Social Hospitality

JULY 15, 2023

In the fast-paced, highly interconnected world of today, influencer marketing isn’t just a buzzword in the B2C space anymore. It’s making its mark in the B2B arena as well. Let’s unpack seven strategies to leverage influencer marketing in the B2B sector. Let’s take SEO for doctors as an example.

B2B 100

B2B Marketing Market Branding 100

Lure Agency

JULY 18, 2022

Here are some ideas, with a little help from our friend and B2B Copywriter and Marketing Strategist, Linda Melone. Because of an often-longer sales cycle, B2B organizations rely on building relationships. For example, let’s say you’re a B2B software company.

B2B 52

B2B Digital Marketing Market Marketing 52

A Sales Guy

APRIL 10, 2013

Is your target market sensitive to capital expenses? WITCE Wednesdays accounting for sales B2B Sales b2b sales insights Business acumen Sales Acumen' WITCE (What is the Customer Experience) Capital Expense vs Operation Expense Questions. Is what your selling a capital expense or a operating expense?

Operations 106

Operations B2B Sales Shopping 106

STAAH

OCTOBER 22, 2024

Whether through corporate gifting, special packages, or targeted marketing, there are numerous ways to keep voucher sales flowing throughout the year. Why this works: It opens up a lucrative business-to-business (B2B) market, bringing in substantial sales from corporate customers.

Sales 105

Sales Consumer Target Marketing Email Marketing 105

Lure Agency

NOVEMBER 16, 2022

When it comes to understanding your customers, market research is essential to the success of any business, no matter if it’s market research for B2B or B2C. ” To understand your target customer, you must understand market and customer research. .” Identify your target market.

Market Research 52

Market Research B2B Target Marketing Marketing Strategy 52

MediaBoom

APRIL 11, 2023

According to stats from digital marketing company WebFX, 96 percent of B2B businesses are on LinkedIn , 89 percent use account-based marketing, 86 percent of B2B businesses use their website for marketing, and 56 percent use digital marketing. This post spotlights the best in B2B website design.

Digital Marketing 98

Digital Marketing Marketing Market B2B 98

MediaBoom

MARCH 29, 2024

Discover who your target market should be when creating travel ads for luxury audiences and what elements the ads require. Target Audience for Luxury Travel With so many luxury travel ad ideas, the gears should be turning in your head about how to proceed with yours.

Travel 98

Travel Target Marketing Digital Marketing Marketing 98