The Data-Driven PMC: Using Analytics to Beat Market Saturation
TravelNet
JULY 16, 2025
And not every property should employ the same marketing strategy. Use data to segment, personalize, and differentiate Not every guest wants the same experience. Not every owner values the same service. That’s why you have to segment, and how do you segment smartly? You guessed it—by digging into the data.
Let's personalize your content