Belza

MARCH 3, 2024

Boost Hotel Occupancy Rates with Social Media Engagement A, Comprehensive Study - Hotel Marketing

Occupancy 52

Occupancy Hotel Marketing Hotels Market 52

Refine

JANUARY 27, 2024

Hotel Marketing Strategies Hotel marketing strategies encompass various techniques hotels use to promote their services, facilities, and unique selling points to potential customers. These strategies are crucial for increasing visibility, attracting guests, and fostering loyalty.

Marketing Strategy 52

Marketing Strategy Hotel Marketing Market Marketing 52

Hotel News Resource

MAY 26, 2023

hotel performance produced an incremental gain during the four weeks ending 13 May, a period that falls in between the heavy, summer travel season and earlier year peaks that include solid leisure travel, improved demand from conventions and group bookings, and returning business travel in larger markets.

Occupancy 59

Occupancy Market Marketing Hotel Marketing 59

Hospitality Net

JULY 10, 2023

STR’s global “bubble chart” update as of 17 June 2023 shows that 85% of markets experienced growth in revenue per available room (RevPAR) when compared to 2019. This reflects the same level as the previous update, which marked the largest share of markets with growth since the beginning of the pandemic.

Market 186

Market Marketing Hotel Marketing Occupancy 186

Hotel News Resource

APRIL 17, 2024

In 2023, occupied room nights, as well as total occupancy (83.5%), continued to lag 2019 performance; however, like gaming revenue, the marketÕs ADR ($191.29) and RevPAR ($159.73) for 2023 reached record levels for the second year in a row.

Casinos 45

Casinos Hotel Marketing Market Marketing 45

Hotel News Resource

FEBRUARY 27, 2024

Article - 74% of Global Hotel Markets Increased RevPAR to Start 2024 - Growth was balanced with 64% of markets showing increased occupancy and 70% achieving a higher average daily rate (ADR) than last year.

Average Daily Rate 40

Average Daily Rate Hotel Marketing Market Marketing 40

Cloudbeds

JANUARY 17, 2024

With restrictions to third-party data and new AI tools, lodging operators must familiarize themselves with the different hotel market trends and strategies to stand out from the crowd. Here, we look at how the travel landscape is evolving and the latest trends to shape your marketing strategies this year.

Hotel Marketing 98

Hotel Marketing Market Marketing Hotels 98

Lodging

FEBRUARY 22, 2024

January 2024 Percentage change from January 2023: Occupancy: 51.9 percent) Among the Top 25 Markets, Oahu Island experienced the highest occupancy level (79.0 Markets with the lowest occupancy for the month included Minneapolis (40.7 percent (down 1.7 percent)ADR: $146.33 (up 2.7 percent)RevPAR: $75.99 (up 0.9

Occupancy 182

Occupancy Hotels Market Marketing 182

Hotel News Resource

MARCH 8, 2024

Since 2020, WichitaÕs hotel market has experienced a rebound in occupancy and average rate, supported by strong levels of leisure and commercial travel.

Hotel Marketing 40

Hotel Marketing Market Marketing Construction 40

Hotel News Resource

MARCH 22, 2024

STR's global update as of 9 March 2024 shows that 77% of markets increased revenue per available room (RevPAR) from the comparable period in 2023, which was 4% more than the last update. Occupancy and average daily rate (ADR) were also steadily higher than last year.

Average Daily Rate 45

Average Daily Rate Market Marketing Hotel Marketing 45

Inn Quest

JUNE 13, 2023

When it comes to running a hotel, a well-executed marketing campaign can make all the difference. In this blog post, we will explore the key strategies and tactics for creating a successful hotel marketing campaign that captivates your target audience and delivers tangible results.

Hotel Marketing 56

Hotel Marketing Market Marketing Digital Marketing 56

Travelboom Marketing

NOVEMBER 7, 2023

As we enter the fourth quarter of the year, hotel marketers should outline their goals for 2024. We’ve assembled a complete checklist of everything you need to create your 2024 hotel marketing budget. From marketing to operations to revenue management, your SWOT analysis should evaluate all aspects of your hotel.

Hotel Marketing 96

Hotel Marketing Market Marketing OTA 96

Inn Quest

JULY 10, 2023

Wondering how to map out the perfect hotel market segmentation strategy that keeps your hospitality business ahead of the curve? As markets continue to prioritize brands that cater to individual preferences the best, every business’s success depends on how well it offers personalized experiences to end-users.

Hotel Marketing 52

Hotel Marketing Market Marketing Target Marketing 52

Hotel News Resource

JULY 21, 2023

Since the COVID-19 pandemic, Philadelphia's ADR has fully recovered, but occupancy and RevPAR remain below 2019 levels. The primary factor limiting the recovery is the stagnant commercial and group demand segments.

Market 97

Market Marketing Hotel Marketing Occupancy 97

Lodging

MARCH 22, 2024

Hotel Performance March 10-16, 2024 Percentage change from comparable week in 2023:Occupancy: 66.5 percent) Among the Top 25 Markets, Seattle reported the largest year-over-year increases in occupancy (up 12.7 percent (down 1.4 percent)ADR: $163.21 (down 2.1 percent)RevPAR: $108.51 (down 3.5 percent to 73.0

Occupancy 147

Occupancy Hotels Market Marketing 147

Hospitality Net

OCTOBER 2, 2023

Hotel revenue management is the process of optimizing revenue by predicting demand and setting prices accordingly, most commonly found in hotels to forecast occupancy in order to maximize their room rate, hotel marketing strategy, and overall property performance.

Revenue Management 184

Revenue Management Revenue Management Forecasting 184

Lodging

JANUARY 29, 2024

HENDERSONVILLE, Tennessee—Las Vegas hotel average daily rate (ADR) is forecasted to reach $573 for Feb. The market is projected for a Friday through Sunday night occupancy of 87.9 9-11, 2024, which would be the highest level for any Super Bowl weekend on record, according to STR.

Average Daily Rate 278

Average Daily Rate Forecasting Occupancy Revenue 278

Webrezpro

MAY 2, 2024

With the promise of long, warm days and lazing outdoors, hotels are kicking off their summer marketing campaigns. While occupancy tends to be higher during the summer, the market is competitive as travelers put their time and effort into planning these much-awaited getaways.

Market 83

Market Marketing Occupancy Hotels 83

Lodging

MARCH 30, 2023

Forward STAR, now live in 450 areas around the globe, allows hotel property and portfolio users to measure the next 365 days of occupancy on the books against the competition and market.

Market 162

Market Marketing Occupancy Hotel Marketing 162

eZee Absolute

JANUARY 19, 2023

Control and flexibility in decision-making When we talk about the benefits of handling hotel marketing in-house, control and flexibility hold the first spot on the list. Furthermore, by having an in-house hotel marketing team, hotels have the flexibility to make last-minute adjustments or pivot their strategies if necessary.

Hotel Marketing 81

Hotel Marketing Market Marketing Hotels 81

Lodging

JANUARY 5, 2024

hotel performance increased from the previous week, while year-over-year comparisons were skewed downward due to a calendar shift, according to CoStar’s latest data through Dec. Hotel Performance December 24-30, 2023 Percentage change from comparable week in 2022:Occupancy: 50.1 WASHINGTON—U.S. percent (down 7.1

Occupancy 290

Occupancy Hotels Hotel Marketing Market 290

Webrezpro

AUGUST 28, 2023

In fact, it eats into your profits and undermines your hotel’s credibility. Filling rooms during slower travel times is important to ensure your business’s long-term success and relevancy. Contrary to instinct, drastically reducing room rates won’t guarantee midweek bookings.

Occupancy 71

Occupancy Travel Hotels Revenue Management 71

Hotel Management

JUNE 29, 2023

Australia’s boutique hotel market is booming amid increased demand for unique and personalised stays. CBRE’s market analysis found that boutique properties have outperformed ‘big box’ international hotels on occupancy levels, Average Daily Rate (ADR) and Revenue Per Available Room (RevPar) since the onset of the pandemic in 2020.

Average Daily Rate 246

Average Daily Rate Occupancy Hotels Travel 246

Hotel Management

OCTOBER 24, 2023

“Since hotels differ from other commercial real estate assets, with many continuing to enjoy strong income growth amidst resurgent tourism markets, transaction volumes are expected to reach $2.5 Brisbane – the only market in Australia where occupancies are trending higher than 2019 – is another top performer.

Average Daily Rate 130

Average Daily Rate Real Estate Occupancy Accommodation 130

STAAH

DECEMBER 18, 2023

Read full blog 6 Hotel Sales Strategies To Increase Occupancy and Revenue A hotel sales strategy is a plan of action designed to increase hotel revenue and bookings. It involves identifying target markets, setting sales goals, and creating a plan to achieve those goals. Read full blog

Hospitality 87

Hospitality Occupancy Target Marketing Marketing Strategy 87

Hotel Management

MARCH 25, 2024

The media coverage directly boosted inquiries, hotel occupancy, and revenue, in Australia’s most competitive hotel market. EVT’s Director of Hotels and Resorts Norman Arundel had high praise for Noble and her work in elevating the company’s profile.

Tourism 130

Tourism Occupancy Resorts Branding 130

Hotel Management

MARCH 25, 2024

The media coverage directly boosted inquiries, hotel occupancy, and revenue, in Australia’s most competitive hotel market. EVT’s Director of Hotels and Resorts Norman Arundel had high praise for Noble and her work in elevating the company’s profile.

Tourism 130

Tourism Occupancy Resorts Branding 130

Hotel Management

OCTOBER 10, 2023

STR’s Matthew Burke opened the conference sessions with an insightful presentation outlining the state of play in the New Zealand hotel market. Burke had plenty of positive news to share with occupancy trending back to 2019 levels, while rates are up 25%.

General Manager 249

General Manager Events Occupancy Resorts 249

Hotel Management

OCTOBER 19, 2023

Asia Pacific’s hotel market is capturing the attention of institutional investors with competition heating up for prime hotel assets in tier one markets including Australia, Japan and Singapore, according to a new report from CBRE.

Hotels 162

Hotels Occupancy Market Marketing 162

Amadeus Hospitality

JANUARY 29, 2024

Unique forward-looking hotel booking data from Amadeus shows high demand for travel across various cities for the upcoming holiday period which runs February 10-17th.

Average Daily Rate 64

Average Daily Rate Occupancy Travel Hotels 64

Belza

JULY 2, 2023

Understanding Hotel Revenue Management Strategies and Their Impact on Occupancy Rates | Hotel Marketing

Revenue Management 52

Revenue Management Revenue Management Occupancy 52

Webrezpro

APRIL 4, 2024

Like other popular holidays such as Easter, Black Friday, Christmas, and of course Father’s Day, it’s a great opportunity to generate attention and occupancy through value-added packages and activities. with special offerings. Packages Value-added packages are about more than […] Source

Revenue 73

Revenue Occupancy Hotel Marketing Management 73

SiteMinder

DECEMBER 4, 2023

What are hotel industry statistics? Hotel industry statistics refer to data and metrics relating to hotels and other accommodations in the industry. Hotel statistics may include occupancy rates, revenue figures, guest statistics, cancellation rates, booking channel statistics and more. globally next year.

Occupancy 59

Occupancy Hotels Average Length of Stay Revenue 59

eZee Absolute

JANUARY 16, 2024

Table of Content How to Deal With Common Challenges in the Hotel Industry? What Are Some of The Important Hotel Reports? Read More Proven Ways to Increase Low Season Hotel Occupancy One of the common challenges that accommodation providers from all over the world face is low-season occupancy.

Hospitality 102

Hospitality Marketing Strategy Occupancy Digital Marketing 102

Webrezpro

NOVEMBER 1, 2023

We’re not only talking about decreasing rates when occupancy is low; the secret to generating […] Source In more ways than one, your property management system (PMS) is at the heart of driving reservations—not just managing them.

Marketing Strategy 87

Marketing Strategy Occupancy Market Marketing 87

Hotelier Magazine

SEPTEMBER 4, 2023

With September now here, it’s time to get back to business for most hotel operators. Though it’s been a great summer for hoteliers, with occupancy and RevPAR both on the rise, fall always signals a great time to re-set and re-focus on Operations.

Occupancy 52

Occupancy Operations Hotel Marketing Business 52

Hotel Business

AUGUST 15, 2023

The top 14 hotel markets have fully recovered group revenue in comparison to the same time in 2019 according to the Group and Business Performance Index from Knowland and Amadeus Hospitality for the second quarter of this year.

Revenue 84

Revenue Market Marketing Events 84