MediaBoom

FEBRUARY 22, 2024

Luxury marketing isn’t rocket science. At its core, luxury marketing is a specialized target approach for high-end goods and services aimed at affluent consumers seeking a sense of exclusivity. So, how can you compete with the top brands in the affluent market and stay ahead of the competition? Well, not exactly.

Branding 98

Branding Market Marketing Digital Marketing 98

Hotel Management

APRIL 20, 2023

“Since opening on the Gold Coast, our afternoon tea has become beloved by both locals and travellers, and as a true nod to The Langham’s British heritage, is one of our most popular attractions for guests,” said The Langham, Gold Coast, Director of Sales and Marketing, Nick Clarke.

Dining 147

Dining Shopping Sales Management 147

Hotel Management

DECEMBER 11, 2023

The iconic Adelaide General Post Office (GPO) building will open under the Marriott Hotels brand in mid-2024, following a signing between Marriott International and Greaton Group. The 285-room Adelaide Marriott Hotel will mark the flagship brand’s debut in the state, joining Marriott Hotels in Brisbane, Melbourne and Sydney.

Branding 130

Branding Dining Closing Events 130

Hotel Management

APRIL 15, 2024

“We’re delighted to be bringing our Holiday Inn and Suites brand to the Sunshine Coast and thrilled to be partnering with Felix Capital on this exciting hotel in Caloundra,” said IHG Hotels and Resorts Director of Development, Australasia and Pacific, Cameron Burke. “As We are proud to be making our mark in Caloundra,” he said.

Dining 278

Dining Hotels Branding Pipeline 278

Hospitality Net

MAY 26, 2023

Hyatt Hotels Corporation (NYSE: H) announced the continued expansion of the Hyatt Regency brand in the U.S. Both hotels debuted this month and feature contemporary design, versatile indoor and outdoor meeting and event space, more than 200 modern guestrooms, and regionally inspired onsite dining options.

Branding 168

Branding Intent Dining Events 168

Hotel Management

MARCH 14, 2024

At Pan Pacific Hotels Group, we remain focused on establishing the brand as a trusted global hospitality group. To achieve this, we are committed to growing our three brands – Pan Pacific, Parkroyal Collection and Parkroyal – as well as building our digital capabilities to meet the demands of modern travellers and guests.

Branding 130

Branding Accommodation Hotels Tourism 130

gcommerce

MAY 28, 2024

Every year, the marketing industry eagerly awaits Google Marketing Live, Google’s annual event to showcase what’s new in the world of Google advertising. Discover our key takeaways from Google Marketing Live 2024 below. Discover our key takeaways from Google Marketing Live 2024 below.

Market 102

Market Marketing Consumer Intent 102

MediaBoom

APRIL 11, 2024

In a world of ever-evolving marketing trends, email remains a powerful tool for luxury brands. Email marketing for luxury brands is a strategic tool to enhance brand prestige, deeply engage affluent customers, and increase sales. We’ll then explore the significant advantages of luxury email marketing.

Email Marketing 52

Email Marketing Branding Market Marketing 52

Hotel Business

MARCH 26, 2024

IHG Hotels & Resorts has revealed new prototype options for its three suites brands: Staybridge Suites , Candlewood Suites and Atwell Suites. The post IHG intros new suites prototypes for three brands appeared first on hotelbusiness.com. An additional slimmer room bay option (12-ft., versus 16-ft., and Canada, IHG.

Branding 105

Branding Dining Market Marketing 105

Travelboom Marketing

MARCH 11, 2024

Connecting with potential guests using immersive, experiential advertising can build a hotel’s brand recognition and customer base. An accomplished experiential marketing agency knows how to push the boundaries of traditional advertising to generate brand awareness and customer loyalty using creative, innovative services.

Market 98

Market Marketing Events Hotels 98

Boutique Hotel News

MAY 3, 2023

UAE: Emirati hotel brand Rove Hotels has ventured into branded residential housing and serviced residences by introducing Rove Home. While Aljada is the brand’s first location, Rove is targeting the construction of more Rove Home properties in the future.

Branding 52

Branding Market Marketing Retail 52

Boutique Hotel News

MAY 3, 2023

UAE: Emirati hotel brand Rove Hotels has ventured into branded residential housing and serviced residences by introducing Rove Home. While Aljada is the brand’s first location, Rove is targeting the construction of more Rove Home properties in the future.

Branding 52

Branding Market Marketing Retail 52

Hotel Designs

MAY 13, 2024

Hotel Designs Arabella Beach Hotel – IHG opens its first collection brand in Kuwait Arabella Beach Hotel – IHG opens its first collection brand in Kuwait IHG has introduced its first collection brand to Kuwait as Arabella Beach Hotel Kuwait, Vignette Collection.

Branding 105

Branding Resorts Hotels Shopping 105

Hotel Management

JULY 9, 2023

Among the latest in a string of impressive marketing moves by the team behind the highly anticipated Barbie movie was the recent arrival of an entirely pink mansion in Malibu in the style of the iconic Barbie Dreamhouse, which made headlines globally.

Consumer 130

Consumer Branding Accommodation Hotels 130

Hotel Designs

NOVEMBER 27, 2023

Hotel Designs Grand Hyatt brand set to debut in Utah Grand Hyatt brand set to debut in Utah Slated for late 2024, Grand Hyatt Deer Valley will expand Hyatt’s brand presence in a vibrant resort market… Hyatt has announced the planned expansion of the Grand Hyatt brand in Park City, Utah.

Branding 105

Branding Resorts Intent Retail 105

Hotel Business

APRIL 1, 2024

Hyatt Hotels Corporation has launched the adults-only Hyatt Vivid brand with the opening of Hyatt Vivid Grand Island in Cancun, Mexico. The newest resort in Hyatt’s Inclusive Collection marks the continued growth of Hyatt’s brand footprint in Mexico with additional openings to follow later this year. and Ennea Beach Club.

Branding 64

Branding Resorts Dining Services 64

STAAH

MAY 7, 2024

In this regard, having a solid marketing mix in place is crucial. This flexibility allows you to meet guests’ expectations while ensuring your prices remain competitive in today’s digital market. Establishing a marketing database through guest sign-ups enables personalized communication.

Market 84

Market Marketing Occupancy Digital Marketing 84

Hotel Business

APRIL 19, 2024

The hotel, which is currently undergoing an extensive renovation, is expected to join the JdV by Hyatt brand in mid-2024, following additional property-wide upgrades. The hotel will begin participating in World of Hyatt when it joins the JdV by Hyatt brand.

Branding 59

Branding Hotels Dining Operations 59

MediaBoom

FEBRUARY 26, 2024

In the sphere of the high-end market, understanding and utilizing all those words associated with luxury brands is crucial. Yet, the right ensemble of words — a carefully curated array of letters — can be the key to unlocking an exclusive and discerning market. Why does this matter?

Branding 98

Branding Market Marketing Digital Marketing 98

Hotel Management

APRIL 2, 2024

This growth of our brand across Australia is delivering a strong base for a future expansion of Crystalbrook Collection into overseas markets.”

Retail 276

Retail Dining Construction Hotels 276

Hotel Management

MARCH 5, 2024

Radisson Hotel Group is set introduce its Radisson Red brand to Auckland next year in the form of a purpose-built 322-key hotel in the CBD. Auckland is fast becoming one of New Zealand’s top tourist destinations renowned for its multiculturalism and culinary influences, making it an ideal and thriving market to launch the Radisson Red brand.”

Real Estate 278

Real Estate Retail Hotels Branding 278

Social Hospitality

JUNE 28, 2023

In the ever-evolving world of restaurants, establishing effective marketing strategies is an important stepping stone to success. Whether you’re a new restaurant or a well-established entity, it’s crucial to keep your marketing as fresh as your food. There are plenty of tried-and-tested restaurant marketing strategies.

Marketing Strategy 130

Marketing Strategy Market Marketing Email Marketing 130

MediaBoom

APRIL 29, 2024

Real estate email marketing ideas are effective for maximizing your ROI. After all, Fit Small Business reports that email marketing ROI for real estate businesses is $36 per $1 spent going into 2024. Why else should you use email marketing for real estate? percent and click-through rates 1.27 percent and click-through rates 1.27

Real Estate 97

Real Estate Email Marketing Market Marketing 97

Hotel Designs

NOVEMBER 6, 2023

Hotel Designs Marriott to debut two luxury brands in Vietnam Marriott to debut two luxury brands in Vietnam Marriott International will expand its luxury portfolio in Vietnam with the signings of JW Marriott, the Luxury Collection and Ritz-Carlton Reserve Resorts.

Branding 111

Branding Resorts Events Closing 111

Hotel Business

NOVEMBER 22, 2023

RESET, a new hotel brand, has broken ground on its first property on 180 acres of private desert next to Joshua Tree National Park. This 65-room property will serve as the flagship for the brand cofounded by Ben Uyeda. The post New brand RESET breaks ground appeared first on hotelbusiness.com.

Branding 69

Branding Construction Dining Consumer 69

Hotel Management

JANUARY 8, 2024

In the newly created dual role, Svensson will take charge of operations at W Melbourne whilst also having oversight of all of Marriott’s luxury properties in Australia, including under the The Ritz-Carlton and W Hotel brands. How is the luxury hotel market evolving in Australia? What are guests demanding?

Hotels 277

Hotels Branding Travel Pipeline 277

MediaBoom

MARCH 4, 2024

Developing a luxury branding strategy it’s not easy and requires meticulous planning and execution You’re targeting a very specific audience , asking them to make a significant investment into something that might not be a necessity. Repeat that exercise with almost every luxury brand, and you’ll find the same results.

Branding 98

Branding Digital Marketing Consumer Market 98

Hospitality Net

MARCH 21, 2024

The partnership brings to life the ‘IHG Explorer’, a branded aircraft featuring bespoke business class dining options, amplified member benefits and a creative co-branded safety video.

Travel 100

Travel Dining Tourism Branding 100

Inn Quest

MAY 9, 2023

Email marketing has become an increasingly important tool for hotels to promote their services and attract customers. With the ability to reach potential customers directly and effectively, email marketing can be an essential part of any hotel’s marketing strategy.

Email Marketing 88

Email Marketing Market Marketing Hotels 88

MediaBoom

MARCH 14, 2024

Marketing strategies in the hotel sector are designed to enhance brand visibility and broaden reach. Through professional photography and thoughtful design, you can showcase the unique features of your accomodation, from luxurious rooms to exquisite dining options. Let Mediaboom guide you. Schedule Your Free Consultation 3.

Digital Marketing 93

Digital Marketing Services Market Marketing 93

MediaBoom

MARCH 6, 2024

Are you using content marketing for hotels? Marketing resource HubSpot reports that only 29 percent of marketers in 2024 rely on this source of traffic acquisition, an alarmingly low number. What exactly does hotel content marketing entail, and what tactics go into a successful campaign?

Market 98

Market Marketing Hotels Marketing Strategy 98

Hotel Business

JANUARY 22, 2024

Wyndham Hotels & Resorts and sbe , the privately held leading international lifestyle hospitality group that develops, manages and operates hotels, restaurants, lounges and nightclubs, have launched a new smart lifestyle conversion brand under the working title Project HQ Hotels & Residences.

Branding 59

Branding Consumer Dining Sales 59

eHotelier

OCTOBER 1, 2023

Acurio International, leading global Peruvian restaurant group by culinary luminary Chef Gastón Acurio, is proud to announce the appointment of Rick Tomich as its new Chief Marketing Officer.

Market 52

Market Marketing Dining Branding 52

Hotel Management

APRIL 18, 2023

L a Vie Hotels and Resorts has signed an agreement with YOO, the renowned international interior design and lifestyle group, to bring two of their flagship hospitality brands – the upper upscale YOO2 Hotel and luxury By YOO villas to Phuket. The Forest by YOO promises to be the most exciting new development in Patong.

Dining 246

Dining Hotels Resorts Services 246

Social Tables

NOVEMBER 29, 2023

If you’re running an event venue business today, social media must be part of your venue marketing strategy. There’s a lot of noise out there about “venue marketing” and you might feel pressure to step up your social media game. You’re marketing to planners who want to transform your space to fit their needs.

Events 148

Events Market Marketing Branding 148

MediaBoom

JULY 19, 2023

The luxury travel market was valued at a staggering $241.4 But what exactly makes luxury travel brands so appealing? Luxury travel brands focus on fostering one-on-one relationships with clients with a greater emphasis on providing superior experiences. billion in 2022. But it is so much more than that!

Branding 75

Branding Travel Services Target Marketing 75

gcommerce

JULY 31, 2023

Most upscale hotels offer on-site dining options, but only some have a dedicated marketing strategy. Dining brings in extra revenue from guests, locals, and even tourists, so why aren’t marketing campaigns more common for hotel bars and restaurants? Are dining campaigns an underutilized gem?

Cost Per Click 98

Cost Per Click Dining Market Marketing 98