STAAH

JUNE 17, 2025

It’s the final destination for your digital marketing efforts and the moment of truth for a potential guest. The right offer can tip the scales and turn hesitation into confirmation. 2) The Role of Your Booking Engine in the Direct Booking Journey Your booking engine is the beating heart of your direct booking strategy.

Cancellation 74

Cancellation OTA Events Upsell 74

MediaBoom

JULY 25, 2023

Banks and financial institutions can review metrics as their marketing campaigns go live to ensure they reach the right audience and achieve their desired benchmarks. The Benefits of Marketing for Financial Service Providers Financial services marketing is advantageous for banks and financial institutions in many ways.

Services 88

Services Marketing Market Digital Marketing 88

Hotelier Magazine

SEPTEMBER 12, 2023

By Diego Gomila Artificial Intelligence (AI) has been steadily weaving its way through digital marketing for some time now, from analytics and measurement to chatbots. But while there’s been plenty of excitement around generative AI and ChatGPT, AI has already moved into the wider market.

Digital Marketing 52

Digital Marketing Scale Email Marketing Market 52

MediaBoom

JULY 19, 2023

Construction marketing is a must, as digital marketing resource WebFX reports that seven million people per month will use Google to search for contractors. What is marketing for construction companies? Marketing services can assist construction businesses in achieving their goals.

Construction 70

Construction Marketing Strategy Marketing Market 70

Social Tables

OCTOBER 16, 2018

Founded in 2011 in Washington, DC, Social Tables offers the world’s largest database of to-scale function space with 4 billion square feet available through its search engine. The Cvent Hospitality Cloud partners with hotels and venues to help them drive group and corporate travel business.

Events 89

Events Services Management Sales 89

MediaBoom

MARCH 6, 2024

Download Our Latest Whitepaper The Ultimate Guide to Luxury Digital Marketing Receive your FREE copy of “The Ultimate Guide to Digital Marketing for Luxury Brands,” to get insights into marketing your high-end products and services for increased sales. Personalization is a requirement of email marketing.

Marketing 95

Marketing Market Hotels Marketing Strategy 95

Hotelier Magazine

JULY 11, 2023

Artificial intelligence (AI) has been steadily weaving its way through digital marketing for a while now, from analytics and measurement to chat bots. But while there has been plenty of excitement around generative AI and ChatGPT, AI has already moved into the wider market.

Digital Marketing 40

Digital Marketing Scale Market Marketing 40

MediaBoom

OCTOBER 11, 2023

Both of these digital marketing tools have pros and cons. Algorithm Changes Digital marketing is an ever-evolving landscape that should be consistently monitored or updated. Thankfully, a digital marketing agency with experts in SEO vs. PPC can help your business succeed. Ready to dive into a PPC strategy?

Marketing Strategy 86

Marketing Strategy Digital Marketing ROI Market 86

TravelNet

MARCH 19, 2025

Optimization, especially in your tech stack, can happen much faster at a smaller scale. Plus, each successfully delivered email improves the chances of them seeing the next one. In a world where 20% is a pretty good open rate, that makes about 1 in 5 emails will actually get read. Two to four emails per month is about right.

Market 52

Market Marketing Shopping Operations 52

gcommerce

SEPTEMBER 18, 2024

So you might think, “How is this relevant to hotel marketing?” Example #1 - The rise of voice search Over the years in digital marketing, we’ve been faced with a few highly memorable changes in our space. Frankly, as a digital marketer, it was exciting and incredibly exhausting to keep up. More to come soon!

Digital Marketing 52

Digital Marketing Hotels Consumer Marketing 52

Cloudbeds

MARCH 15, 2023

You own guest data which can be used for pre-arrival communication and post-stay remarketing efforts Challenges: Direct bookings require strong digital marketing skills or the services of a hotel marketing expert to keep costs low compared to other channels. Also, if you don’t have one, consider launching a loyalty program.

OTA 98

OTA Revenue Sales Travel 98

MediaBoom

JULY 12, 2023

Utilize Email Marketing Email marketing is a highly effective form of lead generation when you already know who your target audience is. A carefully crafted email marketing campaign can help spread the word about your real estate business, increase brand awareness, and drive more traffic to your website.

Real Estate 88

Real Estate Sales Business Events 88

MediaBoom

NOVEMBER 14, 2023

Skillfully leveraging content marketing and social media ensures robust communication channels. No matter your business’s scale or type, if you’re contemplating integrating digital marketing strategies into your B2B sales development, this guide serves as a practical starting point.

B2B 89

B2B Business Sales Marketing Strategy 89

MediaBoom

MARCH 22, 2023

Unfortunately, the traditional link-building schematic of identifying link opportunities and reaching out to potential link posters doesn’t work well at scale. See the case study here 6 Other Important Digital Marketing Services 1.

Digital Marketing 52

Digital Marketing Marketing Market Business 52

gcommerce

MAY 3, 2024

Secondly, the acquisition of first-party data through direct bookings enables hotels to enhance their email marketing efforts, refine guest profiling, craft tailored messaging, and optimize their advertising strategy. Now, how can metasearch help you achieve this shift?

Minimum Length of Stay 52

Minimum Length of Stay Marketing Market Email Marketing 52

MediaBoom

MAY 18, 2023

Learn how you can maximize your business through chatbots and marketing! What is Chatbot Marketing? Chatbot Marketing is a digital marketing strategy that uses chatbots, which are computer programs designed to mimic human conversation, interact with customers, and automate customer service, sales, and support.

Business 52

Business Marketing Market Marketing Strategy 52

SiteMinder

SEPTEMBER 6, 2023

This level of transparency can tip the scales in your favour when guests are making their final booking decision. Competitive advantage In a saturated market, a virtual tour can set your hotel apart from competitors who only offer static images or text descriptions.

Hotels 52

Hotels Marketing Market Email Marketing 52

MediaBoom

APRIL 2, 2024

Email Marketing for Luxury Real Estate It never fails to surprise us how few luxury real estate professionals take advantage of email marketing, especially since there’s a 46% open rate for all segmented emails in the real estate industry and a conversion rate that is 100 times greater than posts on social media.

Real Estate 52

Real Estate Marketing Market Marketing Strategy 52

gcommerce

JANUARY 13, 2025

Creative tools : TikToks Creator Marketplace is a valuable resource for connecting with influencers, while AI tools can help scale your content and optimize performance. Partnering with them allows your brand to tap into their audience and establish credibility in an authentic way. Need help getting started with TikTok ads ?

Branding 52

Branding Events Email Marketing Scale 52

MediaBoom

MAY 2, 2025

Hospitality email marketing is one of the most effective tools for growing direct bookings, strengthening guest loyalty, and increasing revenuewithout relying on third-party platforms. With the global hospitality industry reaching a market size of over $4.6 With the global hospitality industry reaching a market size of over $4.6

Email Marketing 52

Email Marketing Marketing Strategy Marketing Market 52