Hotel News Resource

OCTOBER 11, 2023

Good day hoteliers and welcome to episode 246 of the Hotel Marketing Podcast. Hotels have struggled for years to find the right way to engage guests and drive revenue through social media channels. Today we’re going to make it easy for you with strategies for both paid and organic success.

Hotel Marketing 102

Hotel Marketing Hotels Market Marketing 102

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NOVEMBER 21, 2023

Question for Our Hotel Marketing Expert Panel How can the “cost of acquisition” be calculated? Should it be added to direct marketing costs in comparison to OTA distribution costs? Should it be our main focus?

Hotel Marketing 75

Hotel Marketing Marketing Strategy Hotels OTA 75

Travelboom Marketing

NOVEMBER 7, 2023

As we enter the fourth quarter of the year, hotel marketers should outline their goals for 2024. We’ve assembled a complete checklist of everything you need to create your 2024 hotel marketing budget. SWOT Analysis for Hotels Do you have a hotel SWOT analysis? Some may not even know where to begin.

Hotel Marketing 96

Hotel Marketing Hotels OTA Market 96

Are Morch

SEPTEMBER 18, 2022

Hotel owners are now using Instagram to help promote their businesses. The post Hotel Marketing Tips To Write Better Instagram Captions appeared first on Are Morch, Digital Transformation Coach. It is how they.

Hotel Marketing 130

Hotel Marketing Hotels Market Marketing 130

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OCTOBER 4, 2023

Here are six ways hotel marketing teams are using AI today. The Rise Of AI It’s barely been a year since access to The post AI + Hotel Marketing: 6 Ways AI is Here to Help appeared first on Revfine.com.

Hotel Marketing 96

Hotel Marketing Hotels Market Marketing 96

STAAH

SEPTEMBER 19, 2023

Content, SEO (Search Engine Optimization), and SEM (Search Engine Marketing) are essential components of effective hotel marketing strategies. They collaborate to enhance many things at once for an effective marketing strategy. In hotel marketing, SEO is crucial for several reasons.

Hotel Marketing 82

Hotel Marketing Hotels Market Marketing 82

Hospitality Net

AUGUST 18, 2023

Since 2020, the Louisville hotel market has seen an increase in leisure travel associated with bourbon tourism, its nearby universities, and the Kentucky Derby. It is because of these large demand generators that the market has been able to recover most of its occupancy-based COVID-19 losses.

Hotel Marketing 98

Hotel Marketing Hotels Market Marketing 98

Hospitality Net

JUNE 16, 2023

The Israel hotel market has demonstrated remarkable resilience in the face of challenges and has successfully rebounded to the pre-pandemic levels seen in 2019. This article explores the hotel market performances and values in key Israeli locations in 2022.

Hotel Marketing 96

Hotel Marketing Hotels Market Marketing 96

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JULY 20, 2023

A hotel marketing plan is important for establishing your marketing objectives, outlining how to achieve them, understanding your target audience(s), and pinpointing your unique selling proposition. In this article, you can learn more about how to create and continually modify your marketing plan.

Hotel Marketing 52

Hotel Marketing Hotels Market Marketing 52

Hotel News Resource

DECEMBER 5, 2023

Hotel marketing automation is growing in popularity, as hotel marketers are continually pressured to adapt to the evolving digital marketing landscape.

Hotel Marketing 45

Hotel Marketing Hotels Market Marketing 45

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JANUARY 10, 2023

Hotel marketing has a key role to play in helping you to attract bookings and optimise revenue. For the most part, your marketing messages are how customers will become aware of your hotel and also how they will understand your values and unique selling proposition. Of course, to optimise your marketing, you need to be.

Hotel Marketing 98

Hotel Marketing Hotels Market Marketing 98

eHotelier

AUGUST 13, 2023

Hotel marketing on Threads – what you need to know - Uncategorised - Insights Only launched on 5 July 2023 by Meta, Threads is already becoming a buzzword for marketers. Will it serve your hotel’s marketing needs?

Hotel Marketing 98

Hotel Marketing Hotels Market Marketing 98

eHotelier

AUGUST 13, 2023

Hotel marketing on Threads – what you need to know - Insights - Insights Only launched on 5 July 2023 by Meta, Threads is already becoming a buzzword for marketers. Will it serve your hotel’s marketing needs?

Hotel Marketing 98

Hotel Marketing Hotels Market Marketing 98

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AUGUST 22, 2023

Being able to adapt quickly to market demands is a skill many hotel marketers should make an effort to master. One way to do this is by utilizing customer data in your marketing. And in this digital age, it never hurts to be more data-driven in your overall business strategy.

Hotel Marketing 94

Hotel Marketing Marketing Strategy Hotels Market 94

Hotel News Resource

JUNE 16, 2023

The Israel hotel market has demonstrated remarkable resilience in the face of challenges and has successfully rebounded to the pre-pandemic levels seen in 2019. This article explores the hotel market performances and values in key Israeli locations in 2022.

Hotel Marketing 111

Hotel Marketing Hotels Market Marketing 111

Demand Calendar

AUGUST 1, 2023

As these marketing fundamentals evolve to meet modern guest demands and digital-era challenges, hotel marketers are presented with an opportunity to redefine their strategies. This is a journey to redefine hotel marketing for the digital age, offering actionable insights and guidance at every step.

Hotel Marketing 92

Hotel Marketing Hotels Market Marketing 92

Hotel Management

JUNE 15, 2023

As part of HM’s 2023-24 Development Outlook, CBRE Hotels Managing Director – Capital Markets, Michael Simpson, and Pacific Head of Hotels Research, Ally McDade, discuss the challenges and opportunities that lie ahead in the Australian hotel market.

Hotel Marketing 110

Hotel Marketing Hotels Average Daily Rate Market 110

Hospitality Net

AUGUST 8, 2023

Each of Europe’s key hotel markets saw year-over-year improvement and their highest 2023 levels in gross operating profit per available room (GOPPAR), according to CoStar’s June 2023 P&L data release. CoStar is a leading provider of online real estate marketplaces, information and analytics in the property markets.

Hotel Marketing 95

Hotel Marketing Hotels Real Estate Market 95

gcommerce

MARCH 28, 2023

Economic downturns create hardship for a majority of the hospitality industry, but a select few operators use these periods and targeted, smart marketing to create long-term value for their hotels. Submit Δ The post Hotel Marketing in an Economic Downturn Webinar appeared first on GCommerce Solutions.

Hotel Marketing 105

Hotel Marketing Hotels Market Marketing 105

Belza

NOVEMBER 26, 2023

Causes of Turnover in the Hotel Industry | Hotel Marketing

Hotel Marketing 52

Hotel Marketing Hotels Market Marketing 52

eZee Absolute

JANUARY 19, 2023

For years, hotels have been at a crossroads, trying to determine whether to handle marketing in-house or outsource it. So, the question at hand is, how can hotels determine which marketing approach to opt for? And, how to capitalize on the strengths of both in-house and outsourced marketing?

Hotel Marketing 81

Hotel Marketing Hotels Market Marketing 81

Hospitality Net

SEPTEMBER 22, 2023

The global online travel market is estimated to be worth an impressive $1 billion in 2030. To get your piece of the pie, you need to cover multiple hotel marketing channels and optimize them for direct booking revenue. The demand is there, but are you capturing your share of it?

Hotel Marketing 97

Hotel Marketing Hotels Market Marketing 97

Belza

NOVEMBER 19, 2023

The Influence of Crowdsourcing on Hotel Marketing and Design | Hotel Marketing

Hotel Marketing 52

Hotel Marketing Hotels Market Marketing 52

Refine

APRIL 10, 2023

In this article, you’ll learn how to deepen your engagement, increase conversion rates, grow loyalty, and drive The post Unlocking the Power of Personalization in Hotel Marketing appeared first on Revfine.com.

Hotel Marketing 98

Hotel Marketing Hotels Market Marketing 98

Hotel News Resource

SEPTEMBER 22, 2023

Content, SEO (Search Engine Optimization), and SEM (Search Engine Marketing) are essential components of effective hotel marketing strategies. They collaborate to enhance many things at once for an effective marketing strategy.

Hotel Marketing 59

Hotel Marketing Hotels Market Marketing 59

MediaBoom

JULY 5, 2023

If your current hotel marketing initiatives are falling short, you’re likely frustrated after investing significant time and effort with little to show for it. Achieving optimal results requires a tactical blend of solid marketing fundamentals with fresh, innovative ideas designed to draw in travelers.

Hotel Marketing 73

Hotel Marketing Hotels Market Marketing 73

Belza

OCTOBER 22, 2023

Hotel Financing | Hotel Marketing

Hotel Marketing 52

Hotel Marketing Hotels Market Marketing 52

Hospitality Net

APRIL 6, 2023

Europe’s key hotel markets reported month-over-month improvement in gross operating profit per available room (GOPPAR), according to STR’s February 2023 P&L data release.

Hotel Marketing 95

Hotel Marketing Hotels Market Marketing 95

Inn Quest

JUNE 13, 2023

When it comes to running a hotel, a well-executed marketing campaign can make all the difference. In this blog post, we will explore the key strategies and tactics for creating a successful hotel marketing campaign that captivates your target audience and delivers tangible results.

Hotel Marketing 56

Hotel Marketing Hotels Market Marketing 56

Belza

NOVEMBER 12, 2023

Vital Elements for a Success Hotel Branding | Hotel Marketing

Hotel Marketing 52

Hotel Marketing Hotels Branding Market 52

Belza

OCTOBER 28, 2023

Marketing a Hotel Toward Millennial Travelers | Hotel Marketing

Hotel Marketing 52

Hotel Marketing Hotels Travel Market 52

Inn Quest

JULY 10, 2023

Wondering how to map out the perfect hotel market segmentation strategy that keeps your hospitality business ahead of the curve? As markets continue to prioritize brands that cater to individual preferences the best, every business’s success depends on how well it offers personalized experiences to end-users.

Hotel Marketing 52

Hotel Marketing Hotels Market Marketing 52

Up Hotel

AUGUST 21, 2023

In the fast-paced world of the hotel industry, where trends change rapidly and competition is fierce, having solid hotel marketing strategies is essential for success. One powerful tool that can significantly contribute to crafting effective marketing plans is the SWOT analysis.

Hotel Marketing 52

Hotel Marketing Hotels Marketing Strategy Market 52

Belza

OCTOBER 15, 2023

Hotel Guest Satisfaction Secrets | Hotel Marketing

Hotel Marketing 52

Hotel Marketing Hotels Market Marketing 52

SiteMinder

SEPTEMBER 26, 2022

Some differences between hotel guests are obvious, and others are as small as their booking channel preferences or tendency to spend additional money on-site. Careful market segmentation in the hotel industry is a catalyst for understanding these differences and acting on them. What is hotel market segmentation?

Hotel Marketing 95

Hotel Marketing Hotels Market Marketing 95

STAAH

NOVEMBER 22, 2022

Hotel Marketing is only effective if the execution is done right. The core of a good hotel marketing strategy is to promote the right product in the right place , at the right price , and at the right time to the right audience. The marketing mix was originally a concept given by Neil H.

Hotel Marketing 73

Hotel Marketing Hotels Market Marketing 73

Hotel Management

JUNE 20, 2023

Sydney-born Public Hospitality Group is perhaps best known for its thriving network of pubs and bars, which includes the likes of The Norfolk Hotel and Maybe Sammy, but over the last 12 months, the business has been investing heavily in its accommodation offering, giving rise to a growing portfolio of boutique lifestyle hotels. “It

Hotels 96

Hotels Hotel Marketing Business Market 96