Bookassist

NOVEMBER 4, 2022

But we also see that there is still a lot to be done in this area when it comes to the Polish market compared to our other markets. But I would say our goal for Poland is to be recognised as the strategic partner for hotels to boost their revenue and (price) distribution strategy and also to support them on a daily basis.

Marketing 52

Marketing Market Management Sales 52

Xotels

AUGUST 15, 2022

Capturing more market share, or penetrating new markets was just not in their mindset. Especially in resort hotel markets, tour operators have for too long influenced hoteliers on how to run their business. Are there any travel agency channels or forums out there that can help you attract these customer target markets?

Marketing 59

Marketing Market Hotels Target Marketing 59

TravelNet

APRIL 25, 2024

Shore up your direct channel: If you’ve been considering a new website , digital marketing strategy , or payment solution , now’s the time. Set your OTA business to autopilot for a while and give your most profitable channel some love. When it picks up again, you’ll be ready. Let’s face it—margins continue to be razor thin.

Marketing 52

Marketing Market Occupancy Business 52

TravelNet

APRIL 25, 2024

Shore up your direct channel: If you’ve been considering a new website , digital marketing strategy , or payment solution , now’s the time. Set your OTA business to autopilot for a while and give your most profitable channel some love. When it picks up again, you’ll be ready. Let’s face it—margins continue to be razor thin.

Marketing 52

Marketing Market Occupancy Business 52

TravelNet

APRIL 25, 2024

Shore up your direct channel: If you’ve been considering a new website , digital marketing strategy , or payment solution , now’s the time. Set your OTA business to autopilot for a while and give your most profitable channel some love. When it picks up again, you’ll be ready. Let’s face it—margins continue to be razor thin.

Marketing 52

Marketing Market Occupancy Business 52

MediaBoom

AUGUST 5, 2024

This guide delves into 11 proven strategies to elevate your hotel’s advertising efforts, helping you capture a larger market share and increase revenue. Social Media Advertising Social media advertising is one of your hotel’s most cost-effective hospitality and tourism marketing strategies.

Display Ads 52

Display Ads Consumer Digital Marketing Hotels 52

MediaBoom

AUGUST 6, 2024

A strong hotel brand builds trust, loyalty, and a lasting impression, ultimately driving revenue and market share. By developing detailed guest personas, you can better understand your target market and make informed decisions about your hotel’s branding and marketing strategies.

Branding 92

Branding Hotels Services Marketing 92

Cloudbeds

SEPTEMBER 18, 2024

Data analytics is the process of examining data sets to search for patterns, draw conclusions, support decision-making, and predict future market trends. For hotels, that involves collecting and analyzing data across various sources, including your hotel website, social media channels, online travel agencies (OTAs), surveys, and more.

Operations 40

Operations Revenue Management Occupancy Revenue 40

Travel Media Group

MARCH 1, 2023

I mean, you think about most of the places that your hotel has data, so your brand, if you’re, if you have a brand or your website OTAs, even places like TripAdvisor, and Google, it’s a lot of static information rates and availability your images from hopefully recent, but probably from a while ago. Jason Lee: A hundred percent.

Hotels 59

Hotels Marketing Market Travel 59

Xotels

APRIL 3, 2024

Market Segmentation: The hotel market is intricately segmented, accommodating diverse customer groups, including groups and promotional segments. This segmentation provides opportunities for targeted pricing and marketing strategies. Always keep an eye on emerging markets.

Revenue Management 52

Revenue Management Revenue Management Forecasting 52

Travel Media Group

JULY 19, 2023

You know, of course they’re booking direct and and that’s what we really want, but we also think that they are booking through more traditional leisure, leisure channels, like OTAs and Triple A. And then obviously every everyone knows their opportunities. Figure out whether it’s time investment, monetary investment.

Hospitality 97

Hospitality Marketing Market Business 97

Xotels

SEPTEMBER 22, 2022

With the recent proliferation of new travel super apps, distribution Goliaths such as Google and Expedia updating their ranking algorithms at a frantic pace, and the seemingly unstoppable growth of metasearch engine traffic, building and executing an effective hotel marketing strategy can seem intimidating. Pick the right CMS for you.

Hotel Marketing 40

Hotel Marketing Marketing Market OTA 40

Little Hotelier

APRIL 14, 2025

Learn more Why small hotels should market to tourists Small hotel owners can no longer rely on listings alone. The level of competition on OTAs is becoming so great that your hotel risks getting lost in the noise, particularly with bigger players simply paying to push their listings up the results page. Technology is your friend here.

Marketing 52

Marketing Market OTA Marketing Strategy 52