Skift Blog
MAY 13, 2025
Skift Take: The Amsterdam-based company has been making an effort to challenge Washington-based Expedia as the market leader in the U.S. Read the Complete Story On Skift
Skift Blog
FEBRUARY 5, 2025
Skift Take: As overseas travel rebounds and Chinese consumers increasingly seek out genuine travel tips and personalized recommendations, brands looking to engage this influential audience must understand what makes RedNote a powerful tool for modern travel marketing. Liz Sinclair Read the Complete Story On Skift
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Skift Blog
JANUARY 19, 2025
It's unclear that the ban will remain in place, but if it does, the travel industry would be forced to change its social media marketing methods. Skift Take: TikTok has gone dark in the U.S. Jade Wilson Read the Complete Story On Skift
Skift Blog
JANUARY 9, 2025
Skift Take: MakeMyTrip excelled in 2024 with strong growth and Google dominance but faces rising competition in Indias rapidly evolving online travel market. Pranavi Agarwal Read the Complete Story On Skift
Skift Blog
JANUARY 29, 2025
Skift Take: The market is forcing a margin call on post-Covid excess, conspicuous consumption, and there is traveler backlash to excessive rates. This pushback has created space for new thinking. Colin Nagy Read the Complete Story On Skift
Skift Blog
JANUARY 9, 2025
Skift Take: TikTok's move into travel-specific advertising signals its growing influence in the sector and challenges the perception that it's just for Gen Z dance videos. Jade Wilson Read the Complete Story On Skift
Skift Blog
JANUARY 10, 2025
What's at stake for the travel industry? Supreme Court heard arguments Friday from TikTok's Chinese parent company, which is attempting to block a law banning short-form video apps. Here's a Skift explainer. Jade Wilson Read the Complete Story On Skift
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