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HSMAI Global launches Certified Hotel Sales Leader certification

Hotel Business

The Hospitality Sales and Marketing Association International (HSMAI) Global has launched its Certified Hotel Sales Leader (CHSL) certification. This new program is designed to recognize the expertise of hotel sales leaders, emphasizing the most up-to-date sales and commercial principles, practices and strategies.

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Driving Hotel Sales Through Diverse Marketing Strategies

Hotel News Resource

Sales and marketing are closely intertwined in the hotel industry, as both functions work together (along with revenue management and distribution) to maximize revenue and build long&term customer relationships.

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Bob Gilbert retires from HSMAI president/CEO role

Hotel Business

According to the organization, he spearheaded the creation and exponential growth of HSMAI’s Strategy Conferences, implementing special interest groups that developed spaces for those in sales, marketing and revenue management to learn, network and advance in their careers.

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Hotel Podcasts 2025: Learn From Industry Experts

Hotelogix

Topics include revenue management, guest relations, and staff training techniques. Notable Episode: "Show Up – Anthony Melchiorri" Lodging Leaders Podcast Host: Jon Albano This podcast provides forward-thinking insights and practical strategies from top-performing hoteliers and hospitality professionals.

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A clever approach to hotel management that might save your business

AskSuite

It’s about creating an unforgettable customer experience that encourages guests to return, and even better, to recommend your hotel to others. This can give your sales team the edge you’re looking for. Leverage digital marketing channels Marketing channels represent a broad and versatile platform for reaching potential guests.

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The role of data analytics in optimizing hotel operations

Cloudbeds

For hotels, that involves collecting and analyzing data across various sources, including your hotel website, social media channels, online travel agencies (OTAs), surveys, and more. This data can then be used to make changes to improve revenue management, occupancy, guest experience, and operational efficiency.

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18 of the Top Hospitality Conferences to Check Out 2024 

Social Tables

Top hospitality conferences for sales, branding, and marketing Whether you’re in event planning, hotel sales, or venue operations, the top hospitality conferences of 2024 have something to offer every business in the industry. Review the various conference categories below to find the right events for you and your team.