. Understand what qualifies as ‘good’ and ‘bad’ performance for your market.

Average Daily Rate 52

Average Daily Rate Occupancy Revenue Hotels 52

MediaBoom

MARCH 15, 2024

National Keywords: Understand the distinction between local and national keywords, targeting broader audiences across the country or internationally. Brainstorm relevant terms related to the hotel’s broader offerings, services, and target market. Adapt SEO strategy to capture national search traffic effectively.

Hotels 88

Hotels Accommodation Target Marketing Business 88

MediaBoom

JULY 19, 2023

Learn how they indulge in luxury hotel marketing by providing premium services that speak for themselves. Today, its operations are spread across 124 properties in 47 countries — and it’s showing no signs of stopping if the plans of expansion are anything to go by. Mediaboom is here to help. Rewards program: Marco Polo Club 2.

Branding 59

Branding Travel Services Target Marketing 59

Little Hotelier

JUNE 26, 2023

It will also discuss factors like budget , target markets, and brand vision. What types of guests do you want to target and hope to win bookings from? Discuss your marketing plan Your budget may play into this. This can not only result in errors, but also create guest friction and cause you to lose revenue.

Business 52

Business Target Marketing Consumer Accommodation 52

Xotels

MAY 27, 2022

However, it enables establishments to keep all services consistently on brand, guarantees customer experience control, and can generate more avenues for revenue. Whether it is wellbeing and health or experience and culture, or both, business growth can be driven by designing packages to target distinct customer profile segments.

Hospitality 52

Hospitality Business Market Marketing 52

Cloudbeds

APRIL 15, 2024

Oftentimes, these tasks overpower hotels’ ability to invest in proper guest communication, marketing activities, and revenue management , which significantly impacts performance and profitability. In this article, we explore the basics of hotel automation and actionable ways that it can streamline hotel operations in 2024.

Revenue Management 98

Revenue Management Hotels Operations Revenue 98