MediaBoom

MARCH 14, 2023

Identify your target audience Once you’ve done some market research, think about what kind of clients you’d like to work for. Do you want to focus on larger-scale projects or smaller ones? The best way to use video for marketing is to use it as an extension of your other digital marketing strategies.

Digital Marketing 94

Digital Marketing Construction Marketing Market 94

Cloudbeds

MARCH 15, 2023

Participate in events and tradeshows Connections are everything in the hospitality industry and can be vital in securing steady direct bookings via local tourism bureaus and other hospitality professionals. At these events, you’ll also learn valuable insights into industry trends which can help spark new ideas for your property.

OTA 98

OTA Revenue Sales Hotels 98

MediaBoom

APRIL 24, 2023

What is the Target Market for Luxury Vehicles? The target audience for luxury markets focuses on people between the ages of 25-44 years old. This is no different when it comes to luxury vehicles, with the exception of the market swaying a bit wide in both directions. To learn more, keep reading!

Marketing 52

Marketing Market Marketing Strategy Digital Marketing 52

MediaBoom

FEBRUARY 26, 2024

It’s essential for high-end brands to balance the price with the perceived value to maintain brand integrity and appeal to their target market. This approach requires careful market analysis, competitor comparison, and understanding of consumer psychology in the luxury segment.

Branding 98

Branding Digital Marketing Market Marketing 98

MediaBoom

JULY 19, 2023

Luxury travel brands cater to this demand by pairing you with local guides and arranging events around festivals to help you make an authentic connection. A&K is one of those luxury travel brands that tap into the power of segmented and targeted marketing to address the unique needs of its clients.

Branding 63

Branding Travel Services Target Marketing 63

eZee Absolute

JUNE 27, 2024

NFTs can represent exclusive memberships offering perks like priority access, room upgrades, or invitations to special events. Demonstrate the value proposition to guests before scaling up. NFTs can be used as tickets to special events, such as private concerts, culinary experiences, or art exhibitions in the hotel.

Hotels 40

Hotels Target Marketing Hospitality Events 40

Hotelier Magazine

MARCH 11, 2024

While business events are slower to recover, we know that people and businesses are looking for [an] in-person connection. This slow return is a trend that’s impacting global business events and isn’t just unique to Canada. AW: Re-building the pipeline for business events has been a top priority.

Tourism 52

Tourism Business Market Marketing 52

SiteMinder

JANUARY 8, 2024

Placing yourself on a scale of personal growth is especially important for a hotel manager. The entertainment businesses can include attractions of special interest such as zoos and museums, or spectator events such as theatre performances or sports games. This industry heavily relies on consumers having disposable income.

Operations 59

Operations Management OTA Hotels 59

SiteMinder

AUGUST 29, 2023

It’s something to carefully consider and may come down to who your target market is. Host events and functions Similar to the last point, if you have the space to host special events you should do so. While it may be tempting to get unique and custom designs done, the costs could outweigh the benefits.

Revenue 52

Revenue Hotels OTA Operations 52

SiteMinder

OCTOBER 10, 2022

That being said, they all follow a similar system, with one star being the most basic type of accommodation and five star being on the luxury end of the scale. Classification of hotel types by target market, types of hotel properties and classification of hotel types by location. One star hotel classification.

Services 72

Services Hotels Accommodation Motels 72

SiteMinder

JANUARY 8, 2024

Placing yourself on a scale of personal growth is especially important for a hotel manager. The entertainment businesses can include attractions of special interest such as zoos and museums, or spectator events such as theatre performances or sports games. This industry heavily relies on consumers having disposable income.

Operations 52

Operations Management OTA Hotels 52

SiteMinder

OCTOBER 10, 2022

The company is the recognised leader in hotel industry benchmarking and provides market data including supply and demand and market share information on a global scale. How did special events or seasonal fluctuations contribute to my hotel’s performance? Have similarly priced rooms. Day of week and weekday/weekend.

Average Daily Rate 52

Average Daily Rate Occupancy Revenue Hotels 52

Hotelogix

OCTOBER 18, 2023

Guest Profiles: Stores guest information, preferences, and booking history, facilitating personalized service and targeted marketing efforts. Rate Management: Adjusts room rates based on demand, seasons, and events, optimizing revenue generation.

Business 40

Business Global Distribution System Cancellation Hotels 40

MediaBoom

MARCH 14, 2024

It’s important to stay current on the latest industry trends , including what’s happening in your local market. This can be done as well as national and global events that affect travel demand. One way is by customizing meeting and event spaces so that they appeal to specific audiences like women or young professionals.

Digital Marketing 68

Digital Marketing Services Marketing Market 68

Little Hotelier

MAY 18, 2023

Segment your target market What do B&Bs, rentable treehouses, island getaways and massive hotel chains all have in common? So why not take advantage of that and partner with nearby attractions, restaurants and event organisers to create unique packages and offer exclusive discounts to attract more guests to your hotel?

Hotel Sales 59

Hotel Sales Sales OTA Hotels 59