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Reclaim lost revenue: How hotel retargeting ads capture direct bookings 

Cloudbeds

Most travelers dont book a hotel on their first visit to a website. Failing to stay top-of-mind means you risk losing them to online travel agencies (OTAs) or competitors. A key component of a hotels digital strategy, retargeting ads, re-engage high-intent travelers who have already expressed interest in your property.

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Travel Advertising – Your Guide to 2025 Success

MediaBoom

In 2024, travel and tourism added $11.1 This milestone underscores the sector’s significance and the necessity of effective travel promotion strategies to stay competitive as we look ahead to 2025. So, what is travel advertising, and why is it essential for businesses?

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How the Canary Islands Leveraged Amadeus Media Solutions to Inspire British and German Travelers to Visit the Spanish Archipelago

Amadeus Hospitality

The Challenge By early 2022, following two years of pandemic-related travel restrictions, tourism to the Canary Islands had dramatically fallen off, but the travel industry worldwide had swung into full recovery mode. The campaign focused entirely on travelers from two of the destination’s top origin markets – Germany and the UK.

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More Than Just a Partnership: Quest Apartment Hotels and Amadeus Hospitality Join Forces to Elevate Digital Presence

Amadeus Hospitality

Although the chain offers a variety of accommodation options to suit the needs of travelers and residents alike, it specializes in catering to business travelers. Setting the Scene With over 170 metropolitan, regional and suburban properties throughout Australia, New Zealand, Fiji, and the U.K.,

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Hotel Advertising 2024 – Master Our 11 Proven Tactics

MediaBoom

The world has declared itself ready to travel as pandemic restrictions lift, but the way people travel has changed. Combining business trips with leisure travel exploded during the pandemic and continues as the world recovers, according to a report for the American Hotel & Lodging Association.

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PPC for Luxury Hotels – 9 Key Strategies for Optimization

MediaBoom

Consider factors like the cost-per-click (CPC) in your market and the potential return on investment (ROI). Google Ads and Microsoft Ads (a.k.a. Bing Ads), two popular PPC platforms, allow you to set daily budgets for your campaigns. That way, you don’t overspend. What is a good budget for PPC?

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Retargeting Ads – Bring Paying Customers Back

MediaBoom

Retargeting ads hold the power to make an indecisive customer finally click the “purchase” button. After being shown a retargeting display ad, the user’s search activity rises by 155%. Get customers thinking about your business again with retargeting ads. To stand out as an advertiser, use bright and engaging photos.