This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Practical applications include: Demand optimization In hotel revenue management , pricing strategies rely on many different factors, including room rates, upsell opportunities, market and seasonal trends, and competitor pricing. Decision intelligence unifies the full range of pricing decision-making through both OTAs and direct bookings.
Looking ahead, hoteliers can expect increased use cases for artificial intelligence (AI) as part of the shift towards contactless hospitality, including: Facial recognition for ID verification Intelligent chatbots Personalized recommendations (dining, activities, services) Predictive maintenance and housekeeping Real-time resolution (ie.,
Maximize Direct Bookings to Reduce Dependence on OTAs When guests book through Online Travel Agents (OTAs) like Booking.com or Expedia, hotels often have to pay hefty commission fees, sometimes up to 20%. While OTAs help bring in new customers, relying too heavily on them can hurt your bottom line. front-page listing).
Be it luxurious accommodations, exclusive dining, or wellness experiences, Songkran visitors crave it all. Plus, dont forget to promote them through your website, OTAs, and social media platforms well ahead of the festival to drive bookings and create buzz. During Songkran, travelers dont just stay longer; they spend more.
Hotel management can often feel like youre spinning plates – online travel agents (OTAs) sending bookings, guests booking directly on your site, and your front desk needing real-time updates to avoid the dreaded overbooking. 7) Drive More Revenue with Upsell Tools Why stop at the room? Enter the channel manager.
Why hotels should care Chase isnât just trying to replicate the OTA model. These are guests looking for elevated experiences, and they tend to spend moreâon suites, spa treatments, dining, and excursions. For forward-looking hoteliers, this opens partnership doors earlier than with more rigid legacy OTAs.
Dynamic pricing and upselling : Based on browsing and past behavior, AI can show tailored room upgrades or experiences that match a guests preferences and budget. OTA Sync is one of the software solutions on the market that focuses on booking engine excellence. It should be seamless , showing real-time prices and availability.
The rise of OTAs and the ease of comparison shopping have significantly impacted guest behaviour. This enables your team to provide more relevant and valuable upsells. Marshall: The ‘rebooking paradox’ we identified really underscores the complexity of loyalty in hospitality.
Available in 50+ languages, it delivers fast, personalized responses that drive higher conversions , reduce booking abandon rates, and capture direct bookings that may otherwise go to OTAs. is fully integrated with Agilysys PMS, POS, spa, golf, dining, and activity systems. announced the launch of Agilysys Book with S.P.E.N.D.
Channel Management Real-time inventory syncing across OTAs and direct booking platforms enhances accuracy and reduces overbooking. Targeted Upselling The PMS identifies guest preferences, helping staff upsell upgrades or services like spa treatments and dining packages.
Guest actions Who makes direct bookings versus through OTAs, and how can you influence them? Hotels can leverage CRM data to drive repeat bookings, upsell experiences, and build stronger guest relationships. Channel Management System Managing multiple OTAs, your website, and other channels manually?
Greater global reach Galileo, and the GDS channel in general, forms the perfect complement to your other sales channels OTAs, metasearch and direct bookings because it helps you attract bookings from sources (namely travel agents and corporate travel management companies) that those other channels cannot.
Technoheavenâs Bed bank solution enables hotel inventory to be distributed across a global network of B2B buyers, including OTAs, travel agents, DMCs, TMCs and more from a single platform. The tablets also drive revenue by upsellingdining, spa services, and experiences.
Youll avoid the 15-25% commission fees charged by OTAs like Booking.com, Expedia and Airbnb, keeping that significant amount of extra revenue for yourself. Inside pages: Devote sections to rooms, amenities, dining and services. Youve saved on OTA fees, so consider offering a special brochure-only deal or discount.
Later this year, brands will also gain AI-powered tools like chatbots for data insights for loyalty, ordering, and developer support, personalized upselling and offers, plus new app-less loyalty and payment features, including wallet passes, QR codes, and auto-reloading gift cards. The transaction is subject to customary closing conditions.
For hoteliers, this translates to more room-nights, improved occupancy during off-peak periods, and reduced reliance on OTAs. Instead of paying high OTA commissions , you’re able to bring guests back through low-cost direct channels like emails or your mobile app.
Later this year, brands will also gain AI-powered tools like chatbots for data insights for loyalty, ordering, and developer support, personalized upselling and offers, plus new app-less loyalty and payment features, including wallet passes, QR codes, and auto-reloading gift cards.
Later this year, brands will also gain AI-powered tools like chatbots for data insights for loyalty, ordering, and developer support, personalized upselling and offers, plus new app-less loyalty and payment features, including wallet passes, QR codes, and auto-reloading gift cards. The transaction is subject to customary closing conditions.
Throughout their stay, they text the same assistant for more towels, dining suggestions, or even a late departure—without ever having to lift a finger or lift the phone. Boosting Direct Bookings and Reducing OTA Dependency Online Travel Agencies (OTAs) take 15-25% commissions on hotel bookings, eating into hotel profits.
From online travel agencies (OTAs) to direct booking engine , hotels must effectively manage distribution channels to maximize revenue and minimize distribution costs. From spa services to dining experiences and beyond, hoteliers are leveraging dynamic pricing strategies to optimize ancillary revenue streams.
Providing upselling opportunities: Once a guest has booked a room, there are additional opportunities to upsell services such as dining or spa packages, thereby increasing overall revenue. Encouraging word-of-mouth: A guest who has a positive experience due to a special offer is more likely to recommend your hotel to others.
They check reviews, look at online travel agencies (OTAs), and compare choices before picking a few hotels that fit their needs. Insights for Hoteliers: Hotels need to position themselves on key channels that travelers use during their research phase, including OTAs, review sites, social media, and metasearch engines.
From exquisite rooms, amazing dining options, and fabulous event venues, Chatrium is truly a premium accommodation choice. Collecting data, prioritising attention to detail, and optimising personalisation are all keys to perfecting upsells and ancillary services. Pawarisa said the key to this is creating authentic connections.
Train your staff to identify and capitalize on upselling opportunities. Sell via multiple OTAs and focus on selling via your hotel's website and social media pages for incremental direct bookings. Creating attractive packages: Bundle services such as dining, spa treatments, and local tours into attractive packages.
Upselling An online booking system helps with upselling by presenting guests with additional services or upgrades during the reservation process. It allows hotels to offer room upgrades, dining packages, spa treatments, or early check-in options in real time, encouraging guests to enhance their stay.
OTAsOTAs are a double-edged sword. Often, hotels might find themselves needing to adjust their discount pricing strategies to remain competitive on OTA platforms, which usually showcase the lowest available rates. Conversely, during economically prosperous periods, there might be less necessity for discount pricing.
2. Upsell opportunities are limited Similarly to guest personalization strategies, hoteliers could be leaving money on the table if they don’t embrace creative ways to upsell guests on aspects of their stay that are most important to them. Multi-views, filters, and data exports allow for further analysis and customized reporting.
These channels may include the hotel’s website booking engine, online travel agencies (OTAs), the global distribution system (GDS), wholesalers, and metasearch sites. When travelers book on your website, you can upsell them to premium rooms and cross-sell onsite services and add-ons like breakfast, dining, spa, and recreation.
Don’t Forget About Upselling: Train your staff to upsell guests to higher room categories or add-on services. Upselling and Cross-Selling: The Art of Turning Guests into Big Spenders Alright, let’s talk about the real money-makers in the hotel game – upselling and cross-selling.
This can include a hotel’s website, its social media platforms, phone or email reservations, metasearch engines, or OTAs. The Billboard Effect shouldn’t be underestimated, as a study by Cornell estimates that being listed on an OTA corresponds with a 7.5-26% 26% increase in hotel reservations. 26% increase in hotel reservations.
Travelers are booking smarter than ever, using search engines, OTAs, and social media to shape their journeys. Ad Extensions : Highlight special features like Free Wi-Fi, Pet-Friendly Rooms, or On-Site Dining to enhance your ads appeal. Ready to make every click count? Use your marketing channels to tell these stories authentically.
This includes offering tailored packages, suggesting room upgrades, promoting in-house dining experiences, and even curating special entertainment events. Distribution Management : Overseeing the various channels through which rooms are sold, such as direct bookings, online travel agencies (OTAs), or traditional travel agents.
Enhanced multi-channel distribution A GDS like Apollo can sit alongside other sales channels , such as OTAs, metasearch and direct bookings, to help you expand and diversify your reach to travel agents, tour operators and online booking platforms. Efficient upselling opportunities The GDS grants your hotel the opportunity to upsell.
Don’t Forget About Upselling: Train your staff to upsell guests to higher room categories or add-on services. Upselling and Cross-Selling: The Art of Turning Guests into Big Spenders Alright, let’s talk about the real money-makers in the hotel game upselling and cross-selling.
Don’t Forget About Upselling: Train your staff to upsell guests to higher room categories or add-on services. Upselling and Cross-Selling: The Art of Turning Guests into Big Spenders Alright, let’s talk about the real money-makers in the hotel game – upselling and cross-selling.
Hotels can deliver better service with a fully mobile platform, robust automation, mobile guest check-in and automated upsells that drive ROI. With turnkey access to OTAs and travel agents, hotels can diversify their revenue, capture high-value bookings, increase occupancy and eliminate double bookings. Stayntouch 2.0
With the OTAs, metasearch, short-term rentals and a litany of other travel resources, guests have near-endless optionality for accommodations. But increasingly for luxury, premium and upscale properties, a strong reason to visit is required to convince customers to select your hotel as opposed to your competitor.
Once a booking is made, automated emails kick in, confirming the reservation and even suggesting add-ons like room upgrades or dining options. In the case of those hotels using multiple OTAs, the right booking engine should also synchronise these details across every other channel in use.
Additionally, upselling additional services or goods through bundling enables hotels to increase revenue. It is more convenient for guests to enjoy a full dining experience while staying on the property when breakfast, lunch or dinner are included in the room rate.
Here’s why they’re beneficial: Revenue diversification Hotel packages allow you to diversify your revenue streams by upselling various services and amenities. Whether it’s spa treatments, dining experiences, or exclusive tours, these packages encourage guests to spend more, boosting your overall revenue.
Channel Management: Ensures profitable utilization of distribution channels, such as online travel agencies (OTAs), direct bookings, and travel agents. TRevPAR Optimization: Besides room revenues, optimizing additional revenues from services such as dining, spa treatments, and unique experiences is crucial for overall revenue growth.
Quick service establishments engage in offering snack foods, whereas catering businesses and restaurants can lean towards a casual take-away experience or seated fine-dining. With customers expecting some sort of dining service from hotel accommodations, it has become almost a standard practice to provide.
Quick service establishments engage in offering snack foods, whereas catering businesses and restaurants can lean towards a casual take-away experience or seated fine-dining. With customers expecting some sort of dining service from hotel accommodations, it has become almost a standard practice to provide.
For example, if your competitor’s guests are complaining about the continental breakfast being underwhelming, make sure you advertise your award-winning dining experience with pictures and detailed descriptions on your profiles. Consider both direct and indirect feedback as part of your analysis. That’s where technology can help. Reputize.
We organize all of the trending information in your field so you don't have to. Join 19,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content