eTourism

APRIL 19, 2017

Whatever else changes in the online marketing world, reviews will continue to form an integral part of the hotel shopping process for your guests. More than half of travellers around the world won't even consider booking a hotel before reading what previo

Marketing Strategy 52

Marketing Strategy Market Marketing Online Marketing 52

MediaBoom

JUNE 27, 2023

This enchanting vision can become a reality through the power of a meticulously crafted hotel marketing plan, where strategic tactics, targeted campaigns, and innovative approaches converge to showcase your unique value proposition. It outlines specific marketing objectives, target markets, positioning, and tactics to achieve these goals.

Hotel Marketing 52

Hotel Marketing Market Marketing Marketing Strategy 52

STAAH

MAY 2, 2023

Is your marketing strategy aligned to it? What are the Five Stages of Travel? Google’s Micro-Moments in Travel speaks extensively about consumer journeys that are shaping travel. According to Google, 66% of people spend time shopping around before booking travel. Have you heard about it?

OTA 78

OTA Online Marketing Marketing Strategy Travel 78

Hotel Speak

JANUARY 11, 2024

Flexible Accommodation Options Investigate to ascertain the optimal combination of lodging categories, encompassing budget-friendly alternatives as well as opulent residences, with the intention of satisfying market demands.

Consumer 52

Consumer Market Research Accommodation Online Marketing 52

Little Hotelier

DECEMBER 3, 2023

Targeting group travellers is an ideal option for your small hotel, because it allows you to maximise your occupancy with one low-cost booking. However, it’s important to remember that group travellers have different needs than solo travellers, couples and families. There are no go-to figures for group rates.

Hotels 59

Hotels Travel Events Business 59

eZee Absolute

NOVEMBER 19, 2023

Travel and hospitality is a lucrative industry. Change in marketing trends and dynamics Challenge Marketing is one of the most common challenges faced by the hotel industry. Changes in the advertising and marketing trend often create problems for hoteliers. Also, traditional marketing methods aren’t that effective now.

Hotels 98

Hotels Hiring Services Market 98

Xotels

AUGUST 15, 2022

Incorporate channel distribution costs like travel agent commission, agency fees and marketing investments, payroll for sales, marketing, and reservation, to determine the true net value of each segment. Hotels in vacation markets for many have been influenced (indoctrinated) by tour operators on how to manage their property.

Hotels 59

Hotels Market Marketing ROI 59

Social Tables

DECEMBER 16, 2021

Whether you’re attempting to drive ticket sales to a corporate convention, wellness retreat, music festival, or monthly farmer’s market, advertising on social media could help increase attendance at your event. In this guide, we’re taking a comprehensive look at social media marketing — specifically, how to promote an event on Twitter.

Events 78

Events Market Marketing Online Marketing 78

Hotelogix

OCTOBER 18, 2023

GAC considers various costs related to marketing, sales efforts, and operational activities aimed at acquiring a guest. GAC is a significant financial indicator because it provides insights into the efficiency and effectiveness of your hotel's marketing and guest acquisition strategies. 

ROI 40

ROI Hotels Accommodation Market 40

eZee Absolute

JANUARY 9, 2023

Use social media marketing. If you have been thinking of targeting this group of travelers, then here are some of the benefits you would love to learn about: 1. You can also turn to revenue management experts to create pricing strategies that bring in better profit. Explore new markets. Use social media marketing.

OTA 52

OTA Hotels Accommodation Travel 52

Q4Launch

FEBRUARY 1, 2022

Here are the top reasons (Pay-per-Click) PPC is a smart marketing investment that delivers profitable revenue increases to your business. Why Should You Invest in Paid Search? Professionally managed PPC delivers terrific return-on-ad-spend (ROAS) as well as numerous other benefits. Get Your Free PPC Analysis!

Revenue 52

Revenue Market Marketing Consumer 52

Hospitality Times

JANUARY 5, 2022

The design of your hotel’s website has a significant impact on travellers’ booking patterns, and it should be a primary concern for you. Travellers want a website that reflects their demands and expectations; if the website does not engage them, it is unlikely that they will book a room at your hotel. Here comes designing!

Revenue 40

Revenue Hotels Hiring Sales 40