Travelboom Marketing

JUNE 10, 2024

The improved decision-making and intuitive campaign adjustments ensure the hotel’s cost-per-click marketing is beneficial and cost-effective. The new profit optimization goals within PMAX allow advertisers to focus on their return on investment (ROI) rather than only revenue.

Cost Per Click 52

Cost Per Click Small Business Market Marketing 52

MediaBoom

NOVEMBER 4, 2023

If your website is not up to date, experts at our digital marketing agency Mediaboom can turn the tide in your favor by using website development strategies to improve the overall user experience (which is what we did for our real estate clients). Looking for real estate marketing magic? Mediaboom is here to help.

Real Estate 86

Real Estate Business Market Marketing 86

MediaBoom

AUGUST 15, 2023

Here are some hotel SEM metrics to review for a better ROI: Return on ad spend or ROAS, a measure of what you’re earning per ad campaign Customer lifetime value, which indicates the total amount a customer might spend in the sales funnel Cost per action or CPA, how much you spend to drive a lead or customer to do something (subscribe, purchase, etc.)

Market 89

Market Marketing Hotels Cost Per Click 89

MediaBoom

AUGUST 18, 2023

Define Campaign Goals and Objectives Google display ads are a form of paid marketing campaign. To get a good return on investment (ROI), you need to define your campaign goals. By setting specific marketing objectives (build awareness, influence consideration, or drive action), you limit the scope of your ad campaign to a small group.

Display Ads 52

Display Ads Cost Per Click Intent Branding 52

MediaBoom

AUGUST 23, 2024

Continuous monitoring and optimization are essential: Track key performance indicators (KPIs) like click-through rates (CTRs), conversion rates, and return on investment (ROI). By staying agile and adapting to changes in the market, you can maximize your ROI and drive bookings through paid advertising.

Resorts 87

Resorts Market Marketing Marketing Strategy 87

Cloudbeds

FEBRUARY 15, 2023

She clicks on the link to your hotel booking engine from the site, but ultimately she goes to Booking.com because it’s showing the lowest price, and she books there. Each of these touchpoints can come with costs to your hotel. Direct bookings are considered to be the least costly booking channel, but costs can climb quickly.

OTA 52

OTA Cost Per Click Revenue Market 52

MediaBoom

JUNE 30, 2023

When it comes to your budget, you’ll often choose between a daily budget (the average amount you’re willing to spend per day) or a lifetime budget (the total amount you’re willing to spend throughout the campaign duration). All of this will be based on a cost per result. Mediaboom is here to help.

Cost Per Click 52

Cost Per Click Market Marketing Digital Marketing 52

Hotelogix

AUGUST 27, 2024

  No Marketing Costs: No need for digital marketing or advertising to acquire these guests.   Track ROI: Continuously monitor each distribution channel’s return on investment ROI. Walk-ins Pros:  Instant Revenue: Walk-ins generate immediate bookings resulting in increased revenue. 

Global Distribution System 52

Global Distribution System OTA Revenue Hotels 52

MediaBoom

JUNE 28, 2023

And when the viewer clicks on the ad, it will redirect them to your website — where you can control how you present yourself to bring in more traffic and visibility. You pay a fee for each click. Defining the Target Audience While you may be tempted to cast a wide net, it won’t be a good use of your resources.

Real Estate 52

Real Estate Market Marketing Intent 52

MediaBoom

MARCH 28, 2024

Download Our Latest Whitepaper The Ultimate Guide to Luxury Digital Marketing Receive your FREE copy of “The Ultimate Guide to Digital Marketing for Luxury Brands,” to get insights into marketing your high-end products and services for increased sales.

Hotels 52

Hotels Branding Market Marketing 52

Xotels

JUNE 2, 2023

Hotel SEO Marketing: The basis for being found on the world wide web Content is the king Use links to build credibility SEO Elements 3. SEM drives high ROI through Brand Protection 5. Hotel Re-Marketing to Drive Conversion 6. Hotel Brand Protection 4. Show that you are the number one of the destination!

Marketing Strategy 40

Marketing Strategy Hotel Marketing Market Marketing 40

MediaBoom

MARCH 4, 2024

Download Our Latest Whitepaper The Ultimate Guide to Luxury Digital Marketing Receive your FREE copy of “The Ultimate Guide to Digital Marketing for Luxury Brands,” to get insights into marketing your high-end products and services for increased sales. Cash deals are also on the rise.

Real Estate 94

Real Estate Digital Marketing Market Marketing 94