Catala Consulting

JANUARY 9, 2024

Introduction In the competitive landscape of hotel marketing, the cost of acquiring new customers is a pivotal metric for success. Forging Partnerships and Collaborations Teaming up with travel agencies, event organizers, and local businesses can dilute marketing costs while expanding reach.

Hotel Marketing 52

Hotel Marketing Market Marketing Real Estate 52

Intelity

MAY 11, 2023

3 key reasons your hotel marketing plan should include your new guest technology There are several functions of a successful hotel marketing plan, and a lot of them revolve around your property’s digital footprint. In today’s digital age, hotel guests are no strangers to new tech integrations and offerings.

Hotel Marketing 52

Hotel Marketing Market Marketing Marketing Strategy 52

Up Hotel

MARCH 11, 2022

Conversion events are an important bit of data for your company’s growth and success in your PPC endeavours. Benefits of tracking conversion events: Measure the results of all their digital marketing activities- Was your campaign successful? They also design and build conversion event forms.

Events 52

Events Digital Marketing ROI Market 52

STAAH

MARCH 26, 2024

Behind-the-Scenes Sneak Peeks: Highlight the daily operations of your hotel, such as real-time kitchen or event preparations, housekeeping routines, or maintenance activities. Local Attractions and Activities: Feature nearby attractions, landmarks, and events to help guests plan their itinerary.

Events 91

Events Hotels Market Marketing 91

gcommerce

DECEMBER 5, 2023

As the year comes to a close, hotels and resorts are presented with a unique opportunity to boost their bookings and revenue. With travelers planning their year-end getaways and holiday celebrations, it's crucial for establishments to optimize their marketing strategies.

Market 92

Market Marketing Resorts Shopping 92

Travelboom Marketing

MARCH 11, 2024

What Is Experiential Marketing? Experiential marketing for hotels involves using branding events, pop-up displays, or other interactions on and off the property to connect with customers and give the audience new ways to engage with the brand.

Market 98

Market Marketing Events Hotels 98

Travelboom Marketing

JUNE 7, 2023

Updated for 2023 Social media is an important part of your hotel marketing strategy. It has evolved more rapidly than any other marketing platform in history and doesn’t show any sign of slowing down. As a hotel, the thought of establishing a hotel social media marketing strategy from the ground up can be daunting.

Hotels 105

Hotels Events Hotel Marketing Marketing Strategy 105

Travelboom Marketing

APRIL 14, 2023

During the RR Summit, DiMaio will join a panel of experts in sharing his insights and expertise on how vacation rental property managers can utilize sustainable measures while maximizing a marketing strategy to drive bookings.

Digital Marketing 52

Digital Marketing Market Marketing Marketing Strategy 52

Xotels

JUNE 2, 2023

In the dynamic landscape of the hospitality industry, generating direct bookings has become a top priority for hotel owners. As a hotel management company , we understand the challenges they face in developing effective hotel marketing strategies to drive bookings through their own portals. Entice the visitor.

Marketing Strategy 40

Marketing Strategy Hotel Marketing Market Marketing 40

Travelboom Marketing

MARCH 21, 2024

To stay competitive in a constantly evolving hospitality industry, hoteliers should consider integrating a variety of paid ads into their marketing strategies. The benefit of CPC campaigns for hotels is that the bidding takes effect nearly immediately, positioning your brand at the top of the SERP without much delay.

Market 52

Market Marketing Cost Per Click Marketing Strategy 52

Social Tables

JANUARY 14, 2022

Many hospitality conferences and conventions were virtual or hybrid events , while others were forced to cancel altogether. 2021 also brought about many exciting developments in hospitality technology, digital marketing, hotel services, and changes in travel trends. February 23-25 | Francis Marion Hotel | Charleston, SC.

Hospitality 158

Hospitality Events Tourism Business 158

Social Tables

SEPTEMBER 21, 2017

How can a large hotel brand position itself to appeal to that market? Marriott’s hotel marketing is succeeding in doing just that. Sometimes hotel marketing is about balance, or even what not to do. They arrive at the hotel, go straight to their room, and open the door with their smartphone.

Hotel Marketing 60

Hotel Marketing Market Marketing Hotels 60

gcommerce

AUGUST 28, 2023

In contrast, GA4 utilizes an event-based model, focusing on user interactions and events across different platforms and devices. The inclusion of machine learning also facilitates the automatic categorization of events, simplifying the analysis process and reducing manual effort. This will help you make custom reports.

Events 90

Events Business Marketing Strategy Market 90

MediaBoom

MARCH 14, 2024

In today’s swift digital landscape, hotels must adopt innovative online strategies to stand out. Marketing strategies in the hotel sector are designed to enhance brand visibility and broaden reach. Here’s why PPC should be an integral part of your hotel’s digital marketing strategy.

Digital Marketing 64

Digital Marketing Services Market Marketing 64

gcommerce

DECEMBER 4, 2023

In the ever-evolving landscape of the hotel industry, it is crucial for hoteliers to embrace data analytics to stay competitive and maximize their business potential. Google Analytics 4 (GA4) provides a powerful platform for hotels to gain valuable insights, optimize marketing strategies, and enhance the guest experience.

Average Daily Rate 52

Average Daily Rate Target Marketing Marketing Strategy Hotels 52

Lure Agency

MARCH 7, 2023

On the InnSync Show, Cory Falter and Teresa Winfield of Pan Pacific Seattle recently discussed how hotel sales teams could ensure better leads through relationship marketing strategies. What is Relationship Marketing? The Basic Elements of Relationship Marketing There are four basic elements of relationship marketing.

Market 52

Market Marketing Marketing Strategy Sales 52

Travelboom Marketing

DECEMBER 15, 2022

Increasing occupancy during the off-season remains one of the hotelier’s biggest challenges and can require a lot of creativity for your digital marketing strategy. Hotel marketers should utilize every platform, including email, social, paid search, and website content, to promote sales during the off-season.

Sales 52

Sales Occupancy Marketing Strategy Hotels 52

gcommerce

MARCH 25, 2024

Run targeted ad campaigns to reach potential guests and promote direct bookings by highlighting the advantages of booking through your hotel’s website. Implement a Robust Hotel Email Marketing Strategy Build and maintain a database of past and potential guests, and leverage email marketing to stay connected with them.

OTA 59

OTA Email Marketing Digital Marketing Accommodation 59

Hotel Speak

MAY 10, 2023

Conference and meeting rooms are also available, with seating for up to eight, making it a popular choice for business or family events. Also part of the KING’s group are the nearby apartment hotel AdvaStay and premier KING’s Hotel Center which also offer luxury and practical accommodation for either long or short stays.

Market 52

Market Marketing Travel Marketing Strategy 52

Amadeus Hospitality

MARCH 30, 2023

A proper email marketing and communication strategy will drastically improve your hotel’s ability to engage with customers, build guest loyalty, and drive direct repeat business, which will set you apart from your competitors. Before we dive in, be sure to visit our ultimate guides to hotel marketing and guest loyalty.

Email Marketing 83

Email Marketing Market Marketing Hotels 83

AskSuite

JULY 20, 2023

It’s about creating an unforgettable customer experience that encourages guests to return, and even better, to recommend your hotel to others. Create a holistic marketing strategy Intelligent hotel management constantly seeks new avenues to enhance profits, especially ones that don’t involve increasing room rates.

Management 52

Management Business Upsell Marketing Strategy 52

MediaBoom

JUNE 27, 2023

Picture a world where your hotel stands out amidst fierce competition and captivates guests with irresistible offers and experiences. A hotel marketing plan is a strategic blueprint designed to amplify a hotel’s brand presence, allure potential guests, and increase bookings and revenue. Mediaboom is here to help.

Hotel Marketing 52

Hotel Marketing Market Marketing Marketing Strategy 52

Hotel Speak

JANUARY 11, 2024

Rebranding a hotel so that it is more appealing to a wider variety of clientele requires taking a strategic approach that takes into account several different aspects. To introduce a sense of novelty and enthusiasm to the dining experience, establish connections with local chefs or organize dinner events that revolve around a specific topic.

Consumer 52

Consumer Market Research Accommodation Online Marketing 52

MediaBoom

FEBRUARY 23, 2024

This desire goes beyond the physical product to encompass the entire purchasing experience, from limited editions to members-only events. Contact Mediaboom today to discover how we can tailor a marketing strategy that captivates your target audience and amplifies your brand’s prestige.

Consumer 85

Consumer Branding Market Research Market 85

The Cosmos

JANUARY 19, 2023

A resort property needs to deploy many marketing strategies as they are meant to entertain their guests rather than just provide a room for a mere stay. To ensure that guests have an unforgettable experience, they deploy a range of resort marketing strategies , such as advertising, promotions, and customer engagement activities.

Marketing Strategy 52

Marketing Strategy Resorts Market Marketing 52

Up Hotel

SEPTEMBER 30, 2022

Our team has received an incredible total of seven accolades at the 2022 WebAwards competition, coordinated by the esteemed Web Marketing Association. Overall, one of the best hotel properties I’ve ever seen (and I have evaluated many). Different but still aligns with common convention. A standout site.”

Digital Marketing 52

Digital Marketing Marketing Strategy Events Market 52

Travel Media Group

JANUARY 3, 2024

With hotels and hotel management companies trying to grow their digital marketing efforts and reach more travelers, you will find out how Travel Media Group plans to help them achieve their hotel digital marketing strategy resolutions. Episode Transcript Our podcast is produced as an audio resource.

Digital Marketing 52

Digital Marketing Travel Events Market 52

STAAH

NOVEMBER 22, 2022

Hotel Marketing is only effective if the execution is done right. The core of a good hotel marketing strategy is to promote the right product in the right place , at the right price , and at the right time to the right audience. The marketing mix was originally a concept given by Neil H.

Hotel Marketing 73

Hotel Marketing Market Marketing Hotels 73

eZee Absolute

NOVEMBER 10, 2023

Advertise workshops that focus on staying healthy during travel and present your hotel’s commitment to holistic well-being. Meetings & Events In the era of workation and bleisure, the significance of hotels goes beyond just leisure stays. Providing spaces for meetings and events has become a game-changer.

Hotels 59

Hotels Events Travel Business 59

eZee Absolute

MAY 13, 2024

The revenue forecast report provides a prediction of future occupancy and revenue based on factors like historical data, market trends and upcoming events. This proactive approach ensures the hotel captures maximum revenue during peak periods without leaving money on the table. No, it’s no magic crystal ball.

Revenue Management 52

Revenue Management Revenue Management Forecasting 52

eZee Absolute

MARCH 19, 2024

Instead of spending those hours at the airport or a coffee shop, they can choose a micro-stay option to freshen up, catch up on work, or even take a quick nap in a comfortable hotel room. This provides the guest with convenience and comfort while enabling the hotel to earn more from otherwise vacant rooms during off-peak hours.

Revenue 52

Revenue Consumer Accommodation Hotels 52

eZee Absolute

MAY 9, 2023

So, when a guest is at your property, you should recommend local places, events or food to them as it can enhance the guest experience and build trust. So, when you recommend such places or events to your guests, it shows that you genuinely care about their preferences and interests.

Travel 52

Travel Hospitality Marketing Strategy Consumer 52

Travel Media Group

MARCH 20, 2019

Ryan Embree interviews Pat as she shares some insights and best practices from her years of experience in the hotel industry. Ryan and Pat trade thoughts on what makes a successful sales and marketing strategy in 2019 and Pat gives advice on what has made her so successful in her role at Chartwell Hotels.

Market 52

Market Marketing Tourism Marketing Strategy 52

Travel Media Group

FEBRUARY 12, 2020

Jason and Ryan discuss social media as “the great connector” and how hoteliers can use occupancy drivers like events in content marketing for their hotels. They also discuss how using influencer marketing and social media advertising can strengthen your hotel’s overall marketing strategy.

Market 52

Market Marketing Occupancy Marketing Strategy 52

SiteMinder

JANUARY 8, 2024

Table of contents The importance of hotel management The purpose of managing a hotel is to successfully establish a constant flow of travellers and guests to your property throughout the year, while also showcasing the wide variety of services and products. This industry heavily relies on consumers having disposable income.

Operations 59

Operations Management OTA Hotels 59

SiteMinder

OCTOBER 11, 2022

What is video marketing for hotels? Video marketing for hotels and the wider hospitality industry can range from content about your hotel, to exclusive leisure facilities and event promos. Video marketing for your hotel can make a large impact. Why do hotels need a video marketing strategy?

Market 52

Market Marketing Consumer Hotels 52

SiteMinder

JANUARY 8, 2024

Table of contents The importance of hotel management The purpose of managing a hotel is to successfully establish a constant flow of travellers and guests to your property throughout the year, while also showcasing the wide variety of services and products. This industry heavily relies on consumers having disposable income.

Operations 52

Operations Management OTA Hotels 52