Hotel News Resource

APRIL 15, 2025

Marcus Sheridan of iMPACT discusses the significant shift in digital marketing strategies due to the advent of zero&click searches and the rise of AI, where consumers get immediate answers without clicking on websites.

Branding 68

Branding Digital Marketing Marketing Strategy Consumer 68

Hotel Management

FEBRUARY 18, 2025

Ovolo Hotels is set to harness the power of artificial intelligence to elevate marketing efforts through a strategic partnership with innovative marketing group Nodal. A trailblazer in the digital marketing landscape, Nodal brings expertise in AI optimisation, utilising advanced data analytics and machine learning algorithms.

Marketing 130

Marketing Market Digital Marketing Marketing Strategy 130

Cloudbeds

NOVEMBER 13, 2024

On Air with Russell of Hotels Hosted by Russell Edmond, On Air discusses hospitality trends and marketing strategies and features interviews with industry professionals from hotels, tourism bureaus, food & travel influencers, and more. Each episode offers actionable advice, marketing strategies, and insights into the latest trends.

Hospitality 52

Hospitality Events Hotel Marketing Marketing 52

MediaBoom

JUNE 30, 2025

Get My Free Audit Should My Hotel Use Mobile Marketing? Hoteliers would be remiss not to integrate an aggressive mobile marketing strategy. Hoteliers are finding the effectiveness of mobile to reach their customers is rapidly overtaking other avenues of digital marketing. Hotel Mobile Marketing Strategies 1.

Marketing 53

Marketing Market Digital Marketing Hotels 53

Hospitality Today

JULY 1, 2025

This shift demands that hotels rethink digital marketing strategies, as brand loyalty continues to erode and authenticity becomes a key driver of trust. Trust is peer-led: Authentic peer content on social platforms holds more influence than brand marketing or AI tools.

Consumer 40

Consumer Marketing Strategy Digital Marketing Hotels 40

Hotelogix

NOVEMBER 28, 2024

Understanding these fundamentals allows properties to develop more focused marketing strategies and tailored service offerings. Now that you've optimized your services for different segments, let's explore how to implement effective targeting strategies to reach these audiences.

Hotel Marketing 40

Hotel Marketing Marketing Market ROI 40

Hospitality Today

JULY 15, 2025

Hospitality.today™ Topics Subscribe Topics › Hospitality › Sales & Marketing GenAI is rewriting the travel marketing playbook From search disruption to personalized targeting—how travel marketers can adapt and thrive in the age of AI-powered discovery Jul 16, 2025 GenAI is transforming how travelers plan and book trips.

Marketing 40

Marketing Market Travel OTA 40

gcommerce

MARCH 14, 2025

Data is a pivotal point in digital marketing. For a digital marketing agency like ours specializing in luxury hotels and resorts, data holds the key to success. In this blog post, we'll explore these data categories and their significance in your marketing strategy. What is first-party data?

Marketing 52

Marketing Market Hotel Marketing Digital Marketing 52

Amadeus Hospitality

JANUARY 14, 2025

This makes it a constant challenge for the travel industry to keep up with evolving digital channels and traveler behaviors. To keep up with these ongoing changes and be able to increase bookings and visitors throughout the year, travel businesses need to implement smart marketing strategies. Thats where we come in.

Marketing 52

Marketing Market Travel Tourism 52

gcommerce

MAY 26, 2025

In the rapidly evolving landscape of hotel digital marketing, Connected TV (CTV) advertising has emerged as a powerful tool for hotels aiming to enhance their brand visibility and attract discerning travelers.

Digital Marketing 52

Digital Marketing Marketing Market Hotels 52

gcommerce

MAY 5, 2025

Best practices for responding to your Google reviews Responding to your Google reviews is a critical piece of your marketing strategy and is proven to improve your hotels visibility and overall guest relationship. The post Flywheel News | April 2025 Hotel Digital Marketing News | GCommerce appeared first on GCommerce Solutions.

Digital Marketing 59

Digital Marketing Marketing Market Hotels 59

Cloudbeds

APRIL 8, 2025

Instead of paying commissions to OTAs, hotels can redirect this budget into their own digital marketing strategies. Read the report Encourage brand recognition Brand recognition is an equally important factor to keep in mind when marketing your hotel to potential guests. This extends the ROI of all your channels.

Revenue 52

Revenue Display Ads Digital Marketing OTA 52

Amadeus Hospitality

MAY 12, 2025

We are thrilled to celebrate a decade of successful collaboration with Amadeus, especially as this renewal coincides with Millennium commemorating 30 years in the hospitality industry, says Anthoney Jayasekara, Vice President, Global Digital Marketing, CRM & Platforms, Millennium Hotels and Resorts.

Resorts 78

Resorts Global Distribution System Digital Marketing Marketing Strategy 78

Amadeus Hospitality

APRIL 8, 2025

Heres how commercial strategy can contribute to demand generation: Sales & marketing alignment : Sales knows the customers, and marketing understands how to reach them. Smaller marketing budgets : Precision matters. Operations synchronization : The guest experience doesnt stop at booking.

Revenue 59

Revenue Occupancy Hotels Revenue Management 59

gcommerce

APRIL 22, 2025

For those looking for a more cost-effective solution, Metadesks pay-per-stay model Metadesk Pro offers a smart alternative that aligns marketing expenses directly with bookings. Independent hotels must proactively adjust their marketing strategies to effectively navigate this new landscape.

Cost Per Click 52

Cost Per Click Marketing Strategy Hotels Marketing 52

Little Hotelier

MAY 19, 2025

A hospitality marketing agency is a specialist service provider that creates and implements marketing strategies for hoteliers and other hospitality businesses. The aim of hospitality marketing is to attract guests, boost bookings and build brand visibility.

Marketing 52

Marketing Market Hospitality Digital Marketing 52

gcommerce

MAY 7, 2025

Once a staple of social media strategy, hashtags have lost much of their former power. Weve all seen those social media posts crammed with every hashtag under the sun, desperately trying to get noticed. But do hashtags actually work anymore?

Email Marketing 52

Email Marketing Digital Marketing Branding Marketing Strategy 52

gcommerce

JANUARY 20, 2025

Responding to Google reviews is a critical part of any effective strategy for Local Search Engine Optimization (Local SEO). The way you respond to reviews can impact your hotels visibility, affect your credibility among potential guests, and even influence bookings.

Business 52

Business Email Marketing Digital Marketing Hotels 52

Hotelogix

FEBRUARY 19, 2025

Stage Coach Lodge’s Digital Marketing Strategy The Stage Coach Lodge in Monterey improved its online presence with a digital marketing campaign.   Meliá Hotels International’s Social Media Strategy Meliá Hotels used Hootsuite to manage their global social media strategy.

Marketing 40

Marketing Market Hotels Email Marketing 40

gcommerce

MAY 7, 2025

This summer, travelers are skipping the airport hustle and hitting the road instead. And honestly, we get it. With flexibility, affordability, and the freedom to explore on your own schedule, road trips are making a serious comeback in 2025. Hotels and resorts have a big opportunity to lean into this trend.

Travel 52

Travel Market Marketing Closing 52

Catala Consulting

NOVEMBER 3, 2024

Improved Marketing and Brand Presence Marketing is a vital aspect of hospitality, but it’s also a fast-changing field. Consultants and coaches stay on top of the latest trends and can help with: Digital Marketing Strategy : Consultants can advise on SEO, PPC, and social media strategies tailored to the hospitality industry.

Hiring 52

Hiring Hospitality Operations Services 52

Hotel Business

MAY 6, 2025

She will systematically monitor revenue activity, identify opportunities for growth and implement strategies to capture these opportunities. She will play a key role in market analysis and identify trends and market share. We are excited to have Vanessa join our McNeill team, said Jacobs.

Revenue 59

Revenue Revenue Management Digital Marketing Market Share 59

Refine

AUGUST 24, 2024

Leveraging AI for Personalized Hotel Marketing and Revenue Growth AI has the ability to process vast amounts of The post How AI is Advancing Digital Marketing Strategies for Hotels appeared first on Revfine.com.

Digital Marketing 98

Digital Marketing Marketing Strategy Marketing Market 98

Guest Centric

APRIL 12, 2024

Reading Time: 5 minutes Hotel digital marketing strategies are crucial to grow direct bookings reduce dependency on intermediaries. The post 5 Hotel Digital Marketing Strategies to Boost Direct Bookings appeared first on GuestCentric. Recent studies indicate that a significant majority of travelers.

Digital Marketing 98

Digital Marketing Marketing Strategy Marketing Market 98

Social Hospitality

JUNE 9, 2022

We’re well aware of how powerful digital marketing can be. That said, the rise of digital marketing means the market has become saturated with promotional content. This is why it’s important to look for digital marketing techniques that can actually work for your business.

Digital Marketing 162

Digital Marketing Marketing Market Marketing Strategy 162

MediaBoom

MARCH 15, 2024

A recent Statista report forecasts that by 2025, over ten percent of all retail sales in the United States will stem from mobile commerce, underscoring the critical need for luxury brands to innovate their digital marketing strategies. Example: Bulgari , the luxury jeweler, exemplifies content marketing mastery.

Digital Marketing 98

Digital Marketing Marketing Strategy Branding Marketing 98

Social Hospitality

FEBRUARY 20, 2023

Digital marketing is one of the great equalizers of the current commercial environment. However, certain sectors must leverage digital marketing trends differently. This is particularly pertinent when it comes to marketing in regulated industries.

Digital Marketing 147

Digital Marketing Marketing Market Consumer 147

Social Hospitality

FEBRUARY 26, 2024

In this swiftly expanding digital domain, digital marketers stand at a crossroads, encountering new opportunities and daunting challenges. Discover the intricacies of the Metaverse and explore strategies for digital marketers to thrive in this dynamic environment in 2024 and beyond.

Digital Marketing 130

Digital Marketing Marketing Market Consumer 130

Little Hotelier

MAY 31, 2023

What is hotel digital marketing? Hotel digital marketing is the practice of promoting your property to potential guests using the internet. Digital marketing is great for small hotels, as it is more accessible and affordable than traditional marketing like broadcast and print media.

Digital Marketing 98

Digital Marketing Marketing Market Marketing Strategy 98

MediaBoom

MARCH 28, 2023

However, healthcare organizations that are not investing in digital marketing techniques are missing out on a sizeable market. To ensure your business is getting as much visibility as it can, it can definitely be worthwhile to focus some efforts on digital healthcare marketing.

Digital Marketing 94

Digital Marketing Marketing Market Marketing Strategy 94

MediaBoom

JULY 4, 2023

Keeping up with the busy real estate market means real estate digital marketing can take the backseat. If you’re not keeping up with digital marketing in the real estate business, you’re missing out on leads. What is real estate digital marketing? Creativity with storytelling is rewarded with video.

Real Estate 98

Real Estate Digital Marketing Marketing Market 98

MediaBoom

MARCH 14, 2023

A solid digital marketing for construction companies plan helps to bring more clients into your business. Modern construction companies can’t afford to ignore the importance of digital marketing. If you don’t have a strong digital presence, you risk getting left behind by your competitors.

Digital Marketing 99

Digital Marketing Construction Marketing Market 99

MediaBoom

MARCH 30, 2023

High-ticket digital marketing provides a proven formula for brands and marketing agencies looking to sell high-priced products and services while preventing brands from losing out on sales to low-cost providers. It may sound simple enough but implementing such a marketing strategy is a different story.

Digital Marketing 98

Digital Marketing ROI Marketing Market 98

MediaBoom

APRIL 11, 2023

Digital marketing for manufacturers modernizes what is still, for many such companies, an old-school, outbound means of promoting themselves and their products. A digital marketing strategy will allow your company to achieve more of its goals in a measurable way. Do Manufacturing Companies Need Digital Marketing?

Digital Marketing 98

Digital Marketing Marketing Market B2B 98

MediaBoom

JULY 6, 2023

With the increasing competition in the field of plastic surgery, the adoption of efficient digital marketing tactics can be the key to attracting potential patients, establishing a prominent online presence, and ultimately enhancing the overall success of your practice. But what exactly is plastic surgery digital marketing?

Digital Marketing 98

Digital Marketing Marketing Market Marketing Strategy 98

MediaBoom

AUGUST 8, 2023

In a 2022 industry worth over $7 trillion , digital marketing strategies present a revolutionizing method for real estate agents to sustain a robust internet footprint, attract the appropriate clientele, and remain significant — despite the existence of 3 million active realty licenses within the United States. How does it work?

Real Estate 98

Real Estate Digital Marketing Marketing Market 98

MediaBoom

APRIL 22, 2023

Digital marketing helps all types of companies reach new customers. If you have a strong strategy, prospective clients will go from never having heard of you to reaching out to you, all because they found you online. The hard part is developing your marketing strategies for family law. Strategy is crucial here.

Digital Marketing 97

Digital Marketing Marketing Market Business 97