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This blog outlines simple, actionable strategies that hotels of all sizes can use to grow their business, from direct bookings to pricing strategies and everything in between. While OTAs help bring in new customers, relying too heavily on them can hurt your bottom line. This builds trust and encourages them to avoid OTAs.
What is an OTA channel manager? An OTA channel manager is a tool used to manage online travel agents (OTAs) in a single platform. It is commonly used by hotelsales and revenuemanagers to update rooms and rates in real-time. Table of contents Why use a channel manager for OTAs?
What is hotelsales software? Hotelsales software is a specialised tool designed for the hospitality industry to manage and optimise sales activities. As a cloud-based platform, it stands out as a top choice for hotelsales software, allowing hoteliers to oversee their properties remotely.
During onboarding, a hotelsalesmanager would also learn the same fundamentals for the hotels in their compset, as well as comparable properties in the overall market. As an investor, if you don’t ask, do you truly have a full scope of the revenue generation and expenditures of your hotel investment?
For hotels, that involves collecting and analyzing data across various sources, including your hotel website, social media channels, online travel agencies (OTAs), surveys, and more. This data can then be used to make changes to improve revenuemanagement, occupancy, guest experience, and operational efficiency.
Top hospitality conferences for sales, branding, and marketing Whether you’re in event planning, hotelsales, or venue operations, the top hospitality conferences of 2024 have something to offer every business in the industry. Review the various conference categories below to find the right events for you and your team.
You can listen to the entire podcast episode with Jutta here: [HotelSales] Jutta pointed out that agents so often spend so much time with a customer you give them all the information. Hotel agents tell them everything they want to know but they don’t ask for the business at the end.
Key hotel website conversion metrics for hoteliers Even after you have worked hard on search engine optimisation (SEO) at your hotel, you must run periodic analysis to track improvements. Understanding the importance of each data set can be challenging when you’re trying to gain valuable insight.
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