Sat.Apr 27, 2019 - Fri.May 03, 2019

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Hit Sales Growth Goals and All Other Problems Go Away

Anthony Cole Training

Disconnect in the business world is pretty common. But, that doesn't mean it should be. Specifically in sales, your job as a leader is to create a model that benefits both the company and the salespeople that work there. So, how do you do this? This article will provide you with a list of questions to ask yourself, and your producers, when your sales team is underperforming and improvements need to be made.

Sales 182
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Hard Work, Smart Work, and the Right Work

Anthony Iannarino

Productivity is measured not by crossing tasks off of a list. You measure it by the outcomes you generate. That measurement is both qualitative and quantitive. Hard Work. Many people should be working a lot harder. If you are not doing enough work, with enough effort, and over a long enough time, you may not be producing the result you want because you aren’t doing the work necessary.

Sales 100
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24 – A Beginner’s Guide to Going Green For Hoteliers

Travel Media Group

In this episode of Suite Spot, we discuss the growing trend of going green in the hotel industry. Priscilla Osorio, Marketing Content Manager at Travel Media Group, joins host Ryan Embree to give advice to hoteliers on how to implement sustainable initiatives at your property without breaking the bank. A recent Lodging Survey conducted by the AHLA, American Hotel and Lodging Association, in partnership with STR reports indicated that one of the most popular trends among travelers were green in

Travel 52
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5 KPIs à suivre pour fidéliser vos clients d’hôtel

Experience Hotel

Comment mieux fidéliser vos clients d’hôtel ? Cette question de fidélisation revient très régulièrement. Et la fidélisation, c’est une problématique marketing… Mais chez Experience , l e marketing n’est pas considéré comme un domaine ésotérique et abstrait où seuls les génies sont capables de produire des miracles. Certes, le marketing est une science extrêmement précise voire même mathématique, qui doit être accompagnée de bonnes idées… mais cela est également vrai

KPI 52
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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Increase Demand for Your Hotel with an Engaging Online Strategy

eTourism

Social media is busier than ever and if you're not using it to market your hotel, you're missing out on a serious opportunity to build a close online relationship with customers that will boost your hotel's popularity, inspire trust and see an exponential

Closing 52
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10 More Questions to Start Your Week

Anthony Iannarino

Here is a list of 10 questions you can use to setup an effective sales week. Which of your dream clients are you going to pursue for a meeting this week, and what value are you going to trade for their time that increases the likelihood of a getting a “yes” to your request? With which of your prospective clients do you need to follow up a past meeting or conversation where there was no real next step established ?

B2B 96

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Who Is Letting Them Fail

Anthony Iannarino

My people won’t prospect. They don’t believe they should have to pick up the phone. They’re waiting for marketing to generate warm leads, or something like that. They believe inbound leads are better than targets. The sales force doesn’t plan or prepare for sales calls. They’ve all been selling a long time, and they believe they know what they need to know to sell effectively, even though their results don’t indicate that’s true.

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How Did You Win or Lose This Deal?

Anthony Iannarino

When you enter a win or a loss into your CRM, you are often asked to type a note of explanation of the outcome you chose. There is rarely enough room for any significant account, but it would be rare for that answer to be accurate, regardless of your note. You Don’t How You Won. We believe we know why we won , even though there are too many factors at play, many of which may be beyond our identify or understand.

Sales 92
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Parting Thoughts on OutBound 2019

Anthony Iannarino

This was our third OutBound Conference , and what is now an annual event held in Atlanta. In 2017, we did this conference (the “we” being Mike Weinberg, Mark Hunter, Jeb Blount, and me) we had about 9 weeks to prepare and had almost 400 people in a conference room in a hotel. The second year, 2018, we moved to a larger hotel and gave ourselves a little more time to put the program together, ending up with 600 attendees.

Sales 83
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10 More Questions to Start Your Week

Anthony Iannarino

Here is a list of 10 questions you can use to setup an effective sales week. Which of your dream clients are you going to pursue for a meeting this week, and what value are you going to trade for their time that increases the likelihood of a getting a “yes” to your request? With which of your prospective clients do you need to follow up on a past meeting or conversation where there was no real next step established ?

Closing 82
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Diving into Diversity: Decoding the Foundations of Inclusion in Hospitality Talent Acquisition

Speaker: Lauren Fernandez - CEO & Founder, Full Course

Companies all over the world, including Marriot International and Hilton Worldwide, are aware of the value of including DEI in their talent acquisition strategy. However, despite these initiatives, there is still plenty that the hospitality sector can do to promote DEI. When comparing the hospitality industries in India, Iraq, the UK, and the US, you will see that there is a consistent underrepresentation of persons from different ethnic, gender, and disability origins across all levels of the i

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The Two Questions You Need to Ask Yourself to be Productive

Anthony Iannarino

Your present cannot in any way impact your past, but your past can—and will—impact your future. Nothing you do today is going to change your past. Our perception of time flows only in one direction. There is an old saying that we are “too soon old and too late wise.” There is no way to reclaim lost time or relive a moment in time where you made a decision you now want to take back.

Sales 96