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Social Media Advertising Strategies and Best Practices for Ecommerce Brands

Social Hospitality

Creating a dedicated space or hashtag Social media advertising has risen to prominence as a formidable tool for ecommerce businesses. Leveraging social media for advertising has the potential to revolutionize the success of ecommerce endeavors. Choose the Right Platforms Not all social media platforms are the same.

Branding 264
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Pulsar Media launches custom generative AI tool to enhance multi-industry content creation

Hospitality Net

Pulsar Media, the Geneva-based agency specialized in corporate communications, crisis management, and thought leadership, today announced the launch of Typr, a unique generative AI tool designed to improve and accelerate content creation for communication professionals and thought leaders.

Business 243
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Google trailing behind Instagram, TikTok: How Social Media is Changing the Travel Search Landscape

Hospitality Net

Social media platforms like Instagram and TikTok are becoming increasingly popular for discovering hotels. It used to be that you’d find the perfect hotel by contacting local travel agencies or searching on good old Google. But a new report shows that search methods are changing, especially for Gen Z consumers.

Travel 230
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Commingle360 Converts Social Media Posts into Hotel Revenue

Hospitality Net

Lodging Interactive, an award-winning digital marketing, reputation management, and social media engagement agency exclusively serving the hospitality industry since 2001, in a groundbreaking move, is proud to announce the launch of Commingle360, an evolutionary service designed to transform social media engagement into direct hotel bookings and revenue. (..)

Revenue 200
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Unveiling the Power of Social Media Storytelling

Social Hospitality

The impact of social media storytelling is powerful as businesses strive to create content that resonates with their audience. Leveraging social media platforms to share your brand’s story is an art and science that requires a strategic approach. What is Social Media Storytelling?

Branding 130
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Why Integrity Is Essential In Social Media Marketing

Social Hospitality

The ascendancy of social media hasn’t just transformed the way people spend their leisure time. Social media also changed the way businesses operate and present themselves. Despite all the benefits of social media for marketing, brand development, and customer engagement, there can be a significant downside.

Market 243
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The Hotel Media Review of 2023

Hospitality Net

The year-in-review of hotel media, what was top of mind and who stole the headlines. The annual review is back, in a year of come-back things have shifted a lot. It is clear that what hoteliers have been reading was back to the usual concerns, trends, OTAs and more.

OTA 187