How We Will Sell Virtually in the Future
Anthony Iannarino
SEPTEMBER 10, 2020
The value of virtual selling exists on a continuum, going from simple, transactional sales to large, complex sales. Because the outcomes on these poles are so different, virtual selling will operate differently depending on the type of sale. Larger, Complex Deals Will Include More Face-To-Face Meetings. While many companies and sales leaders believe that virtual sales will eliminate the need to travel, that outcome is unlikely.
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