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APRIL 22, 2025

Question for Our Hotel Marketing Expert Panel Beyond ROAS (Return on Ad Spend), which digital marketing KPIs best help hotels track performance and align with their commercial strategy?

72

72

gcommerce

MAY 22, 2023

Do you find yourself asking the same hotel digital marketing questions over and over again? Whether you’re a fellow digital advertiser or a hotelier, this list of commonly asked hotel digital marketing questions will be one that you should bookmark for a later date! Don’t worry, you aren’t alone!

Digital Marketing 97

Digital Marketing Market Marketing Hotels 97

gcommerce

MAY 3, 2023

Key Performance Indicators, or KPIs, are the backbone of your hotel’s digital marketing. They inform decisions about marketing channels, help with campaign optimization, and, most importantly, let you measure the success of your marketing efforts.

Market 97

Market Marketing Cost Per Click Digital Marketing 97

gcommerce

MAY 23, 2023

Limited-time offers are essential to any hotel marketing strategy, but promoting them can be complicated. GCommerce has seen great success with both sitelinks and promotions for hotel deals, but we have yet to crown one extension type as superior. In both cases, promotion extensions are the clear winner for most KPIs.

KPI 94

KPI Digital Marketing Marketing Strategy Marketing 94

Up Hotel

SEPTEMBER 7, 2021

When finding an agency to work with for your hotel’s digital marketing efforts, it can be really hard to know who exactly is the right fit for you. Do I need an all-rounder digital agency? This will be perfect for hotel marketing managers, hotel owners, and anyone curious about hiring a digital agency for the first time.

Digital Marketing 52

Digital Marketing Market Marketing OTA 52

Travel Media Group

OCTOBER 23, 2024

Ryan Embree: Welcome to Suite Spot, where hoteliers check-in, and we check out what’s trending in hotel marketing. And I think that’s really sort of industry standard where we get a metric or a KPI, we sit on that, we manage to that. And in some ways you sort of lose like what that KPI is for. Hello everyone.

KPI 52

KPI Digital Marketing Travel Market 52

Travel Media Group

MARCH 22, 2023

Ryan Embree: Welcome to Suite Spot, where hoteliers check-in and we check-out what’s trending in hotel marketing. Now, as you know, Rob, this is a digital marketing podcast at Travel Media Group, and we’re always trying to educate our hoteliers and listeners on a strong social media presence, online reputation, right?

Hospitality 98

Hospitality Services Business Digital Marketing 98