Sat.Jan 14, 2017 - Fri.Jan 20, 2017

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4 Steps to Create Client Advocates

Anthony Cole Training

A guest post by Walt Gerano, Sales Development Expert, Anthony Cole Training Group.

Sales 129
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Don’t Confuse Your Experience with Your Expertise

A Sales Guy

There is a real difference between experience and expertise. Too many of us confuse the two and they are not the same. Experience simply marks the time we’re do something, but it’s a bad gauge of how well we actually do it. Expertise, on the other hand, is a far better gauge of our competency. I have an entire chapter on this concept in my book Not Taught.

Sales 79
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A Brief History of Event Planning & Coordinating (And Why It’s So Important)

Social Tables

I wish I could tell you that what I remember best from high school French class was how to converse a la Parisienne, but it’s not. It’s that the French Revolution began with a meeting on a tennis court. When We Meet, We Change the World. Meetings catalyze change. They influence participants’ thoughts and behaviors. Meetings enable business exchanges and establish bonds that strengthen alliances and form lifelong friendships.

Events 141
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Why is It So #%&@ Hard to Solve the Sales Growth Problem? – The 5 Constraints to Growing Sales – Part I

Anthony Cole Training

I’ve written on this subject, talked about it at workshops/keynotes and presented it to our clients in our Sales Managed Environment ® Certification program for over 20 years. But, here I go again and for good reason – it’s still a problem. It’s still in the news. It’s still something that we get asked about when we present at the Community Bank CEO Network and other venues.

Sales 124
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Welcome to the Future of Hospitality: Smart Rooms Start Here

Speaker: Jady West, VP of Hospitality & Chris Bennett, Head of Sales & Engineering

The modern hotel room is no longer just a place to stay—it’s an experience to remember. Today’s guests expect seamless 5G connectivity, personalized comfort, and high-tech convenience. From AI-powered smart room controls to in-room entertainment and app-based services, technology is redefining hospitality from the inside out. In this new session featuring industry pros Jady West and Chris Bennett, we’ll explore how high-speed, high-bandwidth connectivity powers the innovations that are enabling

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A New Framework to Drive More Sales

A Sales Guy

Today I did a BrightTALK presentation for the Sales Xpert Channel. I talked about what I call “Gap Selling” or “Selling to the Gap” Selling to the Gap is based on the concept that when people buy, there is a “gap” between where they are today and where they want to go, and it’s this gap that drives the value and probability of closing the deal.

Sales 70