MediaBoom

JULY 13, 2023

Marketing strategies for travel agents can increase brand awareness, boost website traffic, increase leads, and result in more bookings. However, it takes an understanding of marketing to successfully employ these tactics. What is travel agency marketing? This guide is chock full of marketing ideas for travel agents.

Marketing Strategy

MediaBoom

AUGUST 23, 2024

The luxury resort industry is a fiercely competitive arena where capturing and retaining guests is paramount. To capture the attention of discerning travelers , resorts must deliver exceptional experiences and employ sophisticated marketing strategies. Is it the kind of service that your resort offers?

Resorts

MediaBoom

APRIL 5, 2024

By engaging these potential travelers during their research phase, travel marketing effectively drives interest, bookings, and revenue for the tourism industry, making it a critical strategy for businesses looking to capitalize on digital consumer behavior. Utilize customer data to segment your email list and create targeted offers.

Marketing Strategy

MediaBoom

JUNE 6, 2024

According to a study, email marketing generates 40% more revenue per customer for travel businesses than social media. Indeed, email marketing for travel agents can significantly drive sales, enhance brand visibility, and nurture client relationships.

Email Marketing

gcommerce

SEPTEMBER 23, 2024

In the fast-paced landscape of digital marketing, staying ahead of the curve is crucial, especially for businesses in the travel industry. One powerful tool that has transformed the way hotels and resorts attract guests is hotel metasearch. Metasearch has become an indispensable component of successful travel marketing strategies.

Market

STAAH

MAY 2, 2023

Is your marketing strategy aligned to it? With 92% of the travellers relying on a review before making a booking, this is extremely important in your marketing strategy. If you’re a resort, sell the dream of an indulgent resort life. Have you heard about it? What are the Five Stages of Travel?

Online Marketing

MediaBoom

MARCH 6, 2024

Cost-Effective Marketing: Leveraging UGC can be a highly effective and low-cost strategy to enhance your hotel’s online presence and appeal. SEO Optimization No content marketing strategy for hotels is complete without search engine optimization or SEO. Personalization is a requirement of email marketing.

Market

Travelboom Marketing

MARCH 11, 2024

Social, word-of-mouth marketing that uses a branded hashtag can continue getting likes and shares long after the event, keeping your hotel or resort brand top-of-mind to people making travel plans. Interactive Email Campaigns Some of the top email marketing trends for 2024 include experienced-based tactics to garner better engagement.

Market

SiteMinder

APRIL 11, 2024

Cost-effective marketing. Listing on Airbnb can be a more cost-effective marketing strategy compared to traditional advertising, with fees primarily commission-based, aligning costs directly with bookings. Our resort offers a harmonious blend of luxury, sustainability, and authentic local experiences.

Dining

MediaBoom

MARCH 27, 2023

Luxury hotel marketing is designed to tell the story of your luxury resort brand and set you apart from competitors by building awareness of what makes your brand exceptional. It’s not limited to digital marketing, and uses various mediums. Luxury hotel marketing is an ongoing effort to strengthen and maintain your reputation.

Hotel Marketing

gcommerce

AUGUST 27, 2024

From the perspective of our digital marketing agency, which specializes in boosting direct bookings for luxury hotels and resorts, understanding the symbiotic relationship between revenue management and metasearch is the key to unlocking success in today's competitive landscape.

Revenue Management

eZee Absolute

FEBRUARY 15, 2024

Let’s dive into the nitty-gritty of metasearch marketing and explore strategies to make your hotel stand out in this digital matchmaking game. Now that you see the endless benefits, let’s dive into how metasearch engines can transform your hotel’s marketing game. So, emphasize your competitive advantages!

Market

gcommerce

MAY 7, 2025

Hotels and resorts have a big opportunity to lean into this trend. This summer, travelers are skipping the airport hustle and hitting the road instead. And honestly, we get it. With flexibility, affordability, and the freedom to explore on your own schedule, road trips are making a serious comeback in 2025.

Travel

gcommerce

JULY 22, 2024

Here's how we succeeded in marketing for hotels, specifically high-end properties. Navigating Facebook's Special Ad categories Since this Palm Springs resort includes housing-related terms in its name, Facebook's algorithms categorized the account as a housing opportunity, compelling us to place our ads in a housing category.

Average Daily Rate

MediaBoom

JUNE 5, 2024

According to the Trends Global Survey, 80% of global travelers surveyed feel it’s important to be able to book their trips entirely online , This makes digital marketing strategies for travel industry the game-changer that can elevate your visibility and directly connect you with travelers looking for their next experience.

Digital Marketing

MediaBoom

SEPTEMBER 21, 2023

Of course, with such a diverse palette of marketing components, understanding your different options through and through is key. Come dive in with us as we explore the many types of digital marketing strategies available. However, in reality, email marketing is still one of the most potent forms of digital marketing.

Digital Marketing

Lure Agency

MARCH 7, 2023

On the InnSync Show, Cory Falter and Teresa Winfield of Pan Pacific Seattle recently discussed how hotel sales teams could ensure better leads through relationship marketing strategies. What is Relationship Marketing? The Basic Elements of Relationship Marketing There are four basic elements of relationship marketing.

Market

MediaBoom

MARCH 9, 2023

What kinds of strategies should a travel and hospitality company use in its campaigns? Hotels and resorts in the area experience an influx of income, as do restaurants and shops. You can sell your audience on the resort destination by delving deep into its long history over the centuries. That’s simple! Through storytelling!

Market

MediaBoom

JUNE 27, 2023

This outline serves as your roadmap, providing direction as you plan how to market your property. For instance, if your objective is to enhance online reservations, you might invest more heavily in digital marketing strategies such as SEO , targeted email campaigns , or social media advertising.

Hotel Marketing

Xotels

AUGUST 15, 2022

So we are working with many different hoteliers, and in this case, it pertains to the management of a resort. Hotels in vacation markets for many have been influenced (indoctrinated) by tour operators on how to manage their property. Capturing more market share, or penetrating new markets was just not in their mindset.

Market

MediaBoom

JULY 18, 2023

From upscale, gated neighborhoods to renowned resort destinations, most luxury buyers factor in location first. However, sending regular emails with valuable information, market updates, and high-end estate offers can keep you on the radar, reminding potential clients how much of a reliable resource you are.

Real Estate

Travelboom Marketing

DECEMBER 16, 2022

Design the first iteration of your hotel or resort website using your brand guide, incorporating consistent messaging throughout. Once claimed, you’ll have the ability to specify amenity attributes, upload property images, and customize other information relevant to your hotel or resort.

OTA

Inn Quest

JULY 10, 2023

Identifying the Key Market Segments In The Hotel Industry To effectively cater to the diverse needs and preferences of its customers, the hotel industry employs various market segmentations. Understanding these market segments allows hotels to tailor their offerings, marketing strategies and services to specific groups of guests.

Hotel Marketing

SiteMinder

OCTOBER 11, 2022

They can allow you to truly connect to customers, which is a great way to win trust and in some cases, hotels can even improve customer service through their video marketing strategies by answering potential customer questions before they book. Video marketing for your hotel can make a large impact. Utilise industry influencers.

Market

MediaBoom

AUGUST 5, 2024

Identify the Ideal Target Audience Identifying your target audience , the group of consumers most likely to become your customers is a vital part of a digital marketing strategy. Worldwide, hotel and resort locations exceed 700,000 , and it’s up to you to give people a reason to choose yours for their trip.

Display Ads

MediaBoom

SEPTEMBER 28, 2023

Hotel website design is a crucial piece of any luxury hotel marketing strategy. Auberge Resorts KID-FRIENDLY IN PARADISE SHOP NOW Auberge Resorts takes website visitors on an instant tour of their gorgeous rooms. The pop-up also highlights Auberge Resorts’ unique selling point.

Shopping

MediaBoom

DECEMBER 12, 2023

Mediaboom’s efforts extended to enhancing organic search rankings through carefully crafted SEO and content marketing strategies, including insightful interviews with locals and visitors. Use your social media presence and email marketing campaigns to direct people to your website. It also increases credibility.

Digital Marketing

MediaBoom

APRIL 11, 2024

In a world of ever-evolving marketing trends, email remains a powerful tool for luxury brands. In fact, email usage continues to climb, with over 361 billion emails expected to be sent per day in 2024. In this article, we discuss strategies for growing your luxury brand’s email list.

Email Marketing

Xotels

JULY 26, 2024

Maximize Your Hotel Revenue Uncover the hidden revenue potential of your hotel or resort. Another example is a resort in Bali that actively encourages guests to share their experiences on social media by creating a branded hashtag and featuring user-generated content on their own channels.

Yield Management

MediaBoom

JULY 16, 2024

As email usage continues to climb, with over 361 billion emails expected to be sent per day in 2024, the relevance of email marketing for luxury brands becomes increasingly significant. Explore our comprehensive guide to discover effective strategies. It’s best to include two or three links in each email.

Email Marketing

Xotels

JULY 26, 2024

Maximize Your Hotel Revenue Uncover the hidden revenue potential of your hotel or resort. Another example is a resort in Bali that actively encourages guests to share their experiences on social media by creating a branded hashtag and featuring user-generated content on their own channels.

Yield Management

Xotels

JULY 26, 2024

Maximize Your Hotel Revenue Uncover the hidden revenue potential of your hotel or resort. Another example is a resort in Bali that actively encourages guests to share their experiences on social media by creating a branded hashtag and featuring user-generated content on their own channels.

Yield Management

MediaBoom

MARCH 15, 2024

Revenue, a key measure of your hotel’s income from its services, can be boosted by enhancing customer retention, for instance, through email marketing. User engagement rate, a positive measure of how engaged your audience is; continue sending quality email content to hold their attention.

Hotels

MediaBoom

JANUARY 17, 2025

To accelerate this process, incorporating paid social media into your marketing strategy is essential. Brands that use PPC ads as a marketing strategy pay to pop up under a particular search query. This is the end goal of most marketing strategies.

Market

MediaBoom

MARCH 7, 2025

Whether you run a luxury resort, boutique hotel, or vacation rental, implementing hotel SEO best practices can help you reach potential guests at the right time and place. Local Visibility With the rise of mobile searches like hotels near me and best resorts in [destination], appearing in local search results is critical.

Hospitality

MediaBoom

MAY 2, 2025

Hospitality email marketing is one of the most effective tools for growing direct bookings, strengthening guest loyalty, and increasing revenuewithout relying on third-party platforms. With the global hospitality industry reaching a market size of over $4.6 With the global hospitality industry reaching a market size of over $4.6

Email Marketing