January, 2016

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How Did Your Sales Year Start?

Anthony Cole Training

For many sales managers, the year end came to a sudden stop last Thursday as they closed the books on 2015. Yesterday, January 4 th , you were back at the office kicking off a new year of sales. Depending on the type of sales you and your team are in, January results are a result of what you did at the tail end of 2015. With that in mind, how is your March, April and May shaping up?

Sales 120
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Where Is Your Comfort Compass Pointing?

A Sales Guy

I was recently at a client site where I was meeting with the sales team one-on-one. My one-on-ones are not your typical, boring, go through the motion, “update” driven one-on-ones. They are almost like therapy sessions or serious coaching sessions. We get our hands dirty, dissecting, assessing, and analyzing where improvement and opportunity exist.

Sales 75
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4 SEO Trends for 2016

eTourism

Whatever other marketing tactics come and go in the coming 12 months, SEO is here to stay. Recent stats show that an average of 12 billion online searches are made every month, and that's just in the US.

Market 52
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The 5 BEST New Year’s Resolutions for Sales Management

Anthony Cole Training

I stopped doing a formal list of New Year’s resolutions a long time ago. I don't remember when exactly… I just know that I did. Maybe I just got tired of the process of knowing that, in the end, some of the things I wrote down would get done and others were just wishful thinking.

Sales 120
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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Why Sales Practice is Important

Anthony Cole Training

Sales managers, why is it important to practice sales skills?

Sales 120
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What Would You Do with a Non-Performing Stock?

Anthony Cole Training

Suppose… you had a non-performing stock (salesperson).

Sales 120

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Make Your Prospects Say No!

A Sales Guy

It’s not your job to say no for your prospect. Make your prospect say no! When you’re cold calling, how many times do you call a prospect before you quit if they don’t call back? 2 times, 3 times, 5 times, 8 times.10 times? . Here is a tip: Don’t stop calling until they respond with a no! When you stop calling before your prospect says no, you’re saying NO for them and that’s not your job.

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Success Through Killer Content with “Taught Leader” Ann Handley

A Sales Guy

In today’s new economy, we’ve become information hounds. We demand information at all times. We want to be educated. We want to be taught. We want to be motivated. We want to be inspired. We want to be entertained. We want to be challenged. We scour the internet looking for information and with it the people that can help us do our jobs, raise our children, improve our relationships, help our pets, make more money — make our life better.

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Don’t Ask Kids This Question Anymore or Adults At That Matter

A Sales Guy

Jaime Casap Google’s Global Education Evangelist crushed it with this observation, and he’s right. It’s time we stop asking kids what they want to be when they grow up. S**t, it’s time we stop asking adults that question too. Why? It’s a leading question that drives people to think about who they want to work for or what environment they wish to work in, and although that seems innocuous, it’s rather damning in the 21st century.

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Learn How To Sell with “Taught Leader” Daniel Pink

A Sales Guy

Ahh, my favorite topic sales. There were so many choices for the Learn to Sell chapter of Not Taught. I’m a sales guy, so I seriously consider naming myself the first Taught Leader for this chapter, but I figure Nah, give it someone else. Ha ha! Don’t fret, I will be highlighting multiple Taught Leaders for all the chapters, so there will be more brilliant sales minds to come.

Sales 61
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Diving into Diversity: Decoding the Foundations of Inclusion in Hospitality Talent Acquisition

Speaker: Lauren Fernandez - CEO & Founder, Full Course

Companies all over the world, including Marriot International and Hilton Worldwide, are aware of the value of including DEI in their talent acquisition strategy. However, despite these initiatives, there is still plenty that the hospitality sector can do to promote DEI. When comparing the hospitality industries in India, Iraq, the UK, and the US, you will see that there is a consistent underrepresentation of persons from different ethnic, gender, and disability origins across all levels of the i

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#heykeenan Take 19 Selling to Big Companies and The New Economy

A Sales Guy

Selling to big companies is tough, but especially when they say you’re too small. I break that down and how to overcome it as well as the new economy and how it’s changed. Check it out and subscribe. More good stuff coming. What’s your #heykeenan question?

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5 Online Marketing Resolutions Worth Keeping

eTourism

So, the tinsel is down, your cards have been recycled and the tree has been packed away for another year. Christmas is well and truly over. In fact, it's almost two weeks into 2016 already.

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3 Ways To Excel at Content Marketing in 2016

eTourism

We could all use a little motivation at the beginning of the year, and especially, perhaps, when it comes to your hotel's content marketing campaign.

Market 52
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What’s Better Than an Awesome Forbes Review?

A Sales Guy

This week was an amazing week. My book Not Taught was reviewed by Forbes. It was a savage review. Here’s part of what they had to say; On a sales and marketing level, Not Taught is an achievement. Although at times both patronizing and provoking, it buzzes with electricity. The dialogue is pure, unfiltered, adrenalized Keenan. It imbues the author’s many fervent dialogues with the narrative equivalent of a car chase.

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A Buyer’s Guide to Future-Proofing Your Restaurant Tech Stack

The race to 100% digital is on. With the restaurant industry still in the early innings of its digital transformation, brands need an airtight strategy when it comes to building out their tech stack. Download the buyer’s guide to learn where to prioritize your efforts and get the most out of every investment.

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Learn How to Grow Your Reach with “Taught Leader” Chris Brogan

A Sales Guy

Reach is the first chapter in Not Taught , and this quote from the book couldn’t be any more true. It’s becoming, even more, true in the 21st century. “Reach is arguably the most valuable non-monetary asset in the world. “ OK, so if it’s so valuable, what is “reach” and why is it so valuable? Reach is the ability to influence large groups of people.

Sales 61
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Learn How To Take Risks With “Taught Leader” Margie Warrell

A Sales Guy

“Our Desire for Safety Stands Against Every Worth While Adventure.” Margie Warrell. The question I hear most often about doing big things is always, “What if. ?” What if I hurt myself? What if I get fired? What if I fail? What if I have a mortgage, what if I lose my home. What if it no one buys it. What if no one likes it. What if. ?