Hotelogix

JANUARY 12, 2025

In this guide, we’ll share simple strategies to help your hotel grow and start earning revenue. Website: Your Digital Storefront Your hotel’s website is the first step in building your brand’s presence. Instead, start with 3–5 well-chosen OTAs that cater to your target market and region.

OTA 52

OTA Hotels Travel Services 52

Hotel Business

MAY 6, 2025

Under the terms of the agreement, Caliber Hospitality Development (CHD) will receive exclusive development rights for future development of Hyatt Studios hotels in target market areas within Arizona, Colorado, Nevada, Texas and Louisiana. markets appeared first on hotelbusiness.com.

Marketing 64

Marketing Market Real Estate Construction 64

Hotelogix

APRIL 24, 2025

When thoughtfully designed and effectively managed, a loyalty program can directly boost revenue, enhance guest satisfaction , and strengthen your hotel’s brand. Even amenities like paid early check-ins , airport transfers, or add-on experiences can be bundled into your loyalty structure to boost overall revenue per guest.

OTA 52

OTA Upsell Hotels Target Marketing 52

Hotel Management

SEPTEMBER 25, 2024

TFE Hotels has signed a multi-property management agreement with New Zealand’s Heritage Hotels, which will see half of the Heritage portfolio refurbished and rebranded under the Adina and Rendezvous brands. As our New Zealand hotels continue to forecast robust revenue growth for the year ahead.”

Global Distribution System 280

Global Distribution System Target Marketing Hotels Forecasting 280

STAAH

MAY 28, 2024

In the competitive world of hospitality, maximizing revenue from room bookings alone is no longer sufficient for sustaining growth and profitability. With market dynamics constantly evolving, hotels must explore and innovate beyond traditional revenue streams.

Ancillary Revenue 112

Ancillary Revenue Revenue Services Events 112

Hotel Business

AUGUST 11, 2023

has revealed the official name of its new midscale extended-stay brand. Previously referred to as Project MidX Studios when it was announced in June , the brand has been given the name StudioRes. ” The company said it already has 1,800 target markets identified in the U.S. Marriott International Inc. and Canada.

Branding 98

Branding Target Marketing Closing Revenue 98

MediaBoom

AUGUST 6, 2024

A strong hotel brand is the cornerstone of enduring success. In fact, a strong brand can increase revenue by up to 23%. Investing in hotel branding is a strategic decision that can yield substantial returns. A strong hotel brand builds trust, loyalty, and a lasting impression, ultimately driving revenue and market share.

Branding 98

Branding Hotels Services Marketing 98

Intelity

MARCH 8, 2023

Integrating existing casino loyalty programs and in-app gaming into a branded mobile app for your property enhances the guest experience and drives additional revenue When it comes to casino hotel customer retention, casino loyalty programs are key. Enter branded mobile apps. Enter branded mobile apps.

Casinos 90

Casinos Branding Target Marketing Dining 90

SiteMinder

JULY 13, 2024

What is hotel revenue management? Hotel revenue management is the strategic distribution and pricing tactics used to sell perishable room inventory to the right guests at the right time in order to boost revenue growth. What is the primary purpose of revenue management? Revenue management is essential for any hotel today.

Revenue Management 98

Revenue Management Revenue Management OTA 98

Xotels

APRIL 3, 2024

We have written extensively about hotel revenue management strategies and tactics here throughout the years. As strategy is one of the most essential parts of revenue management, we have made a summary of all the top advice from our perspective as a hotel revenue management consulting company.

Revenue Management 76

Revenue Management Revenue Management Ancillary Revenue 76

STAAH

JULY 16, 2024

This blog explores how accommodation providers can transform reviews into revenue by utilizing social media to drive direct bookings. By effectively leveraging guest reviews and social media, you can attract more direct bookings, increase your revenue, and build lasting guest loyalty. Why Guest Reviews and Social Media Matter?

Revenue 113

Revenue Target Marketing Email Marketing Events 113

Inn Quest

MARCH 2, 2023

In this blog post, we will be discussing six essential steps to successful hotel management: Successfully manage their properties Increase revenue Provide a positive experience for guests Understand Your Customers The first step to successful hotel management is understanding your customers.

Management 89

Management Target Marketing Marketing Strategy Revenue Management 89

STAAH

AUGUST 1, 2023

A hotel sales strategy is a plan of action designed to increase hotel revenue and bookings. It involves identifying target markets, setting sales goals, and creating a plan to achieve those goals. Here are 6 hotel sales strategies to increase your revenue. This can attract large groups of guests and increase revenue.

Occupancy 98

Occupancy Hotel Sales Revenue Sales 98

Hotelogix

AUGUST 6, 2024

Moving from merely managing hotel revenue to maximizing profit is a critical transformation that ensures your property's long-term success. This shift requires a comprehensive approach integrating cost control, strategic marketing, and top-notch guest services. Run targeted marketing campaigns to attract high-value guests.

Revenue 52

Revenue Management Upsell Target Marketing 52

Hotel Management

SEPTEMBER 24, 2024

AHICE Group President James Wilkinson said the conference will focus on building positive growth in the sector, from improving occupancy and ADR to driving food and beverage revenue. The hotel sector is a major target market for many businesses. L-R Tony Ryan (Trilogy Hotels), Luke Moran (LA Co.)

Events 147

Events Hotels Target Marketing Accommodation 147

Social Hospitality

MARCH 27, 2023

They allow brands to reach potential customers on the world’s largest online marketplace. Sponsored Products, Sponsored Brands, and Sponsored Display ads are some of the various advertising formats that marketers can use to target customers based on their search terms, interests, and behaviors.

Cost Per Click 130

Cost Per Click ROI Target Marketing Market Research 130

MediaBoom

JULY 19, 2023

But what exactly makes luxury travel brands so appealing? Luxury travel brands focus on fostering one-on-one relationships with clients with a greater emphasis on providing superior experiences. What Defines a Luxury Travel Brand When we think of luxury travel , our minds naturally lean toward images of opulence and style.

Branding 74

Branding Travel Services Target Marketing 74

Hotelogix

SEPTEMBER 21, 2022

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Revenue 64

Revenue Branding Target Marketing Hotels 64

SiteMinder

AUGUST 1, 2024

SiteMinder’s platform empowers you to execute your hotel business plan seamlessly and drive revenue growth. Here’s what to include in your executive summary: Hotel concept: Briefly describe your hotel’s unique features, target market, and overall vision.

Business 95

Business Revenue Hotels Occupancy 95

Little Hotelier

FEBRUARY 25, 2024

What is revenue management consulting? Revenue management consulting is specialised expertise that a business can bring in to gain guidance on managing and optimising revenue. An investment in hotel revenue management services is therefore one that can quickly deliver an attributable return.

Revenue Management 52

Revenue Management Revenue Services Management 52

Hotelier Magazine

DECEMBER 17, 2024

This illumination is facilitated with hotel market segmentation, a key component of a viable hotel revenue-management strategy. IHG is a great practitioner of market segmentation, says Tarandeep Singh, regional VP of Commercial, Marketing & Revenue Management, Canada, IHG Hotels & Resorts.

Revenue Management 52

Revenue Management Revenue Marketing Market 52

MediaBoom

AUGUST 1, 2024

How do you make marketing for hospitality and tourism successful? Hospitality and tourism marketing is the strategic process of creating demand and building a strong brand for products and services within the travel industry. Email Marketing This year, global email marketing revenue will hit $12.33

Tourism 105

Tourism Marketing Market Hospitality 105

SiteMinder

SEPTEMBER 22, 2024

Hotels that adopt subscription plans can enjoy several key advantages: Predictable revenue : Subscriptions ensure a steady stream of income, which helps balance cash flow during off-peak seasons. At first I thought it was just a myth that using SiteMinder could boost revenue. Learn more What are the different hotel subscription models?

Hotels 96

Hotels Revenue Services Target Marketing 96

STAAH

AUGUST 29, 2023

To truly drive success, your focus should extend to drawing more visitors to your booking engine through a well-crafted digital marketing strategy. Excellent pictures and descriptions are critical to maintaining your brand on these channels. By leveraging guest interactions, you can build great conversations and create brand advocates.

OTA 104

OTA Email Marketing Marketing Strategy Marketing 104

STAAH

MARCH 19, 2024

They enable personalized experiences, data collection, and targeted marketing efforts. Direct bookings foster brand loyalty and give hotels control over pricing and policies. Direct bookings boost profits by cutting commission fees and allow hotels to build better guest relationships.

Target Marketing 105

Target Marketing Accommodation Marketing Market 105

SiteMinder

AUGUST 29, 2023

It’s not just about erecting a structure; it’s about creating an environment that resonates with the intended brand image and guest expectations. Understanding and controlling hotel operating costs While revenue generation often takes the spotlight, equally crucial is the understanding and control of hotel operating costs.

Revenue 52

Revenue Hotels OTA Operations 52

Hotelier Magazine

JANUARY 24, 2024

By Morag McKenzie Positioned at the top of the upscale select-service segment, Hyatt Place is a global brand with a growth focus on the locations that matter most to Canadian and international business and leisure travellers. Royalty fees are five per cent of Gross Room Revenue (GRR), while the marketing fee is 3.5

Target Marketing 59

Target Marketing Real Estate Branding Marketing 59

MediaBoom

MARCH 29, 2024

With the global luxury travel market poised to rake in $1.48 After all, effective advertising in the luxury travel market is critical in differentiating yourself and driving more leads (and thus customers and revenue). That makes luxury travel advertising on this platform a wise move for your brand.

Travel 98

Travel Target Marketing Digital Marketing Marketing 98

Hotel Business

JANUARY 16, 2024

We are now expanding to other ownership groups while focusing on specific target markets where we have a competitive advantage and that will enable us to generate superior operating performance.” “This strategic move is not just a business decision,” said Howard Wurzak, co-CEO, WHG.

Services 64

Services Management Target Marketing Operations 64

Xotels

APRIL 3, 2024

We have written extensively about hotel revenue management strategies and tactics here throughout the years. As strategy is one of the most essential parts of revenue management, we have made a summary of all the top advice from our perspective as a hotel revenue management consulting company.

Revenue Management 40

Revenue Management Revenue Management Ancillary Revenue 40

Cloudbeds

JUNE 23, 2023

In a world that can not wait, hotel chatbots have become hoteliers’ best allies in providing excellent guest experiences while generating bookings and additional revenue. This approach results in real-time communication between website visitors and your business, building trust in your brand.

Upsell 98

Upsell Services Hotels Target Marketing 98

SiteMinder

APRIL 11, 2024

Medium sized hotel brands can grow a significant revenue stream by promoting their Airbnb listings , considering how popular the platform is among travellers. Step 1: Create a cohesive Airbnb brand presence Establishing a cohesive brand presence on Airbnb is vital for hotel chains and property managers.

Dining 98

Dining Hotels Average Daily Rate Target Marketing 98

MediaBoom

DECEMBER 11, 2024

Hotel marketing strategies are carefully crafted tactics that hotels use to promote their services, attract guests, and drive bookings. These strategies blend digital trends, like social media engagement and search optimization, with traditional methods to boost visibility and revenue. Ready to make every click count?

Marketing Strategy 98

Marketing Strategy Hotel Marketing Marketing Market 98

Little Hotelier

AUGUST 29, 2023

What is bed and breakfast marketing? Bed and breakfast marketing is a specific approach to marketing your B&B business for attracting potential guests, getting more bookings, and increasing room revenue. Marketing your bed and breakfast is the only way to consistently get bookings and earn revenue.

Marketing 95

Marketing Market Target Marketing Marketing Strategy 95

Xotels

JUNE 2, 2023

While the ideal scenario is to handle everything independently, relying solely on your own revenue management and hotel marketing strategy may not be sufficient. IHG calls it ‘Your Rate by IHG Rewards’ and claims to have increased their digital revenues by 7% and mobile revenues by 32% as a result.

Marketing Strategy 40

Marketing Strategy Hotel Marketing Marketing Market 40

Social Tables

APRIL 17, 2019

Just as importantly, they need to pinpoint the right customers to target with those offerings. Finding your hotel target market group segment is crucial to success, and it all starts with the type of events that your space is best suited for. Hotels and other venues have to be realistic about the things they can offer well.

Events 149

Events Business Sales Sales Process 149

SiteMinder

SEPTEMBER 26, 2022

There are no rules as to how you choose to segment the market for your hotel in your individual analysis, however there are recurring themes across hotel data providers and revenue tools that are useful to understand. Attracting guests within any market segment is an art that can take many forms.

Hotel Marketing 95

Hotel Marketing Marketing Market Fair Share 95