Hotel Business

JULY 12, 2023

Jason Pirock joins the team as corporate director of marketing, where he will be responsible for brand and performance marketing of Springboard, its brands and its collection of properties. He brings more than 15 years of experience in marketing working in both hospitality and retail for brands like Hyatt, Target and Sears.

Digital Marketing

Social Hospitality

JANUARY 16, 2023

Let’s face it: today’s market is more crowded and competitive than ever before. And that means businesses no longer only compete with local retailers and the Big Box store on the corner for their fair market share. That makes marketing even more crucial to a company’s long-term survival.

Market

MediaBoom

APRIL 18, 2024

Download Our Latest Whitepaper The Ultimate Guide to Luxury Digital Marketing Receive your FREE copy of “The Ultimate Guide to Digital Marketing for Luxury Brands,” to get insights into marketing your high-end products and services for increased sales.

Consumer

Hotel Business

MAY 16, 2024

With applied AI built into the system, each hotel can present targeted offers via its mobile app or digital marketing channels with relevant and targeted options to have the highest probability of conversion.

Upsell

Hotel Designs

JUNE 13, 2024

He oversaw the graphic design, PR, social media, retail, digital marketing, partnerships and events teams in the London office. Previously he was the group’s Global Brand Director where he played a key role in defining the Hoxton brand to enable it to scale globally.

Events

Hotel Business

MAY 14, 2024

He developed pre-opening strategies and marketing plans for key hotel openings, launched experiential campaigns and managed digital marketing, e-commerce and online reputation management. He has also worked on loyalty, partnerships and retail experience for the Fairmont brand.

Digital Marketing

gcommerce

MAY 28, 2024

Every year, the marketing industry eagerly awaits Google Marketing Live, Google’s annual event to showcase what’s new in the world of Google advertising. While this year seemed to focus on e-commerce and retail heavily, there were still a lot of announcements and features that got us excited about what’s to come.

Market

MediaBoom

JUNE 19, 2023

Download Our Latest Whitepaper The Ultimate Guide to Luxury Digital Marketing Receive your FREE copy of “The Ultimate Guide to Digital Marketing for Luxury Brands,” to get insights into marketing your high-end products and services for increased sales. Mediaboom is here to help. Schedule Your Free Consultation 9.

Digital Marketing

gcommerce

DECEMBER 17, 2024

Google Consent Mode updates Blog summary: Google has updated it's consent mode tag setting that allows your website visitors' cookie preferences to be passed via their selections on your domains cookie banner/consent management platform to Googles suite of ad products, such as Google Ads and Google Marketing Platform.

OTA

MediaBoom

MARCH 4, 2024

Download Our Latest Whitepaper The Ultimate Guide to Luxury Digital Marketing Receive your FREE copy of “The Ultimate Guide to Digital Marketing for Luxury Brands,” to get insights into marketing your high-end products and services for increased sales. Can digital marketing be effective for luxury brands?

Branding

SiteMinder

SEPTEMBER 26, 2022

STR : The global supplier of weekly benchmarking data to the hotel industry also provides market segmentation insights divided into three segments. Transient (including most retail, discounted and negotiated rates), group and contracted business are separated by their reporting guidelines.

Hotel Marketing

MediaBoom

FEBRUARY 29, 2024

Crafted in Florence with New York-inspired design, the campaign features models Anna Ewers and Fei Fei Sung in a narrative that blends Ralph Lauren’s American west spirit with cutting-edge CGI technology, offering an immersive virtual retail experience that highlights the brand’s innovative approach to digital communication and retail​​.

Consumer

gcommerce

SEPTEMBER 18, 2024

So you might think, “How is this relevant to hotel marketing?” Example #1 - The rise of voice search Over the years in digital marketing, we’ve been faced with a few highly memorable changes in our space. This allowed retailers and marketers to target ads to local search users, even in specific geographic areas.

Digital Marketing

In1solutions

FEBRUARY 29, 2024

As always, if you’re an existing customer looking to diversify your digital marketing techniques and grow your voucher sales, do not hesitate to reach out to us on sales@in1solutions.com. Unsurprisingly, we continue to be excited about what 2024 holds! This is only the beginning. See you next month!

Shopping

Travel Media Group

APRIL 24, 2024

Retail is another one. We doubled the retail space ’cause our, our early prototypes didn’t have as much retail and we know guests are like now buying and enjoying things that they like from home in, in the hotel. We found ways to make that a lot more cost effective to build. So a lot of good tweaks.

Hospitality

Amadeus Hospitality

JUNE 11, 2024

Digital transformation is driving the future of the hospitality industry, allowing for the modification of business processes so that branded and independent hotels alike can appeal to the modern guest.

Hospitality

In1solutions

JUNE 30, 2024

If you’re the kind of marketer who loves to be in-the-know, there’s no better place to get the latest digital marketing and gift card updates than The Brand Mix Instagram. Their Instagram has recently undergone some updates and rebranding to even better reflect the needs and wants of our clients. This even includes a new handle!

Digital Marketing

MediaBoom

JANUARY 31, 2024

Download Our Latest Whitepaper The Ultimate Guide to Luxury Digital Marketing Receive your FREE copy of “The Ultimate Guide to Digital Marketing for Luxury Brands,” to get insights into marketing your high-end products and services for increased sales. These fonts embody elegance and class.

Branding

Amadeus Hospitality

SEPTEMBER 13, 2023

Embrace an ecosystem approach To help travelers find the best value and experiences, travel sellers can benefit from leveraging a technology partner such as Amadeus – working with hotel partners, transfer companies, insurance providers, in-destination tour companies and more to boost their retail capabilities.

Travel

Cloudbeds

JANUARY 10, 2025

And yet, many hotels overlook metasearch in their digital marketing strategy , missing out on opportunities to reach a broader segment of travelers, compete for business with online travel agencies (OTAs), and drive direct bookings. When travelers visit your website, you have more control over the booking experience.

Cost Per Click

MediaBoom

NOVEMBER 14, 2023

No matter your business’s scale or type, if you’re contemplating integrating digital marketing strategies into your B2B sales development, this guide serves as a practical starting point. For example, a manufacturing company specializing in eco-friendly packaging can use LinkedIn to target sustainable brands and retailers.

B2B

MediaBoom

MAY 3, 2024

Download Our Latest Whitepaper The Ultimate Guide to Luxury Digital Marketing Receive your FREE copy of “The Ultimate Guide to Digital Marketing for Luxury Brands,” to get insights into marketing your high-end products and services for increased sales. What Defines a Luxury Brand?

Branding

MediaBoom

MAY 18, 2023

Thanks to ChatGPT , chatbots are on the front page of newspapers and at the forefront of marketers’ minds. By 2024, it’s estimated that consumer retail spending from chatbots will reach an impressive $142 billion. Learn how you can maximize your business through chatbots and marketing! What is Chatbot Marketing?

Business

MediaBoom

MARCH 12, 2024

Effective design blends aesthetics with functionality, offering intuitive navigation, high-quality visuals, and detailed property information to deliver a user-friendly experience for potential clients searching for office space, retail locations, or industrial buildings. But theory is only half the battle. Let Mediaboom help.

Real Estate

MediaBoom

NOVEMBER 24, 2023

The beauty of this ad type is that it consolidates your current ads and marketing materials across a vast range of platforms to curate individual app ads. Shopping Ads Shopping ads are excellent options for retail businesses and eCommerce stores. Sign up for a free consultation with one of our digital experts.

ROI

Cloudbeds

MARCH 20, 2023

Wholesalers resell rooms to third-party retailers like tour companies, travel agencies, and OTAs, who in turn sell the rooms to travelers. They can book well in advance or walk in last minute, typically reserve only one room at a time, and pay retail or best available rates (BAR).

Hotel Marketing

SiteMinder

AUGUST 1, 2024

Digital marketing platforms: Which digital marketing tools are you using to target your ideal guests with online advertising, social media marketing, and email campaigns? Budget : [projected expenses for staff salaries, utilities, supplies, marketing, and other operational costs].

Business

Travel Media Group

AUGUST 21, 2024

So, but this’ll be, uh, along with the university model, and it’s, it’s part of a large mixed use campus that includes condos and timeshares, the hotel, some restaurants, and retail and entertainment. So that’s been a very, very exciting project to work on. They, they all rely on each other.

Hospitality

BCV

APRIL 6, 2021

Engaging Travelers Beyond Impulse Bookings During the 2020 travel hold, social media advertising and other means of digital marketing have become even more powerful allies for hotels. She has also been featured as a guest speaker and panelist for Social Media Week.

ROI

MediaBoom

JUNE 26, 2023

Mediaboom Professionalism EXPLORE CONTACT PAGE The Connecticut-based digital marketing agency Mediaboom has a clean, concise contact page that inspires readers to take action. Learn the secrets to driving more traffic to your website, generating more leads, and ultimately increasing sales. The 15 Best Contact Page Design 1.

Real Estate

MediaBoom

FEBRUARY 22, 2024

Download Our Latest Whitepaper The Ultimate Guide to Luxury Digital Marketing Receive your FREE copy of “The Ultimate Guide to Digital Marketing for Luxury Brands,” to get insights into marketing your high-end products and services for increased sales. The 4 E’s of Luxury Marketing So, what is luxury marketing?

Branding

Travel Media Group

DECEMBER 11, 2024

I actually started my career in retail coming out of college. And so I started off in merchandising there actually merchandise presentation, which was at the time their entry level marketing. I worked for a company called Brookfield Retail, formerly, uh, General Growth Properties. And that’s all I had done.

Hospitality

Travel Media Group

JANUARY 16, 2024

In this installment, viewers will get a clear breakdown of what makes Aperture Hotels so unique and a one-of-a-kind hotel brand, along with a plethora of information covering some of the most pressing topics in hospitality and hotel digital marketing. Tune in now! Episode Transcript Our podcast is produced as an audio resource.

Hospitality

Travel Media Group

JULY 17, 2024

Somebody created Target, somebody created Walmart, somebody created all these, and I lump everything, retail services, hospitality. You’ve got Disney, you’ve got McDonald’s, you’ve got Boley, you’ve got all the brand names.

Hospitality

Hotel Speak

MARCH 18, 2025

Digital marketing can feel like an elusive game. By weaving data strategies into your digital marketing approach, youll facilitate short-term and long-term success with targeted high-value audiences. Hoteliers are thinking more about growth-oriented strategies, with larger hotel groups considering long-funnel marketing.

Digital Marketing

Hotel Management

MAY 8, 2025

Katherine Wilson Joining Capstones Auckland office on 30 June, Wilson brings over 15 years of marketing and brand leadership experience across hospitality, retail, and entertainment sectors, including previous roles at Les Mills New Zealand, Stride Property, Event Cinemas, and The University of Auckland.

General Manager

Travel Media Group

JANUARY 22, 2025

And that’s obviously us being a digital marketing podcast, that’s where we spend a lot of our time talking about is how can you tell the story of your soft brand, even if you’re branded property, right? Like you were talking about. So how can you tell your story? We’re here to sell St. Simon’s.

Hospitality