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FEBRUARY 26, 2024

In the highly competitive world of online hospitality, mastering the art of OTA listings is not just an advantage—it's a necessity. With most travelers making their accommodation decisions based on OTA rankings and reviews, understanding how to climb these ranks and convert interest into bookings is the key to success.

OTA 98

OTA Accommodation Travel Hospitality 98

Inn Quest

OCTOBER 11, 2023

When it comes to planning a trip, choosing the right online travel agency (OTA) can make all the difference. In 2023, the US market is bustling with various online travel agencies, each offering unique features and services for travelers. For travelers seeking informed decisions, Tripadvisor is a highly valuable resource.

OTA 88

OTA Travel Cancellation Accommodation 88

STAAH

JUNE 11, 2024

Finding the right balance between OTAs and direct bookings is a crucial strategy for hotels and accommodation providers for success. On one side, you have OTAs (online travel agents) that are vital distribution partners to liquidate unsold inventory and put heads in beds. This dominance comes at a cost.

OTA 109

OTA Shopping Occupancy Overbooking 109

Demand Calendar

NOVEMBER 4, 2024

The most significant inflection point in recent history was the rise of online travel agencies (OTAs). The advent of the Internet revolutionized how travelers booked accommodations, shifting power away from hotels and dramatically increasing customer acquisition costs.

OTA 98

OTA Hospitality Accommodation Business 98

STAAH

JANUARY 5, 2025

The data also reveals OTA dominance and influence at every stage of trip planning and booking thanks to their unmatched reach and budgets. However, a diversified distribution strategy is apparent looking at the mix of types of OTAs as well as global distribution systems, websites and wholesalers being relied on for online bookings.

Global Distribution System 109

Global Distribution System OTA Hotels Revenue 109

STAAH

JUNE 10, 2025

Why Hotel Packages Work When travellers book accommodation, they’re often looking for more than just a bed. In today’s competitive travel market, bundling your offerings into creative packages isn’t just a nice touch, it’s a business strategy. Travel Packages: Go Beyond the Room Want to take it a step further?

OTA 83

OTA Hotels Travel Cancellation 83

Hotelogix

DECEMBER 7, 2023

The advent of Online Travel Agencies (OTAs) has revolutionized the hospitality sector. To be very precise, it has shaped the way guests book their accommodations at hotels. It allows travellers to compare rates and services of multiple properties.   Why should you partner with OTAs?

OTA 107

OTA Overbooking ROI Hotels 107

eHotelier

JUNE 24, 2025

Travel buyers are looking to embrace more flexible rate strategies, modernize request-for-proposal (RFP) processes and adapt to the expectations of a next-generation workforce—all while navigating rising costs and persistent program gaps. Suppliers Research Podcast Careers Events All Insights Podcasts eLearning Tech.Ex

Management 52

Management Travel Global Distribution System Business 52

Hotel Speak

JANUARY 25, 2024

The battle for direct bookings has entered a new phase as online travel agents (OTAs) ramp up efforts to establish ownership of hotel guests and their booking journeys, a new report from hospitality technology specialist SHR Group reveals. The impact on Metasearch is even more stark, more than doubling from $0.21 to $0.48 (up 128.6%).

OTA 110

OTA Cost Per Click Hotels Cancellation 110

STAAH

JUNE 5, 2025

Booking Engine Update SwiftBook – Pay Later SwiftBook – Flexible Fees SwiftBook – Abandoned Cart Re-Targeting InstantSite Update Horizontal Calendar in Accommodation Pages & Calendar Widget Channels New OTA Integrations Booking Engine Update 1) SwiftBook – Pay Later Whats new?

B2B 79

B2B OTA Accommodation Revenue 79

Cloudbeds

FEBRUARY 14, 2025

While traditionally defined by location, brand, and amenities, todays compsets are increasingly segmented by booking behaviors and traveler demographics. The second era of compsets started when the internet brought online travel agencies (OTAs) and online bookings, making competition more dynamic.

Hotels 94

Hotels Revenue Management Occupancy OTA 94

STAAH

OCTOBER 3, 2023

Such as STAAH MAX Channel Manage r integrates between STAAH and Booking.com enabling accommodation providers to update all their rate plans from their STAAH channel manager. Channel Managers connect to hundreds of OTAs, allowing you to reach more people through one platform. Greater market reach.

Accommodation 104

Accommodation Management Global Distribution System OTA 104

STAAH

MAY 4, 2025

Organic reach was low and whilst the online travel agents (OTAs) helped distribute the prestigious property to targeted countries, it came at a cost a high one. There was a need to reduce the dependency on OTAs and enhance revenue by increasing direct revenue through The Komus website.

Revenue 79

Revenue OTA Shopping Occupancy 79

Hotel Business

FEBRUARY 22, 2023

SiteMinder’s new Hotel Booking Trends report, a hotel commerce data analysis of more than 36,000 hotels and 450+ connected booking integrations, has revealed travelers booked their trips on average eight days earlier, and canceled their bookings 17% less year-on-year in 2022, despite a 24% increase in the average daily hotel room rate.

Travel 102

Travel Average Length of Stay Average Daily Rate Cancellation 102

TravelNet

JULY 20, 2023

Listing your short-term rentals on Online Travel Agencies (OTAs) can amplify your visibility and attract potential guests, a phenomenon known as the Billboard Effect. As customers come to OTAs with specific desires, it’s crucial for hosts to meet and even exceed the expectations of prospective guests.

OTA 98

OTA Cancellation Branding Shopping 98

Cloudbeds

NOVEMBER 24, 2024

With the right technology, these contactless experiences can not only enhance guest satisfaction , making it easier for travelers to get what they need, but also streamline internal workflows, making day-to-day hotel operations effortless for teams. Discovery Guests expect to be able to book a hotel stay without having to pick up the phone.

Upsell 98

Upsell Services Accommodation Operations 98

Social Hospitality

MAY 8, 2025

To remain competitive, hotels must adapt to the evolving expectations of tech-savvy travelers, who are increasingly demanding personalized guest experiences. Influencer marketing is shifting toward micro and nano influencers , who speak to smaller but more engaged travel communities, often with better results.

Digital Marketing 130

Digital Marketing Hotel Marketing Market Marketing 130

SiteMinder

OCTOBER 23, 2023

SiteMinder’s Changing Traveller Report 2023 shines a spotlight on the most critical challenges the accommodation industry is facing when it comes to satisfying guest expectations. The product of 10,000 traveller interviews across 12 markets globally, it’s the largest consumer research on accommodation conducted anywhere in the world.

Travel 105

Travel Accommodation OTA Hotels 105

Hotel Business

FEBRUARY 5, 2024

Hospitality management platform Cloudbeds has revealed rankings of the highest revenue-generating Online Travel Agencies (OTAs) worldwide, as well as by various countries and regions, with Booking.com coming out on top. The post Cloudbeds: Booking.com top revenue-generating OTA for indies appeared first on hotelbusiness.com.

OTA 64

OTA Revenue Motels Travel 64

eZee Absolute

DECEMBER 22, 2024

In this blog, well explore how hoteliers in India, especially in nearby cities like Varanasi, Gorakhpur, Chitrakoot, Lucknow, and Ayodhya, can prepare to accommodate the surge in travelers and capitalize on this once-in-a-lifetime event. During the 2013 Maha Kumbh, the event generated approximately 12,000 crore ($1.45

Overbooking 52

Overbooking Accommodation Events Revenue 52

STAAH

MARCH 18, 2025

Did you know that over 80% of travelers read reviews before booking a hotel? Platforms like Google , TripAdvisor, and Facebook are among the top sources guests rely on to assess accommodations. TripAdvisor A key platform for travelers seeking in-depth hospitality insights, rankings, and guest reviews.

Management 80

Management OTA Construction Hotels 80

The Hotels Network Blog

JUNE 3, 2024

There are dozens of ways for travelers to book accommodations. From online travel agencies (OTAs) and metasearch engines to a hotel’s website and social media channels.

OTA 98

OTA Accommodation Travel Hotel Marketing 98

SiteMinder

OCTOBER 19, 2022

As dynamic travellers evolve, their changing behaviours and preferences are having very real impacts on the hoteliers seeking to attract and engage them. But what do SiteMinder’s global traveller trends mean specifically for hotel groups and chains, and how have the needs of their guests evolved?

Travel 98

Travel Accommodation Hotels Consumer 98

Hotel Business

MARCH 6, 2023

OTA Insight has launched Rate Insight+, a solution that gives hoteliers a complete view of their competitive landscape by combining hotel and short-term rental data in a single platform. ” The post OTA Insight launches Rate Insight+ appeared first on hotelbusiness.com.

OTA 59

OTA Market Share Occupancy Market 59

STAAH

DECEMBER 10, 2024

As more travelers rely on Google to search, plan, and book their trips, its crucial to position your property where it matters most. It simplifies the booking process, allowing travelers to book directly with you while browsing on Google. Visibility is the cornerstone of success in the competitive hospitality industry.

OTA 109

OTA Accommodation Travel Revenue 109

Hotel Business

APRIL 17, 2024

The global distribution system (GDS) continues to perform for independent accommodation providers with reservations up 34.5% on 2019 pre-pandemic levels, according to the Independent Accommodation Insights Report from HotelREZ Hotels & Resorts. The GDS is often—incorrectly—regarded as a relic of travel booking.

Global Distribution System 111

Global Distribution System Accommodation OTA Resorts 111

STAAH

NOVEMBER 18, 2024

The STAAH Max Channel Manager on Oracle Cloud Marketplace helps hotel operators to maximize online distribution by managing room availability and pricing across multiple online travel agencies and direct booking channels from a single platform.

Services 110

Services Revenue Management Business 110

Hotelogix

FEBRUARY 5, 2025

The distinction between business and leisure travel used to be clear. More than 60% of business travelers now add leisure time to their trips showing a big change in travel preferences. Understanding Bleisure Travel Bleisure travel combines work trips with fun activities. Now, this line fades quicker than ever.

Travel 40

Travel OTA Hospitality Business 40

Cloudbeds

DECEMBER 20, 2023

Cloudbeds’ 2023 data finds that OTAs are back and stronger than ever. The annual report dives into the evolving landscape of Online Travel Agencies (OTAs), offering lodging businesses strategic insights to enhance their distribution strategies and maximize revenue in a dynamic travel market.

OTA 52

OTA Travel Revenue Business 52

STAAH

SEPTEMBER 5, 2023

The strategic adoption of channel management technology has become essential for hotels to remain visible to modern travelers. Having a user-friendly website that showcases the accommodations, amenities, and perks can create a compelling narrative. It provides them with insights into the experience they can expect during their stay.

Hospitality 105

Hospitality OTA Global Distribution System Accommodation 105

Little Hotelier

JANUARY 19, 2025

Think of it as the “sticker price” for your accommodation, typically displayed on your website or communicated to guests who book directly. Net rate : This is the rate after subtracting any commissions or fees, often used in negotiations with online travel agencies (OTAs) or corporate bookings. What is rack rate?

Rack Rate 52

Rack Rate OTA Revenue Hotels 52

Hospitality Tech

FEBRUARY 4, 2024

The findings indicate a strong comeback for OTAs, the return of Asian travelers, and a renewed demand for hostels and shared accommodations.

OTA 52

OTA Revenue Accommodation Travel 52

Inn Quest

JUNE 6, 2023

When it comes to the future of online travel agencies (OTAs) and their role in the hospitality industry, there are a few key trends and factors to consider. In this post, let us focus on the reasons that will point toward the predictions and trends that have impacted OTAs.

OTA 52

OTA Hospitality Cancellation Consumer 52

Hotel Business

FEBRUARY 25, 2025

Cloudbeds has formed a strategic partnership with Sabre Corporation to deliver a deeper integration between Cloudbeds PMS and Sabres SynXis Central Reservation System (CRS), offering hotels and accommodation providers a seamless solution for managing distribution, reservations and property operations.

Global Distribution System 59

Global Distribution System OTA Overbooking Pipeline 59

STAAH

JANUARY 10, 2024

Booking.com, Agoda and Expedia are the most popular OTAs in the region. Travellers showed a strong preference to book directly with hotels in 2023, despite OTAs regaining ground. Direct bookings via STAAH SwiftBook stay strong.

OTA 103

OTA Accommodation Revenue Travel 103

Little Hotelier

APRIL 21, 2025

Currently, around 95% of Wawowows guests are domestic travelers, with the remainder being international tourists. Carrying a back-to-nature concept, Wawowows accommodations invite guests to reconnect with nature and themselves. At that time, Wawowow wasnt listed on any online travel agent (OTA) platforms.

Operations 52

Operations OTA Management Consumer 52

gcommerce

JANUARY 7, 2025

Battling OTAs for Direct Business As hospitality digital marketing has progressed, so have the strategies and tactics used by hotels and OTAs to win customers. The newest battlefield is hotel metasearch, and OTAs have committed an outsized portion of their attention and budget to ensure they dominate the field.

OTA 105

OTA Digital Marketing Hotel Marketing Marketing 105