Amadeus Hospitality
APRIL 5, 2024
Google’s change has no impact on the model used by Amadeus’ metasearch customers running Amadeus Metasearch Demand Services on a Cost Per Acquisition (CPA) or Cost per Click (CPC) basis. Furthermore, the Amadeus metasearch program is fully integrated into iHotelier.
MediaBoom
APRIL 24, 2024
Number of Sales Per Month – You’ll have an estimate of the number of units you will sell each month as a direct result of your ad campaigns. In this context, a “unit” can be a widget or a service. If you manage them internally, factor in the salary and overhead costs of your dedicated staff.
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Travelboom Marketing
MARCH 21, 2024
We’ve detailed the most profitable marketing channels for hotels to help you reduce costs, improve performance and increase your bottom line. Profitable Marketing Channels for Hotels CPC Marketing for Hotels Cost-per-click advertising can attract and retain customers , as well as introduce your brand to a new audience.
Social Hospitality
MARCH 27, 2023
Implement keyword research Keyword research lets you pinpoint the popular words and phrases your target audience uses while searching for products or services they need. Use Amazon’s cost-per-click (CPC) model Amazon’s CPC model allows you to control your costs by setting a maximum bid for each click on your ad.
SiteMinder
DECEMBER 3, 2023
Holiday bookings refer to the reservations made by individuals or groups for accommodation, travel, and other related services during their vacation period. The report flagged the hotel industry as an example of a sector working to leverage technology to help provide a more premium service. What are holiday bookings?
Travelboom Marketing
MAY 24, 2024
Identifying Demand Patterns Anticipating demand using historical data helps hoteliers predict costs and resource needs. When you see seasonal peaks and annual events affecting occupancy rates and reservation types, then you can adjust room pricing, add-on services, and staffing to achieve the most efficient, profitable combination.
MediaBoom
OCTOBER 20, 2023
Startups and businesses on a tight budget must especially use management services. PPC management is overseeing ad spending on pay per click campaigns to control costs and optimize the campaign for max efficiency. PPC Management Case Study #1 – Armazem Mediaboom’s trusted PPC services can pay back dividends.
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