Xotels

AUGUST 15, 2022

Hotel Budgets: Where it All Starts… The basis of the target or budget lies in a detailed demand calendar. Map the events, conferences, expositions, trade fairs, concerts, holidays, vacations, long weekends, etc to the following year. How will we attract our different client target markets and niche guest segments.

Market 59

Market Marketing Hotels Target Marketing 59

eZee Absolute

SEPTEMBER 13, 2023

These changes have been influenced by a variety of factors, including advances in technology, socio-cultural shifts, and global events like the pandemic. Target Market Understanding the preferences of your target market is essential. Return on Investment (ROI) Hotels should assess the potential ROI for each change.

Consumer 59

Consumer Hospitality Accommodation Hotels 59

MediaBoom

AUGUST 23, 2024

Continuous monitoring and optimization are essential: Track key performance indicators (KPIs) like click-through rates (CTRs), conversion rates, and return on investment (ROI). By staying agile and adapting to changes in the market, you can maximize your ROI and drive bookings through paid advertising.

Resorts 98

Resorts Market Marketing Marketing Strategy 98

Intelity

JULY 6, 2023

Understanding guest behavior and offering targeted marketing, pricing, and customization options is key to driving organization-wide decision-making. The Time For Upgrades Is Now With so many digital offerings on the market today, the time to upgrade your technology offerings is now.

Target Marketing 52

Target Marketing ROI Revenue Hospitality 52

MediaBoom

FEBRUARY 23, 2024

This desire goes beyond the physical product to encompass the entire purchasing experience, from limited editions to members-only events. By understanding these key demographics, you can create targeted marketing campaigns that effectively connect with high-end shoppers.

Consumer 98

Consumer Branding Market Research Market 98

SiteMinder

AUGUST 29, 2023

It’s something to carefully consider and may come down to who your target market is. Host events and functions Similar to the last point, if you have the space to host special events you should do so. Benchmark how effective you are Are you getting the best ROI? What are you paying for your marketing channels?

Revenue 52

Revenue Hotels OTA Operations 52

Xotels

JUNE 2, 2023

Hotel SEO Marketing: The basis for being found on the world wide web Content is the king Use links to build credibility SEO Elements 3. SEM drives high ROI through Brand Protection 5. Hotel Re-Marketing to Drive Conversion 6. So you will need several landing pages to target different keyword combinations.

Marketing Strategy 40

Marketing Strategy Hotel Marketing Market Marketing 40

MediaBoom

MARCH 14, 2024

Whether targeting honeymooners looking for a romantic getaway or business travelers in need of conference facilities, PPC campaigns can be customized to reach your ideal audience. Cost-Effective with Measurable ROI A major benefit of PPC advertising lies in its economic efficiency.

Digital Marketing 85

Digital Marketing Services Market Marketing 85

MediaBoom

APRIL 5, 2024

Better Budget Allocation : By targeting areas with higher interest in specific travel services, companies can allocate their budget more efficiently, ensuring they’re spending money where it’s most likely to convert. Consider featuring tours of popular landmarks, live events, or Q&A sessions with travel experts.

Marketing Strategy 98

Marketing Strategy Market Marketing Travel 98

MediaBoom

JUNE 27, 2023

A hotel marketing plan is a strategic blueprint designed to amplify a hotel’s brand presence, allure potential guests, and increase bookings and revenue. It outlines specific marketing objectives, target markets, positioning, and tactics to achieve these goals.

Hotel Marketing 52

Hotel Marketing Market Marketing Marketing Strategy 52

MediaBoom

MARCH 9, 2023

Depending on your budget and the kinds of ads you think will perform the best with your target market, you might use a little bit of all the ads above. According to a 2023 report from HubSpot, 92 percent of marketers have reported that video positively influences their ROI.

Market 59

Market Marketing Tourism Marketing Strategy 59

MediaBoom

MAY 27, 2024

If you download the Global Site Tag support snippet instead, put it on your campaign web pages, then download the required Event Tag code snippet and place that on your conversion page. Focused on high-intent keywords and optimized ad placements, this strategy effectively targeted elite travelers, substantially boosting engagement and ROI.

Cost Per Click 52

Cost Per Click Hotels Display Ads Real Estate 52

Little Hotelier

FEBRUARY 22, 2023

Does the hostel’s current target market match your ideal target market? Smart hostel owners know that an investment in the right technology is soon paid back – in the case of Little Hotelier, to the tune of 63x ROI. Is the property an appropriate size? Does the building or decor need an upgrade?

OTA 52

OTA Business Hiring Market 52

Little Hotelier

MAY 18, 2023

Segment your target market What do B&Bs, rentable treehouses, island getaways and massive hotel chains all have in common? So why not take advantage of that and partner with nearby attractions, restaurants and event organisers to create unique packages and offer exclusive discounts to attract more guests to your hotel?

Hotel Sales 59

Hotel Sales Sales OTA Hotels 59

Hotel Speak

MARCH 18, 2025

The power of audiences (not demographics) Demographics go some way towards describing target markets, but its not enough to build whole campaigns on. The future of digital marketing lies in data deeply understanding the preferences and behaviors that drive the decisions of your valued guests.

Digital Marketing 66

Digital Marketing Market Marketing ROI 66