Hospitality Today

JULY 2, 2025

Tech investment as ROI-positive: Technology is Agoda’s second-highest expense after marketing—viewed as essential to long-term competitiveness and scalability. Local feel, global reach: Agoda adapts pricing, language, and UX to local markets (e.g., Hindi on WhatsApp), focusing on tier II cities and domestic travel. weve got you covered.

ROI 40

ROI Travel OTA Shopping 40

STAAH

APRIL 29, 2025

With consumer behaviours evolving, and the lines between tech platforms, marketing, and operations blurring, a modern strategy goes far beyond just listing rooms on online travel agents (OTAs). If youre only using it to manage availability, you’re missing out on serious ROI. Choosing and Managing Your Channel Mix 8.

Revenue 86

Revenue Management OTA Average Daily Rate 86

AskSuite

MARCH 14, 2025

Manually following up with each request consumed considerable time, preventing the team from also focusing on guest service. A large-scale resort in Uruguay sent over 200 messages, reaching a 160X ROI with a response rate above 38%. A luxury resort in the heart of Colombias Coffee Axis obtained a 26X ROI and a response rate above 23%.

ROI 52

ROI Travel Hotels Resorts 52

MediaBoom

JUNE 30, 2025

Consumers are now using mobile devices for everything related to travel, from investigating travel destinations to booking hotels. When paired with a strong digital marketing plan that is well thought out and executed, hotels have reported a 40% higher guest loyalty rate and increased ROI by 564%.

Marketing 53

Marketing Market Digital Marketing Hotels 53

Hospitality Tech

JUNE 17, 2025

HCN offers similar opportunities via its programmatic ad platform for brands wishing to connect with affluent traveling consumers who spend up to 3.5 This eliminates the need for an external media player, saving on additional expense and energy, for maximum ROI. waking hours in the hotel room.

Hotels 52

Hotels Scale Ancillary Revenue Operations 52

Social Hospitality

MAY 8, 2025

AI-powered personalization tools handle tasks that used to consume staff time, such as sorting guest data or sending personalized offers. Offer exclusive discount codes or booking links that they can share with their audience to track ROI and drive direct bookings. What Role Does Personalization Play in 2025 Hotel Marketing?

Digital Marketing 130

Digital Marketing Hotel Marketing Marketing Market 130

Hospitality Tech

JUNE 9, 2025

The Nomadix solution is one of the lowest cost-of-ownership offerings on the market, while also achieving a quick return on investment (ROI). Energy management systems (EMS) are high-impact investments that deliver proven value and a measurable ROI. For more information on Quore, visit www.quore.com. What This Means for IT Leaders: 1.

Operations 52

Operations Management Consumer Branding 52

Hospitality Today

JUNE 8, 2025

CFO emphasized growing ROI from social channels and improved performance in traditional channels. Jun 9, 2025 • Hospitality UK's Lloyds Bank enters travel booking arena - A sign of Europe’s shift toward embedded travel services as banks and Fintechs redefine how consumers book flights and hotels. weve got you covered.

OTA 45

OTA Marketing Market Consumer 45

Travel Media Group

APRIL 30, 2025

That’s critically important because getting that stamp of approval helps reassure consumers that the actions that are being claimed are in fact, actually happening in the world where greenwashing concerns are increasingly being tabled. We’re always looking at hoteliers for ROI and sure you have some incredible stories.

Business 52

Business Travel Consumer Hospitality 52

Hospitality Tech

JUNE 16, 2025

Energy efficiency without compromise Continuing PPDS’ relentless focus on delivering energy conscious solutions for the industry, and supporting customers with their sustainability goals, the Philips Unite LED 6000 Series All In One includes the company’s ultra-low standby mode, consuming less than 0.5

Operations 52

Operations Upsell Services Scale 52

eZee Absolute

JANUARY 3, 2025

In fact, a 2023 report by HubSpot found that 54% of consumers want to see more video content from brands. With a 2024 report showing that email marketing has an average ROI of 4200%, its clear this tool is here to stay. So, start filming (maybe after you make sure the pools actually clean). Because people still check their emails.

Marketing 52

Marketing Market Marketing Strategy Email Marketing 52

Hospitality Tech

JUNE 16, 2025

Energy efficiency without compromise Continuing PPDS’ relentless focus on delivering energy conscious solutions for the industry, and supporting customers with their sustainability goals, the Philips Unite LED 6000 Series All In One includes the company’s ultra-low standby mode, consuming less than 0.5

Upsell 52

Upsell Ancillary Revenue Hotels Revenue 52

Hospitality Tech

JUNE 16, 2025

Energy efficiency without compromise Continuing PPDS’ relentless focus on delivering energy conscious solutions for the industry, and supporting customers with their sustainability goals, the Philips Unite LED 6000 Series All In One includes the company’s ultra-low standby mode, consuming less than 0.5

Services 52

Services Ancillary Revenue Hotels Revenue 52

Hospitality Tech

JUNE 9, 2025

The Nomadix solution is one of the lowest cost-of-ownership offerings on the market, while also achieving a quick return on investment (ROI). Energy management systems (EMS) are high-impact investments that deliver proven value and a measurable ROI. For more information on Quore, visit www.quore.com. What This Means for IT Leaders: 1.

Consumer 52

Consumer Branding Hotels Operations 52

Hotelogix

APRIL 11, 2025

Billing Delays: Without real-time integration, consolidating bills from various outlets becomes a manual and time-consuming task during checkout. The average ROI period for enterprise hotel POS systems is now just 14 months, down from 22 months in 2020 , making it a smart investment for forward-thinking hoteliers.

Revenue 52

Revenue Hotels Services Management 52

Social Hospitality

JULY 24, 2025

Stages of the Buyer Journey Awareness : Consumers identify a need and seek information through research, social media, and peer recommendations. Highlight potential ROI or savings scenarios. Use co-creation and UGC to empower consumers.

Branding 130

Branding ROI Market Marketing 130

Hospitality Tech

JUNE 10, 2025

Intelligent assistants use machine learning and generative AI to eliminate time-consuming manual tasks, from writing job descriptions to building optimized shift schedules, built to meet the unique needs of every hourly team.

Hiring 52

Hiring Small Business Revenue Operations 52

Social Hospitality

FEBRUARY 17, 2025

However, managing multiple platforms can be time-consuming. Email Marketing: The Most Cost-Effective Digital Strategy With an ROI of $42 for every $1 spent , email marketing remains one of the best low-cost strategies for small businesses. Enter social media scheduling tools like Buffer, Hootsuite, and Later.

Business 130

Business Marketing Market Small Business 130

Hotelogix

APRIL 24, 2025

Hotelogix PMS Supports Seamless Loyalty Integration Managing a loyalty program manually is time-consuming and prone to error. A: A mix of free stays, room upgrades, dining vouchers, and personalized services tends to deliver the highest guest satisfaction and ROI. Q2: What kind of rewards work best for hotels? A: Absolutely.

OTA 52

OTA Upsell Hotels Target Marketing 52

MediaBoom

FEBRUARY 23, 2024

These consumers seek out exclusivity, sophistication, and prestige in the products and services they choose to indulge in. We will explore the ways to identify and engage luxury consumers, with a specific focus on affluent customers who are seeking high-end products and experiences. What Values Drive Your Luxury Brand Target Audience?

Consumer 98

Consumer Branding Market Research Marketing 98

Social Hospitality

SEPTEMBER 10, 2023

Automation can speed up content creation while AI-integrated CMSs can turn guest’s data into useful consumer insights. These insights can help you achieve higher levels of productivity, improve your marketing ROI, and help you turn more highly qualified leads into guests. However, data management can be time-consuming and burdensome.

Marketing 130

Marketing Market Consumer ROI 130

AskSuite

SEPTEMBER 25, 2024

Want to know how they achieved a 28x ROI with Asksuite’s new solution? The Challenges & the Solution Before using AskFlow, Grínberg’s team was split between assisting guests and manually scheduling follow-ups for abandoned carts, which was very time-consuming. The results were outstanding! Read the full story below!

ROI 52

ROI Hotels Revenue Sales 52

BCV

APRIL 6, 2021

With ongoing vaccination rollouts and warmer temperatures quickly approaching, many consumers are becoming energized to travel once again. Given this enthusiasm, hotels have a unique opportunity to tap into evolving consumer behaviors to authentically and effectively reach desired target audiences and create lasting ROI.

ROI 52

ROI Consumer Travel Marketing 52

eZee Absolute

SEPTEMBER 13, 2023

As society undergoes profound changes, so does the behaviour of consumers, and this transformation has a significant impact on hotels. Alternative Accommodations Changing consumer behaviour in choosing alternative accommodations in the hospitality industry is marked by a significant shift away from traditional hotels.

Consumer 59

Consumer Hospitality Accommodation Hotels 59

Lure Agency

OCTOBER 5, 2022

“If you’re not engaging your consumer to get them to speak about what made them choose your hotel, your product will not be right.” ” Ed says, “If you don’t understand what your consumer wants. You’re not correctly putting out the story to attract other consumers.”

Consumer 52

Consumer Marketing Market Digital Marketing 52

Hotel Business

FEBRUARY 22, 2024

Other concerns included integration with current systems (35%) and ensuring ROI (30%). Privacy concerns often stem from how companies collect, store, and use consumer data for marketing purposes,” said Ho.

Digital Marketing 121

Digital Marketing Consumer Marketing Strategy Marketing 121

MediaBoom

APRIL 23, 2024

In 2024, as it remains crucial to captivate the attention of the 67% of consumers , mastering the craft of copywriting for luxury brands emerges as an art form. High-quality content can also help you rank higher on Google, which can further your reach and maximize your ROI. Words have power. But, how does it work?

Branding 98

Branding Consumer ROI Digital Marketing 98

Hotel Speak

MAY 30, 2024

Consumer behaviour and attitudes to F&B have shifted since the pandemic, with some outlets struggling to keep pace. But consumer behaviour constantly changes so predictability is trickier than ever. Localised menus, authentic speciality dishes, and choice – all are important to today’s consumers.

Consumer 105

Consumer Forecasting Revenue ROI 105

BCV

FEBRUARY 23, 2022

Let the Journey Begin On the road to hotel social media ROI, there are many stops along the way. Lean in on new consumer behaviors–understand what’s driving interest and use it. The post Social Media and the Consumer Buying Journey in Luxury Hospitality (Middle East Edition) appeared first on BCV, a RateGain Company.

Consumer 52

Consumer Hospitality ROI Intent 52

MediaBoom

NOVEMBER 24, 2023

Using online ads is one of the best ways to increase customer reach and build brand awareness, all while encouraging consumers to purchase your products and services. The post What is The Advantage of Google Ads – Maximizing Your ROI appeared first on Mediaboom. What is the Advantage of Using Google Ads?

ROI 52

ROI Display Ads Business Shopping 52

gcommerce

MAY 28, 2024

This feature combines search and performance campaigns to deliver the strongest data performance of ROI across all of Google, enhancing visual search. They demonstrated this with a retail example: a consumer snaps a picture of a suitcase, and search results populate with similar products.

Marketing 104

Marketing Market Consumer Intent 104

Hotel Business

SEPTEMBER 23, 2024

For Blank, the most important factor in choosing a technology platform is that it has to show a return on investment (ROI) quickly. It also helps them understand when to replace things like consumables, including paper towels and soap in soap dispensers. There are so many options today,” he said. It integrates into every platform.

ROI 100

ROI B2B Operations Business 100

Hotel Speak

DECEMBER 12, 2023

Plus, the industry is evolving in response to changing consumer demands: Millennials and GenZ shoppers created all of the growth in the luxury sector last year. A study by ReviewTrackers found that 94% of consumers avoid a brand with bad reviews. Post-pandemic, the global luxury industry recorded sales of €1.15

Services 89

Services Consumer Shopping Branding 89

Social Hospitality

APRIL 15, 2024

The ability to pivot based on performance data ensures marketing resources are spent in areas that maximize ROI. It’s about being prepared to adapt as consumer behavior and technology continue to evolve. The informed synthesis of these digital strategies can enable home builders to meet contemporary buyer expectations.

Sales 130

Sales Email Marketing Digital Marketing Marketing 130

MediaBoom

NOVEMBER 28, 2024

91% of consumers would like to watch more engaging video content from the brands they follow. Travel advertisers should allocate their budget strategically, focusing on high-ROI platforms like social media and search ads to maximize impact. How can I measure ROI on travel advertising?

Travel 97

Travel Tourism ROI Marketing 97

MediaBoom

JUNE 16, 2023

In today’s world, artificial intelligence (AI) is revolutionizing the way we advertise to consumers. In advertising, Artificial Intelligence (AI) is used to analyze data and make predictions about consumer behavior, optimize ad targeting and delivery, and personalize ad content for individual users.

Consumer 98

Consumer Marketing Market ROI 98

Hotel Speak

MARCH 8, 2024

It is vital for technology partners to sit in the consumer lens to assess that the problem is sizable enough for the leadership to act on it,” she says. More ROI (benefit vs cost) analysis pre- and post-implementation, and use cases for leadership buy-in are also important,” she adds.

Revenue Management 105

Revenue Management Revenue Digital Marketing Business 105