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2025 Hotel Marketing: Top Hospitality Digital Marketing Trends

Social Hospitality

The world of hotel digital marketing is evolving rapidly. Let’s explore the top trends shaping hotel digital marketing in 2025 and how they can help hotels enhance engagement, boost bookings, and provide memorable experiences. What Are the Key Hotel Marketing Trends for 2025?

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How to Leverage AI in Your Hotel Marketing and Channel Distribution Strategies

Hotel Speak

From fine-tuning hotel marketing campaigns to optimizing distribution in real time, AI is helping hoteliers unlock new levels of efficiency, personalization, and revenue growth. AI in Hotel CRM: Personalization at Scale In the era of one-size-fits-none marketing, AI-enabled hotel CRM systems are a game changer.

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How decision intelligence unlocks hotel data for better insights

Cloudbeds

For years, the gold standard guiding business strategies for hotels has relied heavily on historical data, analyzed a few times a year (at best), making it difficult to swiftly respond to changing market conditions. For hotels, this includes making dynamic rate suggestions and identifying segments and offers for marketing campaigns.

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Larry Bryant appointed Director of Sales & Marketing at La Peer Hotel in West Hollywood

eHotelier

As La Peer Hotel enters a new wave of modern, refined luxury with updated guestrooms, reimagined public spaces and curated lifestyle offerings, this strategic hire reinforces the hotel’s focus on innovation and market growth, further positioning it as one of the most sought-after destinations in West Hollywood.

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How Intent Data Helps Marketers Convert A-List Accounts

One of the biggest challenges for any B2B marketer is understanding your prospects’ next move — who is most likely to buy and when. Without these insights, marketing campaigns can feel more like guesswork, with high investment and little return. We’re here to tell you there’s a better way.

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Stop Leaving Money on the Table: Upsell Like Airlines to Boost Revenue

Demand Calendar

To strengthen margins, hotels should look to successful upselling models. By adopting a proactive upselling culture, hotels can bridge this gap, engage guests more effectively, and unlock a powerful incremental revenue stream. The result is untapped revenue and a missed opportunity to enhance the guest experience.

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HiJiffy Empowers Hoteliers to Create Automated WhatsApp Messages with New Campaigns Manager

Hotel Speak

Additionally, hotels can schedule campaigns at optimal touchpoints during a guests stay, including breakfast promotions, happy hour reminders, or exclusive upselling opportunities.