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10 Digital Marketing Mistakes Hotels Often Make (and How to Fix Them)

STAAH

Not Leveraging Hyper-Personalization Personalized marketing is no longer optional, it’s expected. A study by Epsilon found that 80% of consumers are more likely to book with brands that offer personalized experiences. This leads to irrelevant marketing campaigns and missed revenue opportunities.

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Hospitality Content Marketing – Proven Strategies for Success

MediaBoom

This evolution highlights the urgency for hospitality brands to adopt innovative strategies like hospitality content marketing , which involves creating and distributing valuable, engaging content to connect with travelers at every stage of their journey. However, global competition adds another layer of complexity.

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2025 Hotel Marketing: Top Hospitality Digital Marketing Trends

Social Hospitality

What Are the Latest Digital Marketing Trends for Hotels in 2025? In 2025, social media marketing and Google Ads are crucial components of hotel marketing strategies. By using advanced bidding strategies, they can increase visibility when guests are ready to book.

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Reclaim lost revenue: How hotel retargeting ads capture direct bookings 

Cloudbeds

A key component of a hotels digital strategy, retargeting ads, re-engage high-intent travelers who have already expressed interest in your property. This enables marketing teams to recoup revenue lost from cart abandonment and increase direct bookings. FREE REPORT Discover regional OTA trends and other booking data.

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The Hotelier’s Guide to Not Getting Cancelled Online

BCV

But if your social inbox sits unanswered for hours—or worse, days—you’re telling your next-gen guests exactly what to expect from their stay: delay, disconnection, and a brand that’s asleep at the wheel. They’re booking brands, not rooms. Gen Z spends—with intention. The rooftop views that scream luxury. And often, permanently.

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What is CTV advertising and why does your hotel need it?

gcommerce

In the rapidly evolving landscape of hotel digital marketing, Connected TV (CTV) advertising has emerged as a powerful tool for hotels aiming to enhance their brand visibility and attract discerning travelers. So, what are some of the benefits of using CTV ads for hotels, and how do you know if its right for your brand?

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PM Hotel Group promotes Joe Del Guidice, seven others

Hotel Business

With these recent openings for the lifestyle division, the company has expanded its overall portfolio, which includes both branded and independent properties, to 92 hotels. She will oversee revenue strategy and teams across all branded and independent properties, leveraging data and expertise to drive topline growth and profitability.