SiteMinder

JANUARY 8, 2025

A bed bank is a business-to-business (B2B) travel provider that connects hotels with travel distributors, such as online travel agencies (OTAs) and tour operators. These rooms are then resold to various travel distributors, such as OTAs, tour operators, and travel agents, who then offer them to end consumers. What is a bed bank?

OTA

STAAH

NOVEMBER 5, 2024

It matters on your OTA listing and it definitely matters on your vouchers and linked promotion materials. Once you’ve created the vouchers, ensure you engage all channels effectively to push up their sales. For instance you can offer exclusive experiences unavailable through standard bookings, such as private dining or VIP amenities.

Revenue

STAAH

JUNE 17, 2025

If they see better rates on online travel agencies (OTAs) , they’ll lose trust and likely bounce. Here are the essentials: a) Rate Comparison Widget Build trust by showing guests how your direct rates compare with OTAs, all in one place. STAAH Tips: STAAH’s RateStalk allows you to display OTA rates alongside your direct price.

Cancellation

Catala Consulting

JULY 28, 2025

OTA Dependency: Paying Too Much for Business You Could Own The Mistake Over-relying on OTAs is one of the most common hotel revenue management mistakes we see. Many hotels see OTAs as an easy source of demand, but 18-25% commission on every booking adds up fast. Run retargeting ads to bring OTA visitors back to your site.

Revenue Management

STAAH

APRIL 29, 2025

GDS and Niche OTA Power b. With consumer behaviours evolving, and the lines between tech platforms, marketing, and operations blurring, a modern strategy goes far beyond just listing rooms on online travel agents (OTAs). Pooled Inventory: Smart Inventory Distribution Forget manually allocating rooms to different OTAs.

Revenue

AskSuite

JULY 22, 2025

Fewer cancellations due to delayed replies OTAs like Expedia value fast response times — and so do travelers. Real-time performance tracking All Expedia chats are monitored on the SLA and Sales Dashboards , allowing managers to track: First reply time Message volume by channel Agent efficiency SLA goal compliance 6.

Services

SiteMinder

JUNE 5, 2025

A hotel commercial strategy is a coordinated business approach that integrates sales, marketing, revenue management and distribution efforts to maximise total hotel revenue. One common element of a hotel commercial strategy is a focus on direct revenue, which cuts out intermediaries like OTAs that can charge significant commission fees.

Hotels

eZee Absolute

JANUARY 27, 2025

Plus, dont forget to promote them through your website, OTAs, and social media platforms well ahead of the festival to drive bookings and create buzz. Flash Sales with Countdown Timers Nothing excites people more than a flash sale with a countdown timer ticking away.

Upsell

SiteMinder

JULY 22, 2025

They knew they would need a presence on both traditional OTAs and channels specialising in snow tourism, and that manually managing this diversity would be unsustainable for a growing chain. Distribution optimisation While the sector average maintains a 70-80% dependency on traditional OTAs, Snö Hotels has managed to reduce it to 50%.

Overbooking

BCV

JULY 21, 2025

You’re either romancing the meticulous trip planner with long-form inspiration and trip guides… Or you’re chasing the impulsive, high-intent booker with flash sales and urgency banners. And if your marketing doesn’t account for both modes of behavior, you’re bleeding direct revenue—right into OTA pockets. Start observing.

Marketing

STAAH

JUNE 16, 2025

With multiple online travel agencies (OTAs) and booking engines in play, keeping track of room availability and pricing manually can lead to errors, double bookings, and missed opportunities. The Channel Manager simplifies the process of connecting to a wide range of online booking platforms, including OTAs, GDS, and direct booking channels.

Revenue

AskSuite

JUNE 27, 2025

In just seven months, the hotel group generated a 17x ROI from direct bookings alone and over $53,000 in group sales opportunities , proving that instant, automated responses drive both guest satisfaction and revenue. Even more impressive, over 54% of guest interactions were handled outside business hours , fully managed by the AI agent.

Services

eHotelier

JULY 29, 2025

With the right tool, you can build automated segments in minutes instead of hours: – Business travellers vs leisure guests – OTA bookers vs direct bookers – First-time guest vs loyal returners From there, you can create tailored automation workflows for each segment — without repeating manual work every time.

Hotels

Hotel News Resource

JULY 23, 2025

Article - Triptease and Revinate Announce Partnership to Increase Direct Bookings - Leading hotel technology providers join forces to help hotels reduce cost of sale, grow revenue and beat OTAs

OTA

SiteMinder

OCTOBER 29, 2024

However, Director of Sales Betti Puji Sulistiyaningsih shared that they previously faced connectivity glitches while using another channel manager. The resort connects to as many as 13 online travel agents (OTAs), uses third-party booking engines, PMSs, the GDS, and other systems.

Resorts

SiteMinder

JULY 14, 2025

Established in 2016, RevenYou is a specialist consultancy firm supporting accommodation businesses across Australia, New Zealand, and the Pacific with revenue management, sales, marketing, and systems integration. Unlocking profit for its clients has become synonymous with the brand over the years. Let’s look at five examples.

Business

Hospitality Today

JULY 15, 2025

Hospitality.today™ Topics Subscribe Topics › Hospitality › Sales & Marketing GenAI is rewriting the travel marketing playbook From search disruption to personalized targeting—how travel marketers can adapt and thrive in the age of AI-powered discovery Jul 16, 2025 GenAI is transforming how travelers plan and book trips.

Marketing

BCV

JULY 21, 2025

Back to OTAs. Luxury Is Confidence, Delivered Digitally In the $300+ ADR tier, your website isn’t just a sales tool—it is the brand experience. In luxury hospitality, getting traffic isn’t the problem. It’s conversion. Every day, high-value travelers browse your site, find your best rooms, then vanish. Where do they go?

OTA

SiteMinder

JULY 20, 2025

Those details back up the promise and set the property apart from the sea of generic listings on OTAs. Brand clarity saves money: With one look and feel across your website, OTAs and confirmation emails, you spend less time fixing mismatched photos, outdated rate descriptions or review complaints that stem from mixed messages.

Branding

STAAH

MARCH 3, 2025

A typically day before STAAH involved making manual reservation updates (name/ date/ rate etc), opening and closing allotment for every online travel agents (OTA) , checking guest reviews on the extranet and checking shopping rates manually. Among the many positives of STAAH are its affordability and customer service.

Revenue Management

Hotel Speak

FEBRUARY 27, 2025

From marketing automation and sales insights to AI-powered guest services, the agents function as on-demand staff, handling tasks with speed and precision. Partner: Lobby) Corporate Sales Agent Analyses business data and recommends corporate sales strategies. What sets the Agent Hub apart is unmatched flexibility.

Hospitality

Hospitality Today

JUNE 23, 2025

Why hotels should care Chase isn’t just trying to replicate the OTA model. Richer content opportunities : With modern booking technology and NDC content capabilities, Chase Travel can support enhanced rate and room descriptions, branded offers, and upsell content—more than some OTAs allow.

Travel

STAAH

JANUARY 5, 2025

The data also reveals OTA dominance and influence at every stage of trip planning and booking thanks to their unmatched reach and budgets. However, a diversified distribution strategy is apparent looking at the mix of types of OTAs as well as global distribution systems, websites and wholesalers being relied on for online bookings.

Global Distribution System

SiteMinder

JULY 20, 2025

Bidding platforms give you a quiet back door to move those vacant rooms, protecting the rates guests see on OTAs while topping up revenue that would otherwise slip away. Members always see at least five per cent lower prices than public OTAs, which helps you drive margin on lean dates.

OTA

AskSuite

JULY 16, 2025

AI agents are powerful revenue enablers and can enhance direct bookings because they operate 24/7, engage website visitors, and take over non-sales tasks. Combined with the convenience of multilingual support and 24/7 availability, AI eliminates booking friction, boosts traveler confidence, and reduces OTA dependence.

Hospitality

Cloudbeds

JANUARY 22, 2025

Improve marketing and distribution Optimize distribution channels to reduce sales commissions. Reevaluate your current contracts with OTAs (online travel agencies), GDSs (Global Distribution System), and other partners and invest in direct marketing strategies.

Revenue

STAAH

JULY 28, 2025

The enhanced guest booking experience has also led to higher consumer engagement across all their online platforms,” said Shoaib Ali – National Sales Head India, STAAH. In just five months, we’ve seen a turnaround in their online bookings and inventory with our systems in place.

Operations

Cloudbeds

FEBRUARY 14, 2025

The second era of compsets started when the internet brought online travel agencies (OTAs) and online bookings, making competition more dynamic. Although hotels used a rate shopping tool to keep track of compset rates automatically across all sales channels, the basic elements of compsets didnt change.

Hotels

eHotelier

JUNE 11, 2025

The system’s integration with the hotel’s existing Point of Sale (POS) ensures that orders are processed quickly and accurately, minimizing errors and enhancing guest satisfaction. This not only streamlines the ordering process but also increases revenue opportunities for hotels by encouraging upselling and cross-selling.

Operations

Hospitality Tech

JUNE 30, 2025

Weve seen what happens when training keeps pace with innovation — sales go up, performance gets sharper, and execution gets faster," says Sam Caucci, CEO and Founder of 1Huddle. Capture more direct bookings : Integration supports commission-free transactions through AI tools, reducing OTA dependence.

Scale

eHotelier

JULY 22, 2025

The platform is designed to reduce OTA dependency, improve revenue performance, and enhance international visibility, while preserving the distinct identity of each member property. Advertisements “ As the expectations of sophisticated travellers evolve, so too must the models that support the hotels serving them.

Revenue Management

Hospitality Tech

JUNE 9, 2025

Broadband supports lower-priority services like general browsing or OTA updates. As President and COO Mr. Jacquez oversees sales, marketing, offer management, and operations for BCN, as well as the Company’s CRM, billing, and business support systems, and corporate IT infrastructure. About the Author Julian Jacquez, Jr.

Hospitality

Amadeus Hospitality

APRIL 8, 2025

Far too often, hotels still operate in silos, where marketing, sales, and revenue teams dont always work together. Theres a tendency to rely on one-off discounts, flash sales, or online travel agencies (OTAs) to fill rooms quickly without building a sustainable demand pipeline.

Revenue

SiteMinder

JULY 17, 2025

By listing your property on Tryp.com, you appear where these younger travellers are already researching trips, without relying solely on the usual OTAs. Because the platform curates packaged itineraries, cancellation volumes stay lower than on bargain-only flash-sale sites. Think room-service brunch or late checkout.

Average Daily Rate

Hotelogix

FEBRUARY 17, 2025

Introduction: The Hidden Revenue Killer for Hotels Did you know that hotels utilizing a mix of OTAs, metasearch engines, and direct booking strategies experience significantly higher revenue growth than those relying on a single channel? The 5 Most Powerful OTAs in the USA (You Can’t Ignore These!) Why use niche OTAs?

OTA

Hotelogix

JANUARY 19, 2025

Online Presence: Pictures That Speak Volumes Your website and OTA listings are your hotel’s digital storefront. Hospitality Net reports that listings with professional photos experience up to 93% higher engagement on OTAs. Done right, email marketing feels less like a sales pitch and more like a thoughtful gesture.

Hotel Marketing

Hospitality Tech

JUNE 5, 2025

Gen AI provides an opportunity for the travel industry to reimagine the discovery and purchasing process for travelers.

Consumer