Up Hotel

DECEMBER 9, 2024

Platforms like Google Ads, Microsoft Ads, and Bing Ads offer advanced targeting options based on search intent, location, and demographic data, making them essential tools for driving booking conversions. The post Maximise Your Hotel ROI In 2025 appeared first on UP Hotel Agency.

ROI 40

ROI OTA Hotels Cost Per Click 40

MediaBoom

JUNE 27, 2024

Analyze your overall marketing budget and allocate a portion specifically for pay per click advertising. Consider factors like the cost-per-click (CPC) in your market and the potential return on investment (ROI). These keywords are crucial as they determine who sees your ad and the ad’s intent.

Intent 84

Intent Hotels ROI Branding 84

MediaBoom

AUGUST 15, 2023

Create Engaging and Relevant Landing Pages Your landing pages are the destination of potential guests who click your PPC ads, so you must make them relevant and engaging. They should align with search intent and provide valuable information to increase conversions and enhance the user experience.

Marketing 89

Marketing Market Hotels Cost Per Click 89

MediaBoom

AUGUST 18, 2023

To get a good return on investment (ROI), you need to define your campaign goals. This will help you target high-intent customers, capture more traffic, and ultimately increase sales and revenue. Cost-per-view (CPV) — you pay each time a user watches your video for at least 30 seconds.

Display Ads 52

Display Ads Cost Per Click Intent Branding 52

SiteMinder

JUNE 27, 2024

Attracting 400+ million unique visitors every month, it is one of the most popular destinations on the internet, and unlike other large platforms like Facebook and Google, almost every TripAdvisor visitor has some form of purchase intent. All in all it’s a compelling advertising proposition. So should you capitalise on sponsored placements?

Cost Per Click 52

Cost Per Click Hotels Business Marketing 52

MediaBoom

AUGUST 23, 2024

First of all, leverage PPC platforms like Google Ads to reach specific demographics, geographic locations, and even traveler intent. Continuous monitoring and optimization are essential: Track key performance indicators (KPIs) like click-through rates (CTRs), conversion rates, and return on investment (ROI).

Resorts 87

Resorts Marketing Market Marketing Strategy 87

MediaBoom

MAY 27, 2024

Determine Your Bidding Strategy Hotel Ads utilize the following bidding strategies: CPC %: Under this model, if an internet user clicks your ad, your bid would go toward a percentage of the nightly room cost. Benefits of Google Hotels Ads Why should you create a hotel ad campaign?

Cost Per Click 52

Cost Per Click Hotels Display Ads Real Estate 52